Australia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Australia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Australia StatisticsConsumer Lifestyles in AustraliaAustralia Country BriefingsFuture Demographics: Australia in 2030

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    Beer in Australia

    Jul 2019

    Craft beer is expected to become increasingly prevalent over the forecast period, with growth driven not only by rising demand for new and interesting styles of beer but also by a rise in consumer interest in the origins of different products. More ...

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    Country Report

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    Cider/Perry in Australia

    Jul 2019

    Cider/perry is projected to post positive growth over the forecast period, benefiting from its positioning as a light and refreshing beverage. This positioning appeals to health-conscious consumers who want to moderate their alcohol consumption. ...

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    Country Report

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    Alcoholic Drinks in Australia

    Jul 2019

    In 2018, total volume sales of alcoholic drinks in Australia continued to rise, with growth driven by positive performances from cider/perry, wine and spirits. Cider/perry’s positive performance can be attributed to its strong positioning as a ...

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    Spirits in Australia

    Jul 2019

    Gin is expected to post the strongest total volume growth in spirits over the forecast period, benefiting from rising consumer awareness. The category offers a wide variety of products, thus appealing to consumers who want to experiment with ...

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    Wine in Australia

    Jul 2019

    As a result of increasing consumer awareness with regard to the health benefits of reducing one’s alcohol consumption, Australians are seeking lighter wine varieties with a lower ABV. This is being reflected in the decline of fortified wines due to ...

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    Strategy Briefing

    Strategy Briefing

    Toys and Games Global Industry Overview

    Jul 2019

    Despite economic headwinds in some markets, the toys and games industry continues to see growth globally. However, the continuing adoption of smart devices and digital entertainment at an ever earlier age puts a spotlight on the need for seamless ...

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    Bags and Luggage in Australia

    Jul 2019

    Demand for handbags, especially luxury handbags, is growing rapidly because of the increasing Chinese population in Australia. Unit prices are also increasing due to the growing demand for exotic materials such as crocodile, calf and python leather. ...

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    Jewellery in Australia

    Jul 2019

    There has been a significant amount of demand for jewellery derived from today’s Millennials and tomorrow’s Generation Z consumers because of their significant size and increasing purchasing power. Both these generations value authenticity and are ...

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    Personal Accessories in Australia

    Jul 2019

    Personal accessories in Australia experienced moderate growth in 2019, with strong growth in bags and luggage, and sluggish growth in writing instruments. This positive growth was mostly due to an improved economy and an influx of tourists, which ...

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    Watches in Australia

    Jul 2019

    High-end quartz analogue watches and high mechanical watches continued to see the fastest growth in watches in Australia. High mechanical watches are receiving a boost from the introduction of new variants by some of the most renowned players in the ...

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    Country Report

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    Writing Instruments in Australia

    Jul 2019

    The growth in electronic communication has proved to be one of the toughest challenges for the traditional stationery industry. While the shift of younger generations to technological gadgets is expected to reduce demand, the pleasure of writing with...

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    Cat Food in Australia

    Jul 2019

    Whilst the volume growth of cat food remained minimal in 2019, current value sales experienced stronger growth momentum. This reflects the consumer preference for more premium products, which is a recurring theme across pet care. Wet cat food ...

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    Dog Food in Australia

    Jul 2019

    In Australia, the pet food industry is self-regulated, with no current mandatory recall system. Consequently, this makes it difficult for pet owners to be confident in the food they are buying for their pets. 2018 saw a number of product recalls. ...

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    Other Pet Food in Australia

    Jul 2019

    Unlike the dynamic nature of dog and cat food, the volume and current value growth of other pet food remained minimal in 2019. This can be seen as a reflection of the maturity of the fish, bird and small mammal populations across Australia. However, ...

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    Pet Care in Australia

    Jul 2019

    As the gap between pets and humans continues to narrow, the pet care industry has become increasingly dynamic. Product innovation continues to be driven by internet retailing, the pet humanisation trend and new business models. Accordingly, 2019 ...

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    Pet Products in Australia

    Jul 2019

    New business models are continuing to disrupt pet care. This has been intensified by the proliferation of online retailing. Subscription boxes are becoming increasingly popular, as they afford pet owners convenience and variety at the click of a ...

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    Country Report

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    Contact Lenses and Solutions in Australia

    Jul 2019

    Recent advances in design and technology in multi-focal lenses have stimulated the development of new treatments for myopia. Multi-focal lenses that reduce myopic refractive error changes and myopia progression in children were introduced in ...

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    Eyewear in Australia

    Jul 2019

    Eyewear in Australia experienced significant growth in both value and volume terms due to the increase in the ageing population and the prevalence of myopia and presbyopia. Increased awareness of eye health, especially with regard to the strong UV ...

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    Spectacles in Australia

    Jul 2019

    The growth in spectacles has been driven by the increasing size of Australia’s ageing population and the rising incidence of myopia, presbyopia and hyperopia. The growth in the older demographic is also increasing the demand for readymade reading ...

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    Country Report

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    Sunglasses in Australia

    Jul 2019

    Sunglasses posted healthy growth in 2019, and is expected to experience an even higher growth rate during the forecast period. Demand for sunglasses for children and teenagers will increase with increasing awareness of the damage caused by harmful ...

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