Traditional Watches

In 2021, watches will recover following plummeting current value and volume sales witnessed in 2020 as a result of the COVID-19 pandemic. However, a full recovery will be far from happening in 2021 as watches are not viewed as high necessity and have…

In 2020, watches was negatively impacted by the COVID-19 pandemic and as a result current value and volume sales dropped. The main reason for this was due to the financial repercussions of the pandemic which led many consumers to economise and…

In early 2020, couples postponed or cancelled weddings as COVID-19 created considerable uncertainty around the world. However, by 2021 people have been becoming accustomed to the new normal which includes social distancing and pared down life events…

High watches is set to experience a faster recovery than other categories within watches due to the resilient nature of the category, (which is historically known to bounce back after economical disturbances). In addition, the global value of exports…

Like jewellery, watches is also set to experience a resurgence among high income earners in 2021 who continue to be unable to spend money on international travel and on consumer foodservice, among other activities. However, some of largest watch…

Watches is set to see a return to growth in 2021 following the marked decline in sales witnessed in the previous year as a result of store closures and the absence of inbound tourists due to the COVID-19 crisis. However, sales are expected to remain…

With many consumers facing economic constraints or otherwise just having limited need to purchase and wear watches amid increased time spent at home, the category was among the hardest-hit from the effects of COVID-19, with basic, mid, and high…

Due to the outbreak of COVID-19 in 2020, value sales recorded a 32% decline, with growing price sensitivity impacting consumer buying habits. All areas recorded a double-digit decline as a result, with mechanical watches, the largest area of watches…

Having plunged by more than a fifth during 2020, there will be a modest recovery in retail current value sales of watches during 2021. Even before the onset of the pandemic, retail current value sales of watches had begun to stagnate in a difficult…

At the start of the COVID-19 pandemic, there were issues with the supply chain that disrupted distribution and sales of watches. For example, multiple leading watch brands, such as Rolex, Patek Philip, and Hublot, suspended manufacturing and new…

Having seen a dramatic decline in sales in 2020, the watches category is set to register strong growth in 2021. The marked fall in the number of inbound tourists, especially from China, had a considerable negative impact on category sales, as…

Recovering from a strong slump in pandemic-hit 2020, watches in Romania is registering strong growth in 2021, even though a number of shopping centres in counties with high COVID-19 infection rates have been closed for several months. The category…

Watches, with its reliance on international tourists, suffered huge sales losses in 2020. 2021 sales are managing to grow from the lows of 2020, although they are still some way from returning to pre-pandemic levels due to ongoing restrictions on…

Most watch retailers experienced positive sales growth between October 2020 and March 2021 and some even saw growth in their quarterly revenues when compared to 2019 during this period. This was largely triggered by the backlog of weddings created by…

Having plunged by just over a fifth during 2020, retail current value sales of watches are set to rebound strongly during 2021. However, they will remain below their pre-pandemic (2019) peak. Economic disruption arising from COVID-19 had a…

Before the outbreak of COVID-19, demand for watches in the Netherlands was increasing. Manufacturers and retailers profited from intense promotion of watches as a fashion accessory, and from encouraging consumers to purchase more varieties to…

Following significant declines in 2020 as a result of the pandemic, watches is predicted to record a much improved performance due to pent-up demand, although various restrictions in place over the first half of the year are likely to influence…

During 2020, the purchasing of new watches was dampened by the outbreak of COVID-19, with many consumers regarding watches as a non-essential good, halting the purchasing or replacement of products during a time of economic downturn. Considering the…

Value sales of watches in Western Europe declined in 2019, dragged down by a weak performance by the basic and mid segments, as consumers move to smartwatches and/or hybrid ones. A positive showing by high-end watches across countries in 2019 and…

Similar to the jewellery category, watch sales are impacted by decreased consumer spending thanks to consumers’ price sensitivity and eschewing of non-essential items. Consumers’ disposable incomes have decreased at the end of the review period in…