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Country Report

Travel in

Travel and Tourism in Gibraltar

19 pages, Jun 2014

US$660

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Arrivals boosted by British tourists

Gibraltar's travel and tourism industry remains closely tied to the fate of its most important source market, the UK. With this country rebounding from the economic crisis, Gibraltar thus benefited from a growing number of UK tourists in 2013. This trend was also supported by a documentary series on UK television, which further raised the profile of Gibraltar during the year.

Incoming tourist receipts suffer due to fall in same-day visitors

Incoming tourist receipts posted a negative performance in 2013 as a result of a fall in day visitors coming to the territory by car. Staying overnight in southern Spanish cities, many tourists only visit Gibraltar on day trips. However, lengthy queues and border controls to enter and leave Gibraltar have acted a deterrent for some. While this trend became visible in 2012, it accelerated further during 2013. The number of cruise ship passengers meanwhile was set to increase slightly during 2013, albeit not enough to reach 2011 levels.

Limited flight routes see modest expansion

The limited flight routes connecting Gibraltar to other destinations have a dampening effect on travel and tourism to and from the territory. In 2013, the only available routes were to the UK, with flight services to Barcelona and Madrid having been discontinued in 2010. However, there are plans to develop new flight routes over the forecast period, which will support both inbound and outbound travel. From 2014, for example, domestic company Your Flight, in association with Royal Air Maroc, will start services to the Moroccan city of Marrakech.

New outlets in the pipeline for travel accommodation

Due to its geographical constraints, Gibraltar features only a few hotels, which also face strong competition from outlets located on the other side of the border, in Spanish cities. Nevertheless, travel accommodation is set to see a strong performance over the forecast period thanks to high profile developments. In 2014, the Sunborn Gibraltar, a luxury yacht hotel, is set to commence operations. Moreover, there are also plans for a new Marriott outlet (Marriott International) to be opened in Gibraltar during the forecast period.

Positive growth expected over the forecast period

Gibraltar is expected to see a positive performance during the forecast period, both in terms of number of arrivals and incoming tourist receipts. While the territory will benefit from improved economic conditions in its most important source market the UK and in Europe in general, improved travel accommodation infrastructure will encourage more tourists to stay overnight and also open up more opportunities for MICE tourism.

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview:

Discover the latest market trends and uncover sources of future market growth for the Travel industry in Gibraltar with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Travel industry in Gibraltar, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Gibraltar for free:

Car Rental
Health and Wellness Tourism
Tourism Flows Domestic
Tourism Flows Inbound
Tourism Flows Outbound
Tourist Attractions
Transportation
Travel Accommodation
Travel Retail

The Travel in Gibraltar market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts (of market share, market trends, market growth)
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in Gibraltar?
What are the major brands in Gibraltar?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Travel And Tourism market research database.

Each report is delivered with the following components:Report: PDF and Word Market statistics: Excel workbook

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