In the pandemic, local consumers have been shown to largely prefer shopping trips to modern grocery retailers. This is in part because traditional grocery retailers struggled to keep their shelves stocked, particularly for items that were in high demand under lockdown.
Unlike modern grocery retailers, traditional grocery retailers mostly rely on the neighbourhood community and therefore word-of-mouth. Given this, traditional retailers have had a more difficult time adjusting to the growing demand for e-commerce.
Since most traditional grocery retailers are small and medium enterprises, they had a harder time keeping up with the lockdowns during the pandemic. Despite being considered essential, traditional grocery retailers struggled to adapt to the new requirements and experienced lower foot traffic.
Following the current retail value decline in 2020 and partial recovery in 2021, traditionally grocery is anticipated to see a full recovery to pre-pandemic levels in 2022. Thanks to the channel’s relevance in smaller communities, neighbourhoods, and rural areas, traditional grocery retailers is set to post consistent growth throughout the forecast period, although the growth will be small.
The selling space and number of sites/outlets of traditional grocery retailers will continue to increase only minimally in the forecast period due to the modern channel’s aggressive expansion and competition. Even before the pandemic, sites/outlets for traditional grocery retailers were already seeing slowing growth as modern grocery retailers were expanding to rural areas where traditional groceries typically thrive.
The geographical character of the Philippines means that many areas remain underserved by modern retailing. Even though a consumer shift to modern formats is expected to continue, traditional grocery retailing will continue to be relevant in the Philippines, especially in remote areas that are not yet penetrated by modern trade.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Traditional Grocery Retailers industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Traditional Grocery Retailers industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Traditional grocery retailing is the aggregation of those channels that are invariably non-chained and are, therefore, owned by families and/or run on an individual basis. For Euromonitor traditional grocery retailing is the aggregation of three channels: Independent Small Grocers, Food/Drink/Tobacco Specialists and Other Grocery Retailers. While there can be modern (i.e. chained) food/drink/tobacco specialists or other grocery retailers, due to the store's presence in the channel, these stores are still considered as traditional for Euromonitor International.See All of Our Definitions
This report originates from Passport, our Traditional Grocery Retailers research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!