Despite facing significant challenges, traditional grocery retailing continues to play a crucial role in the local retailing environment for many Colombian neighbourhoods. The channel provides key business opportunities for families and outlets tend to become an important part of the social network of the communities in which they are located.
While the rapid expansion of the discounters’ channel represents a notable threat to the performance of traditional grocery retailers, the latter have the advantage of being more flexible, of being able to respond to customer needs in a more personalised and customised manner. From pharmaceuticals to alcoholic drinks to staple foods that can be purchased in customised, smaller-sized (sachet type) packaging, traditional grocery stores offer a much more personal service to members of the community they are part of than discounters and other modern grocery retailers do.
The COVID-19 crisis has stepped up the adoption of cashless payment options by traditional grocery retailers, which had been progressing slowly amongst small businesses in Colombia prior to the pandemic. The expansion of e-commerce and concerns about the use of cash bolstered the use of cashless payment during the COVID-19 pandemic, and the more widespread introduction of the relevant technologies and the fact that consumers have become familiar with the convenience of cashless payment provide a solid platform for the further development across traditional grocery retailers during the forecast period.
The strong expansion of the discounters channel represents a notable threat to the performance of traditional grocery retailers. Players in the discounters channel plan to continue their aggressive geographic expansion throughout Colombia, with discounters already having reached nearly 71% of the municipalities in the country.
The COVID-19 crisis has stepped up the adoption of cashless payment options by traditional grocery retailers, which had been progressing slowly amongst small businesses in Colombia prior to the pandemic. The expansion of e-commerce and concerns about the use of cash bolstered the use of cashless payment during the pandemic, and the more widespread introduction of the relevant technologies and the fact that consumers have become familiar with the convenience of cashless payment provide a solid platform for the further development across traditional grocery retailers during the forecast period.
The pandemic forced structural changes upon the traditional grocery retailers’ channel, including a focus on increasing the visibility of key categories during the pandemic. At traditional grocery retailers, consumers mostly purchase basic staple foods such as bread, rice, vegetables, legumes and eggs.
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Understand the latest market trends and future growth opportunities for the Traditional Grocery Retailers industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Traditional Grocery Retailers industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Traditional grocery retailing is the aggregation of those channels that are invariably non-chained and are, therefore, owned by families and/or run on an individual basis. For Euromonitor traditional grocery retailing is the aggregation of three channels: Independent Small Grocers, Food/Drink/Tobacco Specialists and Other Grocery Retailers. While there can be modern (i.e. chained) food/drink/tobacco specialists or other grocery retailers, due to the store's presence in the channel, these stores are still considered as traditional for Euromonitor International.
See All of Our DefinitionsThis report originates from Passport, our Traditional Grocery Retailers research and analysis database.
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