Wound Care

Market research on the wound care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
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Country Report

Country Report

Wound Care in Bulgaria

Feb 2019

In 2018, wound care experienced dynamic growth driven by expanded product variety and narrow customisation. Brand owners invested in developing more premium specific products that were closely tailored to individual needs and situations. For ...

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Wound Care in Slovakia

Feb 2019

While wound care saw an increasing sales performance in value terms, in volume the category lost ground in 2018. The rising prices of wound care and increasing investment in higher quality products were the main reasons behind the rising value ...

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Wound Care in the Czech Republic

Feb 2019

Wound care does not tend to be affected by the economic climate or seasonal trends, and mostly remains fairly stable, seeing only modest growth. Growth in the category is mainly generated by continuous demand and steadily rising unit prices. The ...

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Wound Care in France

Feb 2019

Chemists/pharmacies offer two distinct types of wound care; one dedicated to small wounds for everyday life, the other offering devices with high specific value often marked by advanced technology. However, traditional wound care in France displays ...

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Wound Care in Germany

Feb 2019

With accidents occurring frequently, causing different injuries such as burns, grazes and cuts, consumers are looking for products which protect their wounds from external influences and support healing. Amidst a backdrop of growing health awareness,...

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Wound Care in Estonia

Feb 2019

Wound care was largely represented by sticking plasters and adhesive bandages to protect small wounds and cover blisters. So these products are very common together with antiseptics in Estonian homes. Gauze, tape and other wound care products are ...

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Wound Care in Italy

Feb 2019

An increasingly polarised demand for either speciality or low-cost products continued to impact wound care in Italy. This trend resulted in modest current value growth in 2018, with sales being boosted by premium wound care with higher unit prices, ...

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Wound Care in Poland

Feb 2019

Polish wound care is quite saturated. This category is unique as usually people buy these products just in case of emergency in order to be prepared. This is why once they have most basic products, they do not need to buy new ones as long as they are...

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Wound Care in Georgia

Feb 2019

Mandatory technical inspections for cars stopped in Georgia more than a decade ago. Until 2017 there were no plans to start inspections again but, from 2018, inspections will be implemented for certain categories of automobiles and within the ...

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Wound Care in Morocco

Feb 2019

Wound care in Morocco had not reached full maturity by the end of the review period, recording stable value growth in 2018. One main player dominates the category, followed by many smaller players. Wound care can easily be found in hypermarkets, ...

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Wound Care in Nigeria

Feb 2019

There has been much awareness in terms of safety consciousness among both public and private organisations, schools, churches and even marketplaces. This increased awareness has directed the minds of consumers towards having safety kits in their ...

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Wound Care in Sweden

Feb 2019

In 2018, sticking plasters/adhesive bandages saw increasing growth, which can largely be explained by the warm weather, which led to more outdoor activities and meant higher potential for smaller injuries, especially for children. Otherwise, sticking...

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Wound Care in Peru

Feb 2019

Wound care is set to record moderate value growth at constant 2018 prices over the forecast period. The category has reached maturity in terms of the use of products, although the materials present in first aid kits are not always used immediately ...

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Wound Care in Dominican Republic

Feb 2019

Despite being a mature category, wound care continued to post steady current value growth in 2018 thanks to consistent demand for these products. Consumers typically purchase these products only when needed, rather than keeping a stock at home. In ...

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Wound Care in Pakistan

Feb 2019

Although the leading players in wound care are all local companies, these companies act as the distributors for major international brands. Sales are focused on sticking plaster/adhesive bandages, with many consumers opting for quality over quantity....

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Wound Care in the United Kingdom

Feb 2019

Wound care in the UK experienced stagnating growth rates in 2018. Alternative and more sophisticated treatments that provide active wound dressings are stealing share from traditional sticking plasters/adhesive bandages as they provide customised and...

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Wound Care in Lithuania

Feb 2019

With the health and wellness trend gaining pace across Lithuania, wound care is also seeing a rise in demand among consumers. Throughout the review period, outdoor activities, such as jogging, cycling and skateboarding, registered growth in ...

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Wound Care in Taiwan

Feb 2019

The forecast period is expected to see a moderate performance for sales of wound care. With first aid kits registering insignificant sales, sticking plasters/adhesive bandages and gauze, tape and other wound care account for virtually 100% of wound ...

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Wound Care in Ireland

Feb 2019

There is expected to be positive growth in gauze tape and other wound care over the forecast period. Sports participation and extreme sporting activities are expected to continue to increase, particularly as consumers try to counteract the threat of ...

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Wound Care in Cameroon

Feb 2019

Growth in wound care current value sales remained moderate in 2018. This reflected the fact that demand for such products is relatively inelastic, with consumers generally only purchasing them on a “need to have” basis. While the availability of ...

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