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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Top Business Risks in 2022: Omicron, Supply Chain and Inflation

Feb 2022

In 2022, global business continues to face various risks, with a persisting Coronavirus pandemic, supply chain disruptions and inflation being top of mind for leaders. This report provides insights on how these three challenges might evolve this year…

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Strategy Briefing

Cigarettes in Asia Pacific

Jan 2022

Asia Pacific continues to be the largest cigarette market in the world. The region’s cigarette consumption experienced a decline caused by the impact of COVID-19 leaving consumers to reduce their consumption of cigarettes or shift to illegal trade.…

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Strategy Briefing

Top 10 Global Consumer Trends 2022

Jan 2022

This report identifies the 10 global consumer trends expected to impact during 2021, providing specific characteristics and how the trend manifests, consumer behaviour and motivation driving the trend, as well as insights on how industry is…

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Strategy Briefing

What’s Happening in Tobacco? Q3 2021

Dec 2021

In the latest in an ongoing series of quarterly briefings looking at developments in the world of tobacco, we assess the latest performance of the major multinationals, NPD/NGP updates, the reviewed economic growth projections for the world’s key…

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Strategy Briefing

Alcoholic Drinks: Quarterly Statement Q4 2021

Nov 2021

This briefing looks into Euromonitor International’s Q4 2021 alcoholic drinks forecast, which has been updated in accordance with new macroeconomic data and the latest available information. While there have been no major updates to forecast…

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Strategy Briefing

What’s Happening in Tobacco? Q2 2021

Aug 2021

In the latest in an ongoing series of quarterly briefings looking at developments in the world of tobacco, we assess the latest performance of the major multinationals, NPD/NGP updates, the reviewed economic growth projections for the world’s key…

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Strategy Briefing

Cigarettes in Eastern Europe

Jul 2021

Smoking prevalence continues to decline in Eastern Europe, with retail volume sales of cigarettes also falling. Some consumers continue to try and cut down on their smoking or quit altogether for health reasons, brought into even greater focus by…

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Strategy Briefing

Striving for Wellbeing in Drinks & Tobacco

Jul 2021

Striving for Wellbeing in Drinks & Tobacco has been identified as one of the most important themes in the world of beverages. Alcohol, caffeine, sugar and cannabis are a significant part of how global consumers manage their wellbeing. In the decade…

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Strategy Briefing

Regulatory Innovation in Drinks and Tobacco

Jul 2021

Emanating from the innovation of tobacco regulators, legislation in the drinks and tobacco industries promises to spread, increasingly shaping the nature and characteristics of the products we can consume and when, how and where they can be marketed…

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Strategy Briefing

Recreating Social Occasions

Jul 2021

This report considers what socialising will look like in a post-COVID-19 era, focusing on several key questions. A return to the “Roaring Twenties” in the beverages space or a continuing decimation of the on-trade? How has socialising changed (eg…

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Strategy Briefing

Nicotine Survey 2021: Key Insights and System Overview

Jun 2021

For the first time in the modern history of the tobacco industry, the last decade has seen the emergence of a viable alternative to the cigarette, altering consumer preferences and use patterns. The Nicotine Survey offers insight into the pace and…

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Strategy Briefing

What’s Happening in Tobacco? Q1 2021

Apr 2021

In the latest in an ongoing series of quarterly briefings looking at major (and some minor) developments in the world of tobacco, we assess the latest performance of the major multinationals, important cannabis and NPD/NGP updates, the reviewed…

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Strategy Briefing

From Sustainability to Purpose: A Reshaping of Priorities in Drinks and Tobacco

Feb 2021

The pandemic is influencing sustainability in drinks and tobacco. This is evolving to include consumers’ welfare concerns, with brand action on social issues and community needs. The pre-pandemic environmental focus and pledges are retained, even…

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Strategy Briefing

The “New Normal” for Consumer Goods in Sub-Saharan Africa

Jan 2021

The COVID-19 pandemic has disrupted the consumer goods market in Sub-Saharan Africa, with recovery expected to take place over time. Consumers expenditure has been negatively affected, as value seeking consumers shift to essential products. The…

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Strategy Briefing

Global Recovery Tracker: Q4 2020

Dec 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

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Strategy Briefing

Tobacco Legislation

Dec 2020

Almost uniquely among fmcg industries, tobacco legislation is not simply a guiding element or a means of enforcing consumer standards but a central determining factor in the performance of tobacco markets. As the cumulative de-normalising impact of…

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Strategy Briefing

Cigarettes in Latin America

Aug 2020

Cigarettes are set to decrease over the forecast period due to increasing regulatory and socioeconomic pressures. Consumers are increasingly trading down or preferring the illicit market. International brands are well placed to capture growth via…

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Strategy Briefing

World Market for Cigarettes

Jul 2020

Like every other CPG industry, the recent history and short-term future evolution of the global cigarettes industry will be dominated by the ongoing fallout of from the Coronavirus pandemic. Coming out of a moderately improved volume and value…

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Strategy Briefing

The Impact of Coronavirus on Tobacco

Apr 2020

This report examines the outlook for the Coronavirus (COVID-19) global pandemic on the tobacco industry. The social, economic and health effects of the COVID-19 crisis will be felt in every global market for several years to come. While it is the…

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