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Travel in Macau

18 pages, Oct 2018

US$2,100

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Executive Summary

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Rebranding Macau as a world centre of tourism and leisure

Following the sharp recession of 2014-2016, Macau tourism experienced healthy recovery led by the rebound in the gaming industry. Over recent years, the Macau government has been demonstrating initiatives in diversifying Macau’s tourism attractions and rebranding the city as the World Centre of Tourism and Leisure.

Gaming recovers

While efforts are employed to diversify Macau’s tourism, gaming has long been the main pillar for Macau’s tourism and is expected to remain an important attraction. Macau’s gaming industry achieved strong growth in 2017 and continued to post an impressive recovery in 2018.

There is greater connectivity with Hong Kong and mainland China

The Hong Kong-Zhuhai-Macau bridge, which is opening in 2018, is expected to bring greater visitor inflows to Macau. Upon its opening, an inter-city bus service will be available.

Macau is Asia Pacific’s MICE centre

Among the Macau government’s many initiatives in diversifying Macau’s tourism, one of the main ones emphasises Macau’s position as a MICE destination. For example, the 56,600 sq ft (5,258 sq m) Macau Fisherman’s Wharf Convention & Exhibition Centre is capable of hosting large-scale conferences or events, accommodating thousands of guests.

Online travel continues to grow, riding on the rise in leisure outbound

With improved transport infrastructure and the availability of convenient commuting options, outbound travel is expected to increase over the forecasted period. Given the greater travel flexibility, Free Independent Travellers (FIT) will be an increasingly important group among outbound travellers.

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Discover the latest market trends and uncover sources of future market growth for the Travel industry in Macau, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Travel industry in Macau, China, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Macau, China for free:

The Travel in Macau, China market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts (of market share, market trends, market growth)
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in Macau, China?
What are the major brands in Macau, China?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

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Travel in Macau

EXECUTIVE SUMMARY

Rebranding Macau as a world centre of tourism and leisure

Gaming recovers

There is greater connectivity with Hong Kong and mainland China

Macau is Asia Pacific’s MICE centre

Online travel continues to grow, riding on the rise in leisure outbound

Why buy this report?

Want to find out more about this report?

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Country Report

Travel in Macau

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Executive Summary

New Report Guarantee

Rebranding Macau as a world centre of tourism and leisure

Gaming recovers

There is greater connectivity with Hong Kong and mainland China

Macau is Asia Pacific’s MICE centre

Online travel continues to grow, riding on the rise in leisure outbound

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Travel in Macau

EXECUTIVE SUMMARY

Rebranding Macau as a world centre of tourism and leisure

Gaming recovers

There is greater connectivity with Hong Kong and mainland China

Macau is Asia Pacific’s MICE centre

Online travel continues to grow, riding on the rise in leisure outbound

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TOURISM FLOWS

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Prospects

Category Data

AIRLINES

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LODGING

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TRAVEL INTERMEDIARIES

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