Ukraine

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Ukraine. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Ukraine StatisticsConsumer Lifestyles in UkraineUkraine Country BriefingsFuture Demographics: Ukraine in 2030

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    Designer Apparel and Footwear (Ready-To-Wear) in Ukraine

    Feb 2019

    Ukrainians, especially women, are traditionally very attentive to their appearance and like looking smart and trendy for all occasions. This requires frequent replacements of apparel and footwear as well as the purchasing of wide assortments of ...

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    Fine Wines/Champagne and Spirits in Ukraine

    Feb 2019

    During the recent political and economic crisis of 2014 and 2015 the local currency saw a dramatic devaluation dropping to almost a third of its value and therefore prices soared while consumer spending power was eroded. While the small share of ...

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    Luxury Cars in Ukraine

    Feb 2019

    In 2018, the number of luxury cars sold in Ukraine should nearly reach the pre-crisis level seen in 2013. Consumer confidence is returning after the political and economic crises of 2014 and 2015, with the prices of luxury cars becoming comparatively...

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    Luxury Eyewear in Ukraine

    Feb 2019

    At the end of the review period, consumer confidence was seen to be returning following the negative impact of the political and economic crisis of 2014 and 2015. In spite of the improvements, consumer income levels remain comparatively low in the ...

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    Luxury Hotels in Ukraine

    Feb 2019

    In 2014, Ukraine entered into a period of economic and political instability. Protests targeted at removing President Yanukovich ended with over a 100 deaths. In February 2014, following the President’s fall, Russian forces entered and took control ...

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    Luxury Jewellery in Ukraine

    Feb 2019

    Jewellery, including luxury jewellery, has not been seen as a priority for many Ukrainians in 2018. The economic and political crisis of 2014 and 2015 accompanied by the reduction in the consumer base due to the conflict in Crimea has hit ...

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    Luxury Leather Goods in Ukraine

    Feb 2019

    In 2018, consumer interest in luxury leather goods has continued to pick up for the third year in a row, after the economic downturn of 2014 and 2015 when the category was negatively affected similar to other consumer goods. With consumer confidence ...

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    Luxury Portable Consumer Electronics in Ukraine

    Feb 2019

    After Vertu Corp Ltd announced its bankruptcy in 2017, luxury mobile phones was left without any significant player. Due to the small and insignificant presence of niche players, luxury portable consumer electronics continues to register negligible ...

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    Luxury Timepieces in Ukraine

    Feb 2019

    The end of the review period was not highly favourable for luxury goods, including luxury timepieces, as Ukraine continued its slow recovery from the economic and political crisis of 2014 and 2015. The strong devaluation of the country’s currency ...

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    Luxury Writing Instruments and Stationery in Ukraine

    Feb 2019

    In Ukraine, writing instruments are usually associated with practical purposes with functionality at the core. Thus luxury writing instruments and stationery is rather associated with gifts, especially for state officials and businessmen. Design and ...

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    Luxury Goods in Ukraine

    Feb 2019

    Sales of luxury goods remain limited to a relatively small number of Ukrainians who are able to afford such products. Greater economic stability has been seen in 2018, with GDP posting positive growth for the second consecutive year, while consumer ...

    US$1,210
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    Personal Luxury in Ukraine

    Feb 2019

    Ukrainians are typically very conscious about their social status and aim to prove it through different personal items from renowned brands, including mobile phones, bags and eyewear. Luxury brands are very popular for such purposes and those who ...

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    Super Premium Beauty and Personal Care in Ukraine

    Feb 2019

    Super premium beauty and personal care registered a double-digit current value CAGR over the review period. The currency devaluation in 2014 and 2015 was a significant contributor to healthy value growth earlier in the review period. However, in 2017...

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    Air Treatment Products in Ukraine

    Feb 2019

    The summer of 2018 in Ukraine was sunny, with little rain or cold periods. This weather, together with an increase in purchasing power, contributed to the growth of cooling appliances. Split air conditioners, the most widespread type of air ...

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    Dishwashers in Ukraine

    Feb 2019

    The lifestyles of Ukrainians are becoming increasingly busy as they are spending more time at work and less time at home. Hence, more Ukrainians with average incomes are starting to purchase dishwashers so they do not have to spend time washing the ...

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    Food Preparation Appliances in Ukraine

    Feb 2019

    There are a few reasons why low-income householders refrained from buying food preparation appliances altogether in 2018 rather than purchase the cheapest options. Firstly, shrinking apartment sizes saw consumers avoid appliances which they know they...

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    Home Laundry Appliances in Ukraine

    Feb 2019

    Following the economic crisis of 2014/2015, the number of newly built apartments in Ukraine declined. This included both smart and smaller two and three-room apartments. This influenced the development of home laundry appliances in a few ways. ...

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    Large Cooking Appliances in Ukraine

    Feb 2019

    With a recovering economy and recognition of recent design trends, consumers are paying more attention to convenient and stylish large cooking appliances, but only those with affordable prices. In 2018, when purchasing a large cooking appliance, ...

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    Microwaves in Ukraine

    Feb 2019

    After a volume decline as a result of the 2014/2015 economic crisis, microwaves continued to record positive retail volume growth in 2018, albeit much slower than in 2017. Sales continued to be driven by previously postponed purchases....

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    Consumer Appliances in Ukraine

    Feb 2019

    The question as to where to keep a particular consumer appliance was asked more often in 2018. With the country’s economy recovering, the property market improved. However, as the disposable incomes of most consumers remained fairly low, the number ...

    US$2,650
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