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Learn moreFeb 2021
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While many retail channels struggled as a result of COVID-19, variety stores actually saw stronger growth. Like most channels, sales were initially impeded when the state of emergency was declared with many stores forced to close or reduce their operating hours.
Another factor which benefited variety stores in 2020 was that alongside the typically low prices offered in these stores they also offer a wide range of products. Many outlets offer a wide and expanding range of products including apparel and footwear, health and beauty products, grocery items, toys and games, home care, and a wide range of other options too.
Don Quijote remained the clear leader in variety stores in 2020, as it continued to thrive in the Japanese market, despite the challenges presented by COVID-19. The brand’s offer spans a wide variety of products, including consumer electronics, appliances, daily goods, fashion and groceries, and within each category it also has its own private label range.
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Discover the latest market trends and uncover sources of future market growth for the Variety Stores industry in Japan with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.