South Africa

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

South Africa StatisticsConsumer Lifestyles in South AfricaSouth Africa Country BriefingsFuture Demographics: South Africa in 2030

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    Tea in South Africa

    Mar 2021

    Although both on-trade and retail volume sales of tea were negatively impacted by COVID-19, on-trade sales were more severely hit, registering a heavy volume decline in 2020. This was due to consumer foodservice establishments being closed for ...

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    Country Report

    Country Report

    Other Hot Drinks in South Africa

    Mar 2021

    The foodservice channel is only responsible for a small proportion of other hot drinks sales. However, on-trade sales were negatively affected by South Africa’s lockdowns and ongoing restrictions on consumer foodservice operating hours and ...

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    Country Report

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    Coffee in South Africa

    Mar 2021

    Instant coffee dominates the overall category for two reasons. It is seen by consumers as a “step up” from other plant-based hot drinks, which are typically positioned as “coffee” (though regulation changes in 2021 will impact this). It also offers ...

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    Hot Drinks in South Africa

    Mar 2021

    South Africa was in a recession already prior to the start of COVID-19. The arrival of the pandemic exacerbated the economic downturn, causing real GDP to contract steeply in 2020. Therefore, in regard to hot drinks, there was limited stockpiling as ...

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    Country Report

    Country Report

    Limited-Service Restaurants in South Africa

    Feb 2021

    Due to the outbreak of COVID-19 in South Africa, the government put restrictions in place in 2020, including closing foodservice establishments across the country, to limit the spread of the virus. As such, the restriction of movement was in place ...

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    Street Stalls/Kiosks in South Africa

    Feb 2021

    The lockdown period from March 2020, negatively impacted sales from street stalls/kiosks, with ongoing restrictions and price-sensitivity leading to a value decline of 34% in 2020. This is compared to the double-digit value growth of 10% in 2019. ...

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    Full-Service Restaurants in South Africa

    Feb 2021

    Due to the outbreak of COVID-19 in South Africa, a lockdown was installed from March 2020, which prohibited dining within full-service restaurants, and required consumers to stay at home as much as possible....

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    Cafés/Bars in South Africa

    Feb 2021

    The national lockdown had a devastating effect on pubs/bars at the start of 2020, with these venues being required to close from 27 March until 17 August. In response to this, operators across the board sold vouchers, with platforms like ‘Rally for ...

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    Consumer Foodservice in South Africa

    Feb 2021

    The pandemic had a devastating impact on consumer foodservice in South Africa, moving from 5% value growth in 2019 to a value decline of 32% in 2020. Due to the spread of the virus, the government implemented a national lockdown period from 27 March ...

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    Self-Service Cafeterias in South Africa

    Feb 2021

    Self-service cafeterias had no presence in South Africa at the end of the review period. This foodservice format is not expected to emerge in the country over the forecast period....

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    Consumer Foodservice By Location in South Africa

    Feb