Wildberries is the biggest online retailer in Russia, and has been present on the market for more than 15 years. The company focuses on a wide range of fmcg categories – both grocery and non-grocery items. Prior to 2020, the company was mainly focused on apparel, footwear and accessories, but due to COVID-19 it has significantly expanded its range. Wildberries operates in eight markets in Eastern Europe, and plans to further expand its coverage in EU markets.
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Euromonitor International's report on Wildberries OOO delivers a detailed strategic analysis of the company's business, examining its performance in the Retailing market and the global economy. Company and market share data provide a detailed look at the financial position of Wildberries OOO, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Wildberries OOO.
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