Vietnam Cities Review

October 2023

Ho Chi Minh City and Hanoi are Vietnam’s most economically vibrant cities. Going forward, the populations of Vietnamese cities will continue to expand, with a relatively youthful demographic profile. However, the anticipated rapid economic development is expected to place increased pressure on urban infrastructure and resources. As a result, prioritising sustainable urban development will become crucial to ensure a higher quality of life for city residents.

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Overview:

Vietnam Cities Review is based on Euromonitor’s City Scorecard. The scorecard is a benchmarking tool used to evaluate the consumer and economic performance of 1,000+ largest cities globally. The scorecard considers indicators across eight key pillars that are at the core of a city’s consumer market development. The scorecard is built by ranking cities in a country/regional context and provides an easy-to-understand system to quickly identify city-specific risks and opportunities.

Euromonitor’s City Scorecard covers over 30 indicators in eight pillars:
• Population
• Consumer Expenditure
• Digital Consumer
• Wealth
• Possession of Household Durables
• Economy
• Labour
• Transport

Vietnam Cities Review helps to evaluate potential market size by city and formulate a more informed image of the urban consumer. Key economic indicators combined with income, spending and employment data help businesses map potential market sizes. Comparative data and newest city insights will help businesses customize and tailor country market entry strategies pinpointing the cities with the most future potential.

The Vietnam Cities Review market research report includes:

  • Major Vietnam cities scorecard
  • Detailed ranking of cities in terms of future growth, wealth, labour and other key consumer and economic indicators
  • Historic data on population, consumer expenditure, digital consumer and other indicators
  • Five-year forecasts of trends and city growth

The Vietnam Cities Review in Vietnam report answers: 

  • How does a specific city fair in terms of consumer market attractiveness compared to a country/region?
  • Which cities will be the fastest growing in Vietnam?
  • What is the consumer market potential in specific cities?
  • Which cities in “Country” have the largest number of wealthy consumers?
  • How does the city affordability differ across country and region?
  • How does labour productivity differ across cities?
  • What is the household profile in different cities?
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Vietnam Cities Review

HEADLINES

Ho Chi Minh City to expand at the fastest rate among largest Vietnamese cities
Hue and Rach Gia poised for the strongest increase in internet connectivity rates
Can Tho to record rapid disposable income growth by 2027
Consumer expenditure set to remain the highest in Ho Chi Minh City
Ho Chi Minh City to remain the largest contributor to Vietnam’s economy by 2027
Ho Chi Minh City and Hanoi suffer from major traffic congestion issues
Summary 1 City Scorecard by Pillar 2022
Chart 1 Population in 2022 and Population Period Growth 2022-2027
Chart 2 Population by Age by City 2022
Chart 3 Average Household Size by City 2022
Chart 4 Population Density and Net Migration 2022
Summary 2 City Scorecard in Population Pillar 2022 and 2022-2027
Chart 5 Total Consumer Expenditure in Vietnam by City 2022
Chart 6 Consumer Expenditure per Capita 2022 and Consumer Expenditure Period Growth 2022-2027
Chart 7 City Affordability, Consumer Expenditure on Housing and Transportation 2022
Chart 8 Discretionary vs Necessity Consumer Expenditure 2022
Summary 3 City Scorecard in Consumer Expenditure Pillar 2022 and 2022-2027
Chart 9 Share of Households with Internet and Broadband Internet Access 2022
Chart 10 Possession of Digital Devices by City 2022
Summary 4 City Scorecard in Digital Consumer Pillar 2022
Chart 11 Disposable Income per Capita 2022 and Disposable Income Period Growth 2022-2027
Chart 12 Number of Households by Disposable Income Band 2022
Chart 13 Number of Households with Disposable Income over USD150,000 2022 and Period Growth 2022-2027
Chart 14 Household Possession of Kitchen Durables by City 2022
Chart 15 Household Possession of Entertainment Electronics by City 2022
Chart 16 Household Possession of Other Durables by City 2022
Summary 5 City Scorecard in Wealth Pillar 2022 and 2022-2027
Chart 17 GDP per Capita in 2022 and Real GDP Growth by City 2022-2027
Summary 6 City Scorecard in Economy Pillar 2022 and 2022-2027
Chart 18 Economically Active Population in 2022 and Employed Population Period Growth by City 2017-2022
Chart 19 Labour Force Participation Rate and Unemployment by City 2022
Chart 20 Labour Productivity Value and Productivity Period Growth by City 2017-2022
Summary 7 City Scorecard in Labour Pillar 2022
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Inform your marketing, brand, strategy and market development, sales and supply functions This cities review originates from Passport, our Cities market research database.

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