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Country Report

Variety Stores in

Variety Stores in Saudi Arabia

Mar 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Variety stores’ range, prices and convenience compete with e-commerce

The variety stores channel saw continued growth in 2019. Independent variety stores are garnering consumer attention due to the wide variety of products they offer at cost-effective prices.

Asian variety stores appeal to consumers through price, variety and quality

Asian products remain in demand due to their pocket-friendly prices, unique and innovative designs, coupled with functionality and good quality. With the price advantage from many Asian countries, variety stores such as Japanese stores Daiso and Chinese Miniso are expected to gain further popularity in coming years, especially as the outlets increase their geographic coverage at strategic locations.

Variety stores benefit from “life hacks” promoted online

With the increased influence of social media, local consumers seek similar items to those they see being used by bloggers and influencers. Lifestyle bloggers and household hacks often feature items easily found in variety stores being utilised to address household issues in an economical way.

COMPETITIVE LANDSCAPE

Highly fragmented environment, competition set to increase

The variety stores environment is very fragmented, with only one player holding a measurable value share in 2019: Daiso Middle East LLC. Local variety stores, popularly known as Hazaz, SAR1 or SAR5 shops, have a longstanding presence.

Saudi love of celebrations and seasonal factors influences demand

While Asian variety stores gain popularity in Saudi Arabia, the concept of variety stores is not new to the country: Hazaz have been present for many years. Consumers often visit these outlets to buy stationery, party items and basic toys.

Growing e-commerce presence set to increase competition in variety stores channel

With demand for unique and innovative products continuing to grow, local consumers often search for items online to find the most suitable products. As Aliexpress, Clubfactory and JollyChic.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Variety Stores industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Variety Stores industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Variety Stores in Saudi Arabia market research report includes:

Analysis of key supply-side and demand trends
Detailed market shares for international and locally-based retailers
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How is Variety Stores performing in Saudi Arabia?
Are consumers switching towards more convenient Variety Stores channels?
Are independent and family run gVariety Stores coming under pressure in Saudi Arabia?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Retailing market research database

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Variety Stores in Saudi Arabia - Category analysis

HEADLINES

PROSPECTS

Variety stores’ range, prices and convenience compete with e-commerce

Asian variety stores appeal to consumers through price, variety and quality

Variety stores benefit from “life hacks” promoted online

COMPETITIVE LANDSCAPE

Highly fragmented environment, competition set to increase

Saudi love of celebrations and seasonal factors influences demand

Growing e-commerce presence set to increase competition in variety stores channel

CHANNEL DATA

Table 1 Variety Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 2 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 3 Variety Stores GBO Company Shares: % Value 2015-2019
Table 4 Variety Stores GBN Brand Shares: % Value 2016-2019
Table 5 Variety Stores LBN Brand Shares: Outlets 2016-2019
Table 6 Variety Stores LBN Brand Shares: Selling Space 2016-2019
Table 7 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 8 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024

Retailing in Saudi Arabia - Industry Overview

EXECUTIVE SUMMARY

2019 sees signs of recovery from adverse impact of VAT implementation, e-commerce benefits from convenience

Women an increasingly important consumer segment as a growing number enter the formal workplace

Traditional grocery retailers and discounters lose out to supermarkets and hypermarkets

E-commerce grows strongly, but bricks and mortar to remain key to retail environment

Market liberalisation, Vision 2030 policies and increasing connectivity set to boost market performance over forecast period

