Executive Summary

Aug 2016
TRENDS

In 2015, vapour products continued to gain popularity amongst Russians. There was dynamic current value growth of 115% in 2014, thanks to widening distribution via convenience stores and traditional grocery retailers and the introduction of a tighter public smoking ban for tobacco. Growth however slowed to 20% in 2015. This slower growth was linked to consumers' economic concerns. However, growth remains strong due to stricter controls over tobacco smoking, including a strict public smoking ban and sharp tax increases. Growth is also being fuelled by a growing number of products and players and these players' focus on pushing for wider distribution.

COMPETITIVE LANDSCAPE

Vapour products remains highly fragmented, with numerous brands and fluctuating sales chiefly driven by distribution reach. There is thus no clearly established leader, with many distributors present focused on offering leading global brands. Among these companies there are some with a stronger presence, however, with Vardex and Safesmoking having a well-established distribution reach in major cities.

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Vapour Products in Russia

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Overview

Discover the latest market trends and sources of future market growth for the Vapour Devices industry in Russia.

Euromonitor International provides the most current research data available. Our teams of in-country analysts helps you understand each market, revealing hidden opportunities and competitive threats; helping you plan corporate strategy.

If you're in the Vapour Devices industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Vapour Devices in Russia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Vapour Devices in Russia?
  • What are the major brands in Russia?
  • Which sector of the tobacco products market is the largest by value sales in Russia?
  • Which sector of the tobacco products market has been growing the fastest, by volume and value, in Russia?
  • Which sector is the most heavily taxed in Russia?
  • Which companies dominate in the total tobacco market in Russia in terms of market share?
  • What is the distribution channel split for the tobacco products market in Russia?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

Vapour Products in Russia - Company Profiles