In the Voice of the Industry series, Euromonitor International connects with industry professionals to explore trends and innovations. This report focuses on the consumer electronics industry, drawing on a survey of 277 professionals working in the industry in over 55 countries around the world.
According to industry professionals, sales of consumer electronics in 2022 are expected to be stronger than previous year.
More than half of respondents from industry businesses expect supply shortages to have at least a moderate negative impact on product sales.
Industry experts indicate that in recent years their companies have been moving towards premium and digital commerce. The COVID-19 pandemic led to rapid growth in e-commerce.
The industry is increasing its focus on young and urban consumers.
More than half (57%) of industry experts agree that their company is pivoting towards premiumisation of their products and services.
Consumer Electronics refers to the sales of Computers and Peripherals, In-Home Consumer Electronics, In-Car Entertainment and Portable Consumer Electronics to the end consumer.
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