World

Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

World Market for Tobacco

Oct 2023

It was a tale of two tobacco markets in 2022, as flat overall global cigarettes volume, balanced growth in only two regions - Asia Pacific and Latin America - against very significant declines, particularly in developed markets.

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Strategy Briefing

World Market for Cigarettes

Jul 2020

Like every other CPG industry, the recent history and short-term future evolution of the global cigarettes industry will be dominated by the ongoing fallout of from the Coronavirus pandemic. Coming out of a moderately improved volume and value…

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Strategy Briefing

What’s Happening in Tobacco? Q4 2023

Mar 2024

This report analyses the main news related to the tobacco industry for Q4 2023, including regulatory updates, prevalence surveys and company strategies. The slowdown of global inflation is set to continue, driven by the ongoing economic normalisation…

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Strategy Briefing

What’s Happening in Tobacco? Q4 2022

Feb 2023

Despite a rebound in 2021, notably in the US, Irish whiskey may be increasingly challenged by RTDs and world whiskies. A more diverse geographic reach could help the category sustain growth and avoid saturation, for which Irish whiskey brands will…

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Strategy Briefing

What’s Happening in Tobacco? Q4 2021

Feb 2022

In the latest in an ongoing series of quarterly briefings looking at developments in the world of tobacco, we assess the latest performance of the major multinationals, NPD/NGP updates, the reviewed economic growth projections for the world’s key…

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Strategy Briefing

What’s Happening in Tobacco? Q3 2021

Dec 2021

In the latest in an ongoing series of quarterly briefings looking at developments in the world of tobacco, we assess the latest performance of the major multinationals, NPD/NGP updates, the reviewed economic growth projections for the world’s key…

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Strategy Briefing

What’s Happening in Tobacco? Q2 2022

Aug 2022

This report examines the main news related to the tobacco industry for the second quarter of 2022. It covers key legislative announcements alongside prevalence surveys, mergers and acquisitions, company strategies, new product launches and other…

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Strategy Briefing

What’s Happening in Tobacco? Q2 2021

Aug 2021

In the latest in an ongoing series of quarterly briefings looking at developments in the world of tobacco, we assess the latest performance of the major multinationals, NPD/NGP updates, the reviewed economic growth projections for the world’s key…

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Strategy Briefing

What’s Happening in Tobacco? Q1 2023

May 2023

This report examines the main news related to the tobacco industry for the first quarter of 2023. It covers key legislative announcements alongside prevalence surveys, mergers and acquisitions, company strategies, new product launches and other…

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Strategy Briefing

What’s Happening in Tobacco? Q1 2022

May 2022

In the latest in an ongoing series of quarterly briefings looking at developments in the world of tobacco, we assess the latest performance of the major multinationals, NPD/NGP updates, the reviewed economic growth projections for the world’s key…

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Strategy Briefing

What’s Happening in Tobacco? Q1 2021

Apr 2021

In the latest in an ongoing series of quarterly briefings looking at major (and some minor) developments in the world of tobacco, we assess the latest performance of the major multinationals, important cannabis and NPD/NGP updates, the reviewed…

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Strategy Briefing

Upcoming Trends in Fmcg Packaging Legislation

May 2023

Legislative action is proving necessary to move packaging in a more sustainable direction, leading governments across the world to implement a wide variety of new laws aimed at reducing packaging waste and promoting a circular economy. This includes…

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Strategy Briefing

Understanding the Path to Purchase: Global Consumer Types in 2023

Aug 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. Consumers are grouped based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate…

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Strategy Briefing

Top Five Digital Consumer Trends in 2024

Jan 2024

Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…

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Strategy Briefing

Top Five Digital Consumer Trends in 2023

Jan 2023

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

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Strategy Briefing

Top Business Risks in 2022: Omicron, Supply Chain and Inflation

Feb 2022

In 2022, global business continues to face various risks, with a persisting Coronavirus pandemic, supply chain disruptions and inflation being top of mind for leaders. This report provides insights on how these three challenges might evolve this year…

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Strategy Briefing

Top 10 Global Consumer Trends 2022

Jan 2022

This report identifies the 10 global consumer trends expected to impact during 2021, providing specific characteristics and how the trend manifests, consumer behaviour and motivation driving the trend, as well as insights on how industry is…

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Strategy Briefing

Tobacco Legislation

Dec 2020

Almost uniquely among fmcg industries, tobacco legislation is not simply a guiding element or a means of enforcing consumer standards but a central determining factor in the performance of tobacco markets. As the cumulative de-normalising impact of…

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Strategy Briefing

The Transformation of Customer Loyalty: A Pan-Industry View

Jan 2024

In a time of uncertainty, brands must ensure that the value proposition provided by their loyalty schemes is firmly aligned with customer needs, priorities and expectations, continuously refined and adapted to withstand disruption and changing market…

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Strategy Briefing

The Impact of Coronavirus on Tobacco

Apr 2020

This report examines the outlook for the Coronavirus (COVID-19) global pandemic on the tobacco industry. The social, economic and health effects of the COVID-19 crisis will be felt in every global market for several years to come. While it is the…

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