Innovation An insight-driven and customer-centric approach is key for breakthrough innovation. We help you identify early warning signals of trends, white space and category evolution for market success.

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Article

Three Green Tech Innovation Strategies to Rebuild the Travel and Tourism Business Model

Caroline Bremner

Caroline Bremner

1 Dec 21

Travel and tourism is at the epicentre of highly disruptive technological, social, political and environmental trends. The most interesting area of travel is where technology intersects with the climate emergency, giving rise to green tech innovation.

Article

Post-Pandemic Survival Strategies and New Innovative Business Models in Fashion

Fflur Roberts

Fflur Roberts

25 Nov 21

The apparel and footwear industry was among the worst hit by the COVID-19 pandemic. While there is a general consensus across the industry that pent-up savings and demand, as well as improved consumer confidence, will help support the recovery, the fashion industry still faces huge challenges, not least because consumers are continuing to exercise cautious spending.

Article

Tracking Sustainability Claims: Where to Play and How to Win

Maria Coronado Robles

Maria Coronado Robles

23 Nov 21

Understanding how to connect and resonate with consumers and where to play and how to win in markets where the shift from traditional to sustainable purchases is occurring, is key to capitalising on future growth opportunities while contributing to sustainable development.

Webinar

Understanding Sustainable Living Through Product Claims

Maria Coronado Robles

Maria Coronado Robles

15 Nov 21 | UTC Time: 04:00 PM

As consumers and businesses pay more attention to social and environmental issues, product claims are becoming increasingly important for brands to communicate sustainability. In this webinar, we track sustainability claims across 40 countries and over 30,000 brands, assessing their popularity and growth as well the impact on consumer engagement and satisfaction.

Webinar

Quantifying Megatrends: Building Future Strategies with Confidence

Alison Angus

Alison Angus

23 Nov 21 | GMT: 09:00 AM

In this session, our panel will discuss which trends businesses need to prioritise during their recovery phase and how megatrends data can be applied to business operations and strategies.

Article

How COVID-19 is Reshaping Retail and Services in Sub-Saharan Africa

Christele Chokossa

Christele Chokossa

1 Nov 21

Following the pandemic, economic recovery is starting in sub-Saharan Africa, with new opportunities in restructuring, diversification, and digitalised models reshaping the future of retailing, foodservice, and travel, now and into the future.

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