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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

CES 2020 Review: A DarkDystopian Future, Silo Walls Crumble Plus Robots and AI

May 2020

The Consumer Electronics Show (CES) is the largest trade show (in terms of floor space) for electronics and appliances globally, and arguably the most important for smart home launches. This report is intended as a review of the key trends found in…

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Strategy Briefing

The Impact of Coronavirus on Consumer Appliances

Jun 2020

As the consumer appliances industry struggles with supply chain disruption and lower consumer demand due to the economic impact of COVID-19, opportunities exist in 2020 and beyond in products that speak to heightened hygiene concerns and at-home…

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Strategy Briefing

Connected Security: Reasons to Buy and Factors Delaying Consumer Purchase

Jun 2020

Connected appliance volumes posted a 42% CAGR over 2015-2019. Connected security, an integral part of connected homes, has gained growing interest due to its technical benefits. This report examines the opportunity of connected security, as well as…

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Strategy Briefing

Global Recovery Tracker: Q3 2020

Nov 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…

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Strategy Briefing

Global Recovery Tracker: Q4 2020

Dec 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

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Strategy Briefing

Smart Home: Where We are Now

Jan 2021

Smart home is one of the most appealing topics in Home & Tech-related industries but also a concept that is often misrepresented. This briefing defines smart home as powered by artificial intelligence (AI) enabled appliances that are capable of…

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Strategy Briefing

World Market for Consumer Appliances (Major)

Feb 2021

The report covers the five major consumer appliance categories, and considers the current state of the market, demand drivers and forecast to 2025. It examines the five key trends shaping major consumer appliances: Sustainability, new business…

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Strategy Briefing

World Market for Consumer Appliances (Small)

Mar 2021

The small appliances market was less impacted by the Coronavirus pandemic compared to major appliances. It registered a decrease of 1.9% compared to 6.5% for the latter. A major driver was consumers buying small appliances to help with daily…

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Strategy Briefing

Major Appliances in Eastern Europe

Mar 2021

Growth in major appliances went into reverse in Eastern Europe in 2020 due to the impact of Coronavirus (COVID-19) and the measures taken to try and control its spread. In addition, consumers were increasingly looking for cheaper or economy products…

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Strategy Briefing

Global Recovery Tracker: Q1 2021

Mar 2021

The global outlook has improved as of Q1 2021, thanks to vaccination progress in many developed countries. Nevertheless, the recovery prospects remain distant for most economies in the face of the spread of new, more infectious variants of the virus.…

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Strategy Briefing

Demand Volatility in the Consumer Appliances Market in 2020

Apr 2021

2020 was a volatile year for the consumer appliances industry. In March 2020, most companies were focused on cost cutting, not knowing that demand would increase exponentially in Q3 and Q4. Demand in 2021 is expected to remain robust, boosted by…

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Strategy Briefing

The World Beyond the Pandemic

Jun 2021

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

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Strategy Briefing

Consumer Systems and Home Automation - A Disruptive End to Silo Thinking

Jun 2021

In a world that now seems more about disruption than stability, it is always better to be the disruptor than the disrupted - and that means pushing horizons outwards. Strategy needs to be built as part of a wider consumer system rather than at…

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Strategy Briefing

Mixing-in-the-Moment: A Smart Technology Disruption Relating to Consumer Systems

Jun 2021

Mixing-in-the-Moment (MITM) is a smart technology disruption of traditional value chains surrounding consumable additives (like detergents, fragrances, drinks, cosmetics and other fluids).This is proving to be a consistent and predictable disruption,…

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Strategy Briefing

The Future Home: The Incremental Value Gains Offered by “Robot Friendly Rooms”

Jul 2021

Robot vacuum cleaners emerge from niche penetration and are worth consideration as part of furniture selection priorities for a growing number of households. Furniture specifications can prevent robots from achieving 100% floor coverage, with…

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Strategy Briefing

Demand Volatility in The Consumer Appliances Market In 2020 – A Follow on Report

Jul 2021

2020 was a volatile year for the consumer appliances industry. In March 2020, most companies were focused on cost cutting, not knowing that demand would increase exponentially in Q3 and Q4. Our research in 2020 was not able to fully capture this…

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Strategy Briefing

The Evolution of Eating Occasions

Aug 2021

Eating occasions have evolved significantly with changes in consumer habits, and home as a hub will be a core focus in the next few years. Meanwhile, experiential dining out and food discovery at specialist retailers have been under threat, leading…

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Strategy Briefing

The Future Home

Aug 2021

Our relationship with the home has been fundamentally changed by the pandemic. Our home has become a “hygienic sanctuary” where an increasing number of activities happen. With space a constraint, versatility of the living space has become a focus for…

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Strategy Briefing

Current and Future Drivers of Asia Pacific Consumer Markets

Aug 2021

The report will explore the key themes transforming consumer behaviour in Asia Pacific in the world beyond the pandemic, namely Digital Living, Rethink Wellness, Sustainable Living, Make My Life Easier and Search for Experiences, and the strategies…

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Strategy Briefing

Consumer Appliances: Quarterly Statement Q3 2021

Oct 2021

Sales of consumer appliances are projected to recover in 2021, after consumer sentiment was badly affected by the pandemic. In 2021, sales of both major and small appliances are expected to exceed those in 2019.

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