Country Report

Travel in

Travel in Malta

Nov 2020

US$2,100

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

COVID-19 impact on travel

Tourism is incredibly important to the Maltese economy, with it being one of the main drivers of GDP. Following on from the success of Valletta European Capital of Culture 2018, Malta continued to invest in new cultural events and the restoration and redevelopment of areas across the islands in 2019.

COVID-19 country impact

Following the first recorded case on 7 March 2020, the Prime Minister announced the closure of schools, day centres for the elderly, a cessation of religious events as well as football games and political activities from 12 March. On 17 March all bars, restaurants, hotels, gyms, casinos, cinemas and bingo halls closed.

Company response to COVID-19: Airlines and hotels

Airlines experienced a steep decline in value sales in 2020 as every airline flying from Malta cancelled their operations. The only exception was Air Malta, which set up “lifeline” flights to London, Frankfurt and Amsterdam.

Impact of COVID-19 on online bookings and travel intermediaries

Prior to COVID-19, online bookings soared over the review period as inbound arrivals increasingly used online booking agents, social media and other websites to book their travel arrangements. A key driver behind this growth was the rapid development of peer to peer service providers, in particular Airbnb, with these enabling individuals to rent accommodation directly to tourists.

What next for travel?

Tourism in Malta is expected to be affected by economic uncertainty around some of Malta’s key source markets, with the UK in particular being impacted by Brexit and COVID-19. This could result in slower growth in the number of inbound arrivals.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Travel Report Sample Travel Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery:

Files are delivered directly into your account within a few minutes of purchase, when you pay by credit card. For payments made by invoice, access to reports will be provided upon confirmation of payment.

Overview:

Discover the latest market trends and uncover sources of future market growth for the Travel industry in Malta with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you are in the Travel industry in Malta, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Malta for free:

The Travel in Malta market research report includes:

Analysis of trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Forecasts
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in Malta?
What are the major brands in Malta?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel market research database.

Each report is delivered with the following components:
Report: PDF
Market statistics: Excel workbook

Want to find out more about this report?

Request more information

Travel in Malta

EXECUTIVE SUMMARY

COVID-19 impact on travel

COVID-19 country impact

Company response to COVID-19: Airlines and hotels

Impact of COVID-19 on online bookings and travel intermediaries

What next for travel?

Chart 1 Inbound Receipts: 2020-2025
Chart 2 Average Spend per Trip for Inbound Arrivals: 2020-2025

MARKET DATA

Table 1 Other Transport: Value 2015-2020
Table 2 Forecast Other Transport: Value 2020-2025
Table 3 Car Rental Sales: Value 2015-2020
Table 4 Forecast Car Rental Sales: Value 2020-2025
Table 5 Attractions and Experiences: Value 2015-2020
Table 6 Forecast Attractions and Experiences: Value 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

TOURISM FLOWS

Key Data Findings

2020 Impact

Dramatic drop in tourist flows in 2020 as COVID-19 disrupts expansion and development of tourist activities and decimates tourist revenues
Fears around Brexit and potentially lower arrivals from the UK could hamper Malta’s recovery from the effects of COVID-19

Recovery and Opportunities

Efforts of the Malta Tourism Association (MTA) disrupted by global pandemic due to travel bans
Future investments in the development of Malta’s tourist credentials likely to pay off once pandemic recedes

Category Data

Table 7 Inbound Arrivals: Number of Trips 2015-2020
Table 8 Inbound Arrivals by Country: Number of Trips 2015-2020
Table 9 Inbound Receipts: Value 2015-2020
Table 10 Forecast Inbound Arrivals: Number of Trips 2020-2025
Table 11 Forecast Inbound Arrivals by Country: Number of Trips 2020-2025
Table 12 Forecast Inbound Receipts: Value 2020-2025
Table 13 Domestic Trips by Purpose of Visit: Number of Trips 2015-2020
Table 14 Domestic Business Trips by Travel Mode: Number of Trips 2015-2020
Table 15 Domestic Leisure Trips by Travel Mode: Number of Trips 2015-2020
Table 16 Domestic Expenditure: Value and Growth 2015-2020
Table 17 Forecast Domestic Trips by Purpose of Visit: Number of Trips 2020-2025
Table 18 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2020-2025
Table 19 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2020-2025
Table 20 Forecast Domestic Tourist Expenditure: Value and Growth 2020-2025
Table 21 Outbound Departures: Number of Trips 2015-2020
Table 22 Outbound Departures by Destination: Number of Trips 2015-2020
Table 23 Outbound Expenditure: Value 2015-2020
Table 24 Forecast Outbound Departures: Number of Trips 2020-2025
Table 25 Forecast Outbound Departures by Destination: Number of Trips 2020-2025
Table 26 Forecast Outbound Expenditure: Value 2020-2025

AIRLINES

Key Data Findings

2020 Impact

Steep contraction in airlines sales as travel bans halt demand, with some industry players teetering on the brink
Turnaround stalls for Air Malta as COVID-19 decimates sales

Recovery and Opportunities

Benefits of Air Malta and Ryanair’s joint venture delayed by COVID-19
Revised plans for expansion of Malta Air as COVID-19 leads to layoffs of pilots and cabin crew

Category Data

Table 27 Airlines Sales: Value 2015-2020
Table 28 Forecast Airlines Sales: Value 2020-2025

LODGING

Key Data Findings

2020 Impact

Hotels category already experiencing competition from short-term rentals threatened further by the onset of COVID-19
COVID-19 temporarily negates benefits of expanding hotel industry especially boutique hotels

Recovery and Opportunities

Fears around Brexit as well as mid- to short-term economic fallout from COVID-19
Hard Rock Café and Hotel

Category Data

Table 29 Lodging Sales: Value 2015-2020
Table 30 Lodging Outlets: Units 2015-2020
Table 31 Forecast Lodging Sales: Value 2020-2025
Table 32 Forecast Lodging Outlets: Units 2020-2025

ONLINE TRAVEL INTERMEDIARIES

Key Data Findings

2020 Impact

COVID-19 decimates sales and negates competitive strategies as number of arrivals declines steeply
Agents make good use of quarantine by attending webinars that promote the island, particularly to UK online intermediaries

Recovery and Opportunities

Economic consequences of COVID-19 in source countries as well as Brexit could dampen demand for online intermediaries
Financial repercussions of the virus around the globe likely to intensify pressures on bricks and mortar travel intermediaries and benefit intermediaries online sales

Category Data

Table 33 Online Travel Intermediaries Sales: Value 2015-2020
Table 34 Forecast Online Travel Intermediaries Sales: Value 2020-2025

Why buy this report?

Want to find out more about this report?

Request more information

Megatrends

Country Report

Travel in Malta

New Report Guarantee

Executive Summary

New Report Guarantee

COVID-19 impact on travel

COVID-19 country impact

Company response to COVID-19: Airlines and hotels

Impact of COVID-19 on online bookings and travel intermediaries

What next for travel?

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Travel in Malta

EXECUTIVE SUMMARY

COVID-19 impact on travel

COVID-19 country impact

Company response to COVID-19: Airlines and hotels

Impact of COVID-19 on online bookings and travel intermediaries

What next for travel?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

TOURISM FLOWS

Key Data Findings

2020 Impact

Recovery and Opportunities

Category Data

AIRLINES

Key Data Findings

2020 Impact

Recovery and Opportunities

Category Data

LODGING

Key Data Findings

2020 Impact

Recovery and Opportunities

Category Data

ONLINE TRAVEL INTERMEDIARIES

Key Data Findings

2020 Impact

Recovery and Opportunities

Category Data

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Company Reports