Executive Summary

Aug 2016
TRENDS

Vapour products have been available in South Africa since 2008. There are currently approximately 85,000 regular vapour products users in South Africa, which is in fact a very small number in comparison with the number of regular cigarette smokers; however, the number of vapers in the country is growing exponentially and it is expected that the ongoing growth being recorded in the South African vaping population will make a dent in the regular cigarette smoking population before the end of the forecast period.

COMPETITIVE LANDSCAPE

The competitive environment in vapour products remained highly fragmented but very competitive at the end of the review period, with local brand Twisp remaining dominant. Other popular brands include DiGiCig (DiGiCig (Pty) Ltd), Hats (OTP Distributors (Pty) Ltd) and Hookah Lite (Hookah).

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Vapour Products in South Africa

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Overview

Discover the latest market trends and sources of future market growth for the Vapour Devices industry in South Africa.

Euromonitor International provides the most current research data available. Our teams of in-country analysts helps you understand each market, revealing hidden opportunities and competitive threats; helping you plan corporate strategy.

If you're in the Vapour Devices industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.

The Vapour Devices in South Africa market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Vapour Devices in South Africa?
  • What are the major brands in South Africa?
  • Which sector of the tobacco products market is the largest by value sales in South Africa?
  • Which sector of the tobacco products market has been growing the fastest, by volume and value, in South Africa?
  • Which sector is the most heavily taxed in South Africa?
  • Which companies dominate in the total tobacco market in South Africa in terms of market share?
  • What is the distribution channel split for the tobacco products market in South Africa?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

Vapour Products in South Africa - Company Profiles