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Traditional grocery retailers continued to provide a growing number of services to middle- and low-income customers in hopes of remaining relevant. These offerings ranged from banking deposits to public service payments.
Following the lead of oriental independent supermarkets over the last five years, based on consolidated buying structures that benefit from large volume discounts and their organised negotiating capacity, a larger base of local traditional independent retailers will opt to adopt similar practices. It is anticipated that both governmental and non-governmental organisations will take the lead in promoting a wider range of business capacities among this fragmented base of small independent players.
Given the sales inertia that historically characterised the performance of smaller traditional grocery retailers across Costa Rica, their business model proposals continued to illustrate local customs and traditions. The retailers leverage on good neighbours relations, location and proximity, product availability and often informal credit access, sustaining relevancy among lower-end consumers.
As modern grocery retailers continues to expand and include discounters and convenience stores, traditional grocers will seek to remain competitive by offering convenient transactions in addition to groceries. This scenario will also encourage the emergence of sales associations and cooperatives over the coming five years.
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Discover the latest market trends and uncover sources of future market growth in the Traditional Grocery Retailers industry in Costa Rica with research from Euromonitor's team of in-country analysts.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.