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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Global Inflation Tracker: Q2 2023

May 2023

This report examines inflation levels and drivers globally and in key countries. Global inflation is moderating, although volatility in the energy markets and faster consumption growth in China are among the key risks that could increase inflation.…

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Strategy Briefing

Asia Pacific Consumer Trends: How Self-love and Individuality are Taking Centre-stage

May 2023

The Asian consumer is changing. Traditional values that served the collective in terms of both society and the family are on the wane, with COVID-19 lockdowns accelerating a new focus on individualism and the self. This report explores how Asian…

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Strategy Briefing

Upcoming Trends in Fmcg Packaging Legislation

May 2023

Legislative action is proving necessary to move packaging in a more sustainable direction, leading governments across the world to implement a wide variety of new laws aimed at reducing packaging waste and promoting a circular economy. This includes…

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Strategy Briefing

Need States: Understanding the Future of Functional Beverages

May 2023

Functional beverages are undergoing an evolution beyond their traditional focus areas like hydration and energy to a wider array of more targeted, niche interests. The best way to understand this transition is through the need states framework, which…

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Strategy Briefing

Top Four Trends Shaping Global Consumer Packaging

Apr 2023

This briefing explores the key trends defining the future of the packaging industry. Costs are keenly in focus given the inflationary environment; right-pricing and right-sizing the retail pack are essential to balance consumer affordability with…

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Strategy Briefing

Hydration: The Gateway to Wellness

Apr 2023

As more global consumers prioritise hydration as part of their health and nutrition routines, established category lines are starting to blur. Suppliers and brands from across soft drinks and consumer health approach this opportunity through new…

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Strategy Briefing

Juice in Asia Pacific

Mar 2023

Health concerns are influencing the performances of the various juice products across Asia Pacific, with NFC 100% juice, for example, seeing dynamic growth in a number of countries, albeit often from a still low sales base, thanks to its healthy…

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Global Company Profile

PepsiCo Inc in Soft Drinks

Feb 2023

While PepsiCo’s soft drinks sales held up well during the pandemic, they were stagnating in 2022, as the divestment of juice brands like Tropicana and Naked offset the company’s organic growth. Although PepsiCo’s sales still show a strong bias…

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Global Company Profile

Coca-Cola Co, The in Soft Drinks

Feb 2023

Coca-Cola remains the clear leader in a global soft drinks market that continues to see off-trade growth as well as an on-trade recovery in the wake of the pandemic. While health trends increasingly shape the industry, Coca-Cola remains at the…

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Strategy Briefing

Where Consumers Shop for Soft Drinks

Feb 2023

E-commerce continues to account for a relatively small share of global retail sales of soft drinks, with small local grocers still the leading individual channel thanks to the popularity of such outlets in many emerging markets. However, modern…

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Strategy Briefing

Global Inflation Tracker: Q1 2023

Feb 2023

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

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Strategy Briefing

Juice in Western Europe

Feb 2023

This briefing examines juice in Western Europe. It looks at the various factors that affect the category, as well as looking at recent examples of innovation and related consumer trends. It assesses the positioning and performance of different…

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Strategy Briefing

World Market for Soft Drinks

Jan 2023

This report explores the state of the global soft drinks industry in 2023, examining category and market growth over the last year. The competitive positioning of leading companies and brands within the worldwide non-alcoholic drinks industry is…

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Strategy Briefing

Top Five Digital Consumer Trends in 2023

Jan 2023

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

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Strategy Briefing

Private Label: Evolution of Premium in Food and Beverages

Jan 2023

Financial instability is a favourable environment for private label development. Premium private label, while niche, offers scope to add value and increase loyalty to retailers. It also makes added-value products accessible for price-sensitive…

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Strategy Briefing

CBD Global Market: Opportunities Across Fmcg

Jan 2023

Consumers concerned about their physical and mental wellbeing are seeking preventative health solutions in food. This is driving sales of health and wellness packaged food, which reached USD497 billion in 2021. Free from has seen the strongest…

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Strategy Briefing

Search for a Better Mood: Health Beverages Thriving in the Nordics

Jan 2023

The soft drinks market in the Nordics is booming and one of the driving forces behind this is the increasing demand for functional beverages. Consumers in the Nordic countries are primarily looking for functional products with a boost due to the…

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Strategy Briefing

Eating and Drinking in The Anxiety Economy

Dec 2022

The modern consumer confronts a world that is highly stressful. With few signs that this will change anytime soon, responding to consumer stress levels is of the utmost priority to functional products throughout the food and beverage space. This…

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Strategy Briefing

Global Inflation Tracker: Q4 2022

Dec 2022

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

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Strategy Briefing

The Future of Plastic Packaging Amid Sustainability Pressures

Nov 2022

Plastic holds leading position in global packaging demand, accounting for almost two thirds of retail sales, with versatility and efficiency key to its success. Plastic is, however, under increasing pressure as a source of waste. To establish plastic…

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