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Country Report

Travel in

Travel and Tourism in Sierra Leone

18 pages, May 2015

US$660

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

New flights boost visitor numbers

Interest from prestigious international airlines has boosted travel and tourism in Sierra Leone. British Airways increased flights between London and the capital of Sierra Leone to operate on four days per week. In 2013, the US airline Delta Airlines, along with Qatar Airways and Air France, announced its interest in Sierra Leone.

Biodiversity attracts new tourists

Despite destruction caused by civil war, Sierra Leone has a huge biodiversity that remains protected. In addition to its main cities, its natural attractions, such as wildlife, idyllic islands and tropical rainforests, encourage new visitors to the country who wish to explore and find new adventures. Local communities have the most important role in the conservation of their natural habitats and the development of ecotourism. Projects like Tribewanted meet the demands of tourists by offering them contact with nature and adventure sports.

Ebola outbreak takes its toll on Sierra Leone´s tourism industry

Despite the positive performances seen in Sierra Leones travel and tourism industry in recent years, the Ebola outbreak has posed a major threat to its development, with travel restrictions dampening the economy of the region, namely its travel and tourism sector.

Once containment happens, it is likely that the positive news will be widespread, alleviating fears about the virus in Africa, particularly Liberia, Guinea and Sierra Leone. It is during this time that private and public players in Africa should work together to promote Africa as a destination to international tourists, who are much more likely to come once the threat of the virus, is contained.

Government strategies to revamp tourism post Ebola crisis

In order to get tourism back on track the government is putting together a tourism recovery plan to put Sierra Leone back on the international map, some of the measures include, road shows, trade fairs and marketing activities in Germany and Austria with the focus on promoting eco-tourism and cultural attractions as well as a domestic tourism campaign to help promote and rebrand the image of Sierra Leone.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview:

Discover the latest market trends and uncover sources of future market growth for the Travel industry in Sierra Leone with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Travel industry in Sierra Leone, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Sierra Leone for free:

Car Rental
Health and Wellness Tourism
Tourism Flows Domestic
Tourism Flows Inbound
Tourism Flows Outbound
Tourist Attractions
Transportation
Travel Accommodation
Travel Retail

The Travel in Sierra Leone market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts (of market share, market trends, market growth)
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in Sierra Leone?
What are the major brands in Sierra Leone?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Travel And Tourism market research database.

Each report is delivered with the following components:Report: PDF and Word Market statistics: Excel workbook

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