Country Report

Travel in

Travel in Pakistan

Nov 2020

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Executive Summary

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COVID-19 impact on travel

The initial impact of COVID-19 in Pakistan began at the start of 2020 as Pakistan International Airlines (PIA), cancelled all flights between Pakistan and China for most of January. By March government-enforced restrictions began as Pakistan’s borders were closed and flights were grounded.

COVID-19 country impact

After COVID-19 arrived in Pakistan in late February 2020, the government implemented lockdowns across the country in March, with retail and business closures, travel restrictions and the population asked to stay at home, where possible. The Prime Minister Imran Khan officially ended the lockdown on 9 May, citing economic concerns as the primary reason for this decision, rather than having brought the outbreak of the virus fully under control.

Company response to COVID-19: Airlines and hotels

COVID-19 has had a severe impact on flights in Pakistan, impacting all airlines. Pakistan International Airlines, Pakistan’s national carrier with the largest share of flights, ceased all flights between China and Pakistan for most of January 2020 and nearly all international flights from mid-March until at least July, with some only resuming in August.

Impact of COVID-19 on online bookings and travel intermediaries

In 2020, online booking portals such as Booking.com and Expedia remain largely unchanged and available to consumers, although greater levels of flexibility in terms of booking modifications or cancellations were offered to consumers, often at the expense of operators.

What next for travel?

Like most other travel markets, travel in Pakistan is expected to be severely impacted by COVID-19 in 2020 and beyond. Moreover, many travel companies in Pakistan will suffer from the long-term effects of low demand, impacting lodging and attractions the most and travel intermediaries and airlines to a lesser extent.

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Overview:

Discover the latest market trends and uncover sources of future market growth for the Travel industry in Pakistan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you are in the Travel industry in Pakistan, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Pakistan for free:

The Travel in Pakistan market research report includes:

Analysis of trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Forecasts
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in Pakistan?
What are the major brands in Pakistan?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel market research database.

Each report is delivered with the following components:
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