While current value sales registered a double-digit increase in 2021, this growth was mainly due to soaring inflation and in fact in constant value terms, value sales actually fell in 2021. However, the fall in value sales was not as steep as in 2020, due to society opening up again.
While globally there has been disruption to supplies in 2021, due to the fallout of the pandemic, this is even more prevalent in Argentina. With supplies of imported products stalled by capital controls, the offering in variety stores is limited and this is also impacting value sales.
Variety stores is a highly fragmented channel in Argentina, with sales being spread between a large number of small players operating throughout the country. Many of the owners of such stores are of Asian origin and have contacts that allow them to access merchandise at a very low cost.
Over the forecast period, variety stores will continue to be impacted by difficulties in importing products and will also be impacted by continuing soaring inflation. Despite offering low prices, variety stores will continue to suffer from the ongoing recession.
Digital operations will continue to develop rapidly in Argentina, especially with the emergence of various e-commerce players both locally and globally. This represents an opportunity for offline retailers to increase their sales through online sales.
Variety stores will continue being a fragmented channel, with many variety stores only having one outlet. With the cost of doing business unsustainable for many small business owners in Buenos Aires, there is expected to be increasing penetration of variety stores outside of Buenos Aires, where operating costs are lower and where e-commerce is also underdeveloped and therefore offers more opportunity for brick-and-mortar outlets.
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Understand the latest market trends and future growth opportunities for the Variety Stores industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Variety Stores industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Variety stores are chained or independent retail outlets with a primary focus on selling a range of merchandise across several categories. Variety stores are chained or independent retail outlets with a primary focus on selling a range of merchandise across several categories, although they may also sell grocery items. Includes fixed-price stores (e.g. dollar stores) and catalogue showrooms. Example brands include Dollar General, Woolworth (Germany), and Miniso.See All of Our Definitions
This report originates from Passport, our Variety Stores research and analysis database.
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