Travel in
Bahamas

Country Report

Executive Summary

Aug 2016
Bahamas remains open for business after Hurricane Joaquin hits

In October 2015, Hurricane Joaquin hit the Bahamas. There were about 520 visitors staying throughout the Bahamas’ Family Islands when the storm hit the area. The Northern Bahamas were not impacted and the entire Bahamas focused on recovery efforts in the Central and Southern Bahamas. The Ministry of Tourism worked to let the world know that tourists were still welcome in order to avoid an even further decline in tourism.

“Life is Grand” advertising hits online outlets

Once campaigns are launched, it is no longer enough that they remain on television, radio, and on streets, with the Bahamas and other Caribbean islands now also relying on the internet to spread their messages. The Bahamas Ministry of Tourism launched the “Life is Grand” advertising campaign in 2015 and used YouTube to post a one minute ad, and social media to highlight the country’s ecological riches, natural wonders, adventures and vibrant culture available on Grand Bahama Island.

Baha Mar project bankrupt

The Bahamas had been awaiting the grand opening of Baha Mar, which was initially set to open in December 2014 but was delayed. With 2,000 staff members employed to serve their awaited guests, the $3.5 billion resort filed for bankruptcy in July 2015. Baha Mar’s future remains uncertain although talks of major investors being interested in the property may mean it will open during the forecast period.

Bahamas continues to push sports tourism

The Bahamas hosts once-a-year basketball games but it is seeking to become an established American sports outpost. In 2015, the Battle 4 Atlantis brought more than 5,000 fans into the islands during Thanksgiving week for a three-day tournament. A branch in the Ministry of Sports and Culture was launched called "Sports in Paradise" and it is looking for top notch sports events to be held in the Bahamas.

Reputation for danger could hurt Bahamas’ future

The United States Department of State Bureau of Diplomatic Security had Bahamas under the crime rating of critical in 2015. Despite government anti-crime incentives, New Providence had a significant increase in violent armed crimes in locations heavily visited by US tourists. If crime rates cannot be controlled, tourism inflows over the forecast period may suffer.

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Discover the latest market trends and uncover sources of future market growth for the Travel industry in Bahamas with research from Euromonitor's team of in-country analysts.

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If you're in the Travel industry in Bahamas, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Bahamas for free:

  • Car Rental

  • Health and Wellness Tourism

  • Tourism Flows Domestic

  • Tourism Flows Inbound

  • Tourism Flows Outbound

  • Tourist Attractions

  • Transportation

  • Travel Accommodation

  • Travel Retail

The Travel in Bahamas market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation
  • Historic volumes and values, company and brand market shares
  • Five year forecasts (of market share, market trends, market growth)
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as: 

  • What is the market size of Travel in Bahamas?
  • What are the major brands in Bahamas?  

Why buy this report?

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  • Track key industry trends, opportunities and threats
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This industry report originates from Passport, our 

Travel And Tourism market research database.

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Travel in Bahamas

EXECUTIVE SUMMARY

Bahamas remains open for business after Hurricane Joaquin hits
“Life is Grand” advertising hits online outlets
Baha Mar project bankrupt
Bahamas continues to push sports tourism
Reputation for danger could hurt Bahamas’ future

SWOT

Summary 1 Bahamas: SWOT

MARKET DATA

Table 1 Other Transport: Value 2010-2015
Table 2 Forecast Other Transport: Value 2015-2020
Table 3 Car Rental Sales: Value 2010-2015
Table 4 Forecast Car Rental Sales: Value 2015-2020
Table 5 Attractions: Value 2010-2015
Table 6 Forecast Attractions: Value 2015-2020

SOURCES

Summary 2 Research Sources

FLOWS

Headlines
Trends
Inbound and domestic
Outbound
Prospects
Category Data
Table 7 Inbound Arrivals: Number of Trips 2010-2015
Table 8 Inbound Arrivals by Country: Number of Trips 2010-2015
Table 9 Inbound Receipts: Value 2010-2015
Table 10 Forecast Inbound Arrivals: Number of Trips 2015-2020
Table 11 Forecast Inbound Arrivals by Country: Number of Trips 2015-2020
Table 12 Forecast Inbound Receipts: Value 2015-2020
Table 13 Domestic Trips by Purpose of Visit: Number of Trips 2010-2015
Table 14 Domestic Business Trips by Travel Mode: Number of Trips 2010-2015
Table 15 Domestic Leisure Trips by Travel Mode: Number of Trips 2010-2015
Table 16 Domestic Expenditure: Value and Growth 2010-2015
Table 17 Forecast Domestic Trips by Purpose of Visit: Number of Trips 2015-2020
Table 18 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2015-2020
Table 19 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2015-2020
Table 20 Forecast Domestic Tourist Expenditure: Value and Growth 2015-2020
Table 21 Outbound Departures: Number of Trips 2010-2015
Table 22 Outbound Departures by Destination: Number of Trips 2010-2015
Table 23 Outbound Expenditure: Value 2010-2015
Table 24 Forecast Outbound Departures: Number of Trips 2015-2020
Table 25 Forecast Outbound Departures by Destination: Number of Trips 2015-2020
Table 26 Forecast Outbound Expenditure: Value 2015-2020

AIRLINES

Headlines
Trends
Prospects
Category Data
Table 27 Airlines Sales: Value 2010-2015
Table 28 Forecast Airlines Sales: Value 2015-2020

LODGING

Headlines
Trends
Prospects
Category Data
Table 29 Lodging Sales: Value 2010-2015
Table 30 Lodging Outlets: Units 2010-2015
Table 31 Forecast Lodging Sales: Value 2015-2020
Table 32 Forecast Lodging Outlets: Units 2015-2020

INTERMEDIARIES

Headlines
Trends
Prospects
Category Data
Table 33 Intermediaries Sales: Value 2010-2015
Table 34 Forecast Intermediaries Sales: Value 2015-2020