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Megatrends Megatrends are long-term, consumer-driven trends that disrupt industries globally. We show you how to leverage megatrends to stay relevant and competitive in rapidly changing, consumer-centric markets.

Megatrends - Shopping Reinvented

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Shopping reinvented is one of Euromonitor International’s eight in-focus megatrends. From travel, to eating, to your mobile phone, it’s hard to think of an area of your life that shopping doesn’t impact. Shoe company Nike is a perfect case study for the Shopping Reinvented megatrend as the company focuses on not just apparel but apps and communities as well.

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