Australia

As the threat of the pandemic continues to wane, Australian consumers are starting to regain their spending confidence. Gross lending has seen an increase across most lending categories, with the largest growth being posted by mortgages/housing.…

Extended lockdowns, especially in New South Wales and Victoria, continued to negatively impact on-trade sales of cider/perry in 2021. The effect on producers was uneven, and mostly unfavourable for smaller players. The on-trade channel is especially…

Demand for spectacles in Australia improved in 2021 following declines following the emergence of the pandemic the previous year, when consumers were unable to visit optical goods stores for eye tests and to obtain new prescriptions. Despite some…

As many Australians were in lockdown throughout much of 2020 and 2021, and those who were not locked-down significantly increased the amount of time they spent at home, they became increasingly conscious of the need to upgrade their homewares.

As a result of the COVID-19 pandemic and associated lockdowns, Australians spent more time at home than usual in 2020 and 2021. This meant they also visited the toilet more often. Whereas during non-pandemic periods, Australians regularly go to the…

As the COVID-19 pandemic continued through a second year, it continued to transform the soft drinks market in Australia. Whilst other developed countries have achieved vaccination rates that have allowed them to open up, the Australian government…

Several external factors surrounding lockdown measures in response to COVID-19 contributed to the growth of supermarkets in 2020, and while 2021 witnessed marginal declines, overall value sales remained above pre-pandemic levels. Social distancing…

The lockdown and economic impact of the pandemic led Australian consumers to be much more careful in terms of their spending. This in turn led them to look for more reasonably priced options in the market without compromising on product quality or…

Increased time spent at home and heightened levels of stress led people to consume a lot more snacks during periods of COVID-19 lockdown, and this also continued afterwards, with easy access to snacks at home. This was especially the case since…

Jeans recorded a much stronger performance in 2021 following significant declines in 2020 as a result of the home seclusion trend during the pandemic-induced lockdowns, when Australians searched for comfort in terms of loungewear, and were therefore…

Health-conscious Australians continue to follow fitness regimes, thus supporting the further growth of sports nutrition in 2022. Convenience is key in sports nutrition and protein/energy bars and other fortified snacks are capitalising on this trend.…

Hair loss treatments, nappy (diaper) rash treatments, antipruritics, cold sore treatments and topical germicidals/antiseptics continue to benefit from elevated stress levels due to the lingering impact of the pandemic, including financial concerns.…

Extensive lockdowns in the country’s two biggest states, New South Wales and Victoria, negatively impacted on-trade sales of alcoholic drinks, especially in Q3 2021. However, this was somewhat mitigated by the reopening of bars and restaurants,…

Healthy and sustainable living are important factors driving sales across dairy products and alternatives in Australia. The two most significant claims consumers consider when choosing baby food are organic and no added sugar. Increased awareness of…

Prior to the pandemic, there was an increase in demand for personalised and unique accommodation experiences, which led to an emergence of small cabins and unique accommodation spots in secluded areas within Australia. Restrictions and confinements…

In 2020 and 2021, sun care continued to benefit from Australia’s strong sun protection message, with consumers cautious about the effects of staying out in the sun, and taking a proactive approach to looking after their skin. The bodies responsible…

In 2020, colour cosmetics saw a significant decline due to home seclusion during the initial stages of COVID-19. Although in 2021 the category returned to growth, sales remained far below those seen pre-pandemic. Sales of colour cosmetics continued…

Pet food in Australia maintained growth in current value terms in 2021, and this is set to continue in 2022, as the premiumisation and humanisation trends continue to drive the industry. Consumers are feeding their pets premium products or mixing…

Bleach experienced particularly strong growth in 2020, due to its reputation as the ultimate germ-killer, a handy reputation to have during a pandemic. Prior to the COVID-19 pandemic there were few cleaning tasks for which a product as strong as…

The growth trajectory of plant-based alternatives was already significant across packaged food prior to the pandemic. Consumers have grown increasingly aware of making better food choices for themselves and the environment and hence strong demand for…