Norway

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Norway. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Dietary Supplements in Norway

Oct 2022

Demand for dietary supplements was boosted by COVID-19 – but to a much more modest extent than vitamins. Non-herbal/traditional dietary supplements received the biggest boost from the pandemic, with minerals and fish oils/omega fatty oils in…

USD 1,195
Country Report

PEST Analysis: Norway

Sep 2022

Norway is one of the freest countries globally, enjoying limited corruption and strong state finances stemming from its sovereign wealth fund. The economy coped well with the adverse impact of the Coronavirus (COVID-19) pandemic, but its exports are…

USD 300
Country Report

Spirits in Norway

Sep 2022

Having surged by almost a third in 2020, the rate of growth in off-trade volume sales of spirts slowed significantly during 2021 but remained robust. The fact that there was very little cross-border trade due to COVID-19 restrictions continued to…

USD 1,195
Country Report

Cider/Perry in Norway

Sep 2022

Off-trade volume sales of cider/perry continued to exhibit double-digit growth during 2021. Demand was boosted by the fact that COVID-19 restrictions continued to restrict the cross-border trade with neighbouring Sweden. On the other hand,…

USD 1,195
Country Report

Alcoholic Drinks in Norway

Sep 2022

Having surged during 2020 amid lockdown measures, off-trade volume sales of alcoholic drinks continued to rise in 2021—albeit at a much more modest rate than in the previous year. COVID-19 restrictions continued to hamper the cross-border trade with…

USD 2,450
Country Report

Cheese in Norway

Sep 2022

As seen across other dairy categories in Norway, the resumption of cross-border trade is also placing downwards pressure on cheese. The open borders and higher levels of travel mean Norwegian consumers are able to purchase products more cheaply than…

USD 1,195
Country Report

Deodorants in Norway

May 2022

Deodorants posted a solid year of growth in 2021, in current value terms as COVID-19 restrictions subsided, the economy moved towards normalisation and Norwegians spent more time outside of the home. The category struggled for a long time prior to…

USD 1,195
Country Report

Retail Tissue in Norway

May 2022

The overall spike in retail volume sales in 2020 was short-lived. The outbreak of Coronavirus (COVID-19) saw the stockpiling of some retail tissue products as consumers tried to ensure supply or even a surplus of goods like paper towels and toilet…

USD 1,195
Country Report

Homeshopping in Norway

Mar 2022

COVID-19 did not boost homeshopping sales in Norway, with an even faster current value decline felt in 2020 and 2021 than pre-pandemic. Customers have been reoriented towards e-commerce as this offers greater convenience as well as the possibility…

USD 1,195
Country Report

Direct Selling in Norway

Mar 2022

The pandemic has revived the direct selling category and led to companies establishing new ways of marketing and selling their products, namely via video and phone calls. In fact, the use of Microsoft Teams and Zoom proliferated amongst direct…

USD 1,195
Country Report

Consumer Foodservice in Norway

Mar 2022

With the number of COVID-19 cases rising rapidly in many parts of the country, the government introduced a raft of new restrictions in November 2020 which lasted into early 2021, with all residents encouraged to remain at home as much as possible,…

USD 2,450
Country Report

Dishwashing in Norway

Mar 2022

During 2021, there was continued strong focus from dishwashing manufacturers on eco-friendly, organic and dermatological product offers. Indeed, innovation in sustainability of products was pronounced focussing on packaging. For example, Orkla Home &…

USD 1,195
Country Report

Store Cards in Norway

Dec 2022

Slumps in cards issued and transactions (volume and current value) in 2019 show that the category was struggling prior to the outbreak of Coronavirus (COVID-19). Nonetheless, double-digit downturns in 2019 were followed by exponential declines in…

USD 1,195
Country Report

Consumer Lending in Norway

Oct 2022

The Norwegian economy showed a faster recovery than many other European countries at the end of the review period. As the Coronavirus (COVID-19) public health crisis and related restrictions and measures eased, unemployment decreased and consumers…

USD 2,100
Country Report

Airlines in Norway

Sep 2022

Over 2022, airlines is expected to continue its recovery from the sharp decline in current value sales and number of people caused by the Coronavirus (COVID-19) pandemic in 2020. The recovery in the number of people was visible in low cost carriers…

USD 1,195
Country Report

Wine in Norway

Sep 2022

Having surged by more than two fifths during 2020 amid stringent restrictions on movement, off-trade volume sales of wine stabilised in 2021, although a small increase was evident. During 2020, the collapse of the cross-border trade with neighbouring…

USD 1,195
Country Report

Portable Players in Norway

Aug 2022

Despite COVID-19 restrictions loosening in Norway and consumers returning to pre-pandemic behaviours, portable players is set to continue to record a double-digit drop in retail volume sales over 2022. As many consumers remain price-sensitive in the…

USD 990
Country Report

Imaging Devices in Norway

Aug 2022

While there was a small rebound in the demand for digital camcorders in 2021, imaging devices is set to continue the review period trend of strong decreases in retail volume saes over 2022. The ongoing drop in retail volume sales is tied strongly to…

USD 990
Country Report

Snacks in Norway

Jul 2022

All major categories of snacks are posting declines in retail volume terms in 2022. This is owing primarily to the resumption of cross-border trade with Sweden where many products are available at lower prices. The return of international travel and…

USD 2,450
Country Report

Sun Care in Norway

May 2022

After an outstanding year in 2020 as COVID-19 took hold, sun care sales contracted slightly in current value terms in 2021. The pandemic prevented Norwegians from travelling abroad, resulting in a spike in holidays in Norway which shifted virtually…

USD 1,195
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