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Travel in Macedonia

28 pages, Oct 2017

US$660

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Executive Summary

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Inbound arrivals continue to grow in 2017

Despite the political crisis in 2016 and 2017, inbound arrivals to Macedonia continued recording moderate growth, but this was significantly slower compared to earlier in the review period. Nonetheless, given the fact that there was less advertising through the media and the ongoing political crisis intensified in 2016 and 2017 resulting in civil unrest on several occasions, this was still a good result.

Online travel sales soar as most travel is purchased via the internet

Due to the dominance of low cost airlines and the significant penetration of internet-based intermediaries, online bookings posting some of their best results in 2017. Group discount travel, especially packages sold by the country’s largest group discount portal Grouper.

TAV Macedonia counts 1,800,000 airline passengers in 2016

According to TAV Macedonia, which manages Macedonia’s two largest airports, in 2016, 1,800,000 passengers travelled to and from Skopje and Ohrid. This represented a double-digit increase relative to 2015.

Wizz Air dominates air travel as scheduled airlines struggle

While the EU, through the European Commission, has opened an investigation into the financial incentives that the Macedonian government offers for flights of low cost airlines operating from Skopje airport, most notably for those of Wizz Air, this airline continued expanding its services and flight frequency, in addition to increasing the number of routes it serves from/to Skopje. A fourth aircraft has joined Wizz Air’s Skopje-based fleet, as the company opened three new routes to Malta, Rome Ciampino in Italy and Vaxjo in Sweden, and also increased the frequency of some of its existing flights.

Subsidies for organised tourist travel set to help support growth of tourism

Growth of travel and tourism in Macedonia is set to continue over the forecast period. Airline route expansion and further modernisation of the industry through the upgrading of hotels, short-term rentals and other lodging facilities guarantee solid conditions for growth and expansion of the Macedonian travel and tourism industry.

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview:

Discover the latest market trends and uncover sources of future market growth for the Travel industry in Macedonia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Travel industry in Macedonia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Macedonia for free:

Car Rental
Health and Wellness Tourism
Tourism Flows Domestic
Tourism Flows Inbound
Tourism Flows Outbound
Tourist Attractions
Transportation
Travel Accommodation
Travel Retail

The Travel in Macedonia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts (of market share, market trends, market growth)
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in Macedonia?
What are the major brands in Macedonia?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Travel And Tourism market research database.

Each report is delivered with the following components:Report: PDF and Word Market statistics: Excel workbook

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