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type 2019

Physical retail landscape

Cash and carry

Seasonality

National Day Offers
Back to School
Ramadan and Eid Seasons
White Friday

Payments and delivery

Emerging business models

MARKET DATA

Table 9 Sales in Retailing by Store-based vs Non-Store: Value 2014-2019
Table 10 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2014-2019
Table 11 Sales in Store-based Retailing by Channel: Value 2014-2019
Table 12 Sales in Store-based Retailing by Channel: % Value Growth 2014-2019
Table 13 Store-based Retailing Outlets by Channel: Units 2014-2019
Table 14 Store-based Retailing Outlets by Channel: % Unit Growth 2014-2019
Table 15 Sales in Non-Store Retailing by Channel: Value 2014-2019
Table 16 Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
Table 17 Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 18 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 19 Sales in Grocery Retailers by Channel: Value 2014-2019
Table 20 Sales in Grocery Retailers by Channel: % Value Growth 2014-2019
Table 21 Grocery Retailers Outlets by Channel: Units 2014-2019
Table 22 Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 23 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2014-2019
Table 24 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 25 Sales in Non-Grocery Specialists by Channel: Value 2014-2019
Table 26 Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
Table 27 Non-Grocery Specialists Outlets by Channel: Units 2014-2019
Table 28 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019
Table 29 Mixed Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 30 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 31 Sales in Mixed Retailers by Channel: Value 2014-2019
Table 32 Sales in Mixed Retailers by Channel: % Value Growth 2014-2019
Table 33 Mixed Retailers Outlets by Channel: Units 2014-2019
Table 34 Mixed Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 35 Retailing GBO Company Shares: % Value 2015-2019
Table 36 Retailing GBN Brand Shares: % Value 2016-2019
Table 37 Store-based Retailing GBO Company Shares: % Value 2015-2019
Table 38 Store-based Retailing GBN Brand Shares: % Value 2016-2019
Table 39 Store-based Retailing LBN Brand Shares: Outlets 2016-2019
Table 40 Non-Store Retailing GBO Company Shares: % Value 2015-2019
Table 41 Non-Store Retailing GBN Brand Shares: % Value 2016-2019
Table 42 Grocery Retailers GBO Company Shares: % Value 2015-2019
Table 43 Grocery Retailers GBN Brand Shares: % Value 2016-2019
Table 44 Grocery Retailers LBN Brand Shares: Outlets 2016-2019
Table 45 Grocery Retailers LBN Brand Shares: Selling Space 2016-2019
Table 46 Non-Grocery Specialists GBO Company Shares: % Value 2015-2019
Table 47 Non-Grocery Specialists GBN Brand Shares: % Value 2016-2019
Table 48 Non-Grocery Specialists LBN Brand Shares: Outlets 2016-2019
Table 49 Non-Grocery Specialists LBN Brand Shares: Selling Space 2016-2019
Table 50 Mixed Retailers GBO Company Shares: % Value 2015-2019
Table 51 Mixed Retailers GBN Brand Shares: % Value 2016-2019
Table 52 Mixed Retailers LBN Brand Shares: Outlets 2016-2019
Table 53 Mixed Retailers LBN Brand Shares: Selling Space 2016-2019
Table 54 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2019-2024
Table 55 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2019-2024
Table 56 Forecast Sales in Store-based Retailing by Channel: Value 2019-2024
Table 57 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2019-2024
Table 58 Forecast Store-based Retailing Outlets by Channel: Units 2019-2024
Table 59 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2019-2024
Table 60 Forecast Sales in Non-Store Retailing by Channel: Value 2019-2024
Table 61 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2019-2024
Table 62 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 63 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 64 Forecast Sales in Grocery Retailers by Channel: Value 2019-2024
Table 65 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2019-2024
Table 66 Forecast Grocery Retailers Outlets by Channel: Units 2019-2024
Table 67 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Table 68 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 69 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 70 Forecast Sales in Non-Grocery Specialists by Channel: Value 2019-2024
Table 71 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2019-2024
Table 72 Forecast Non-Grocery Specialists Outlets by Channel: Units 2019-2024
Table 73 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2019-2024
Table 74 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 75 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 76 Forecast Sales in Mixed Retailers by Channel: Value 2019-2024
Table 77 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2019-2024
Table 78 Forecast Mixed Retailers Outlets by Channel: Units 2019-2024
Table 79 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2019-2024

Megatrends

Country Report

Variety Stores in Saudi Arabia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Variety stores’ range, prices and convenience compete with e-commerce

Asian variety stores appeal to consumers through price, variety and quality

Variety stores benefit from “life hacks” promoted online

COMPETITIVE LANDSCAPE

Highly fragmented environment, competition set to increase

Saudi love of celebrations and seasonal factors influences demand

Growing e-commerce presence set to increase competition in variety stores channel

Overview

Why buy this report?

SAMPLES

Delivery

Overview

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Table of Contents

Variety Stores in Saudi Arabia - Category analysis

HEADLINES

PROSPECTS

Variety stores’ range, prices and convenience compete with e-commerce

Asian variety stores appeal to consumers through price, variety and quality

Variety stores benefit from “life hacks” promoted online

COMPETITIVE LANDSCAPE

Highly fragmented environment, competition set to increase

Saudi love of celebrations and seasonal factors influences demand

Growing e-commerce presence set to increase competition in variety stores channel

CHANNEL DATA

Retailing in Saudi Arabia - Industry Overview

EXECUTIVE SUMMARY

2019 sees signs of recovery from adverse impact of VAT implementation, e-commerce benefits from convenience

Women an increasingly important consumer segment as a growing number enter the formal workplace

Traditional grocery retailers and discounters lose out to supermarkets and hypermarkets

E-commerce grows strongly, but bricks and mortar to remain key to retail environment

Market liberalisation, Vision 2030 policies and increasing connectivity set to boost market performance over forecast period

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

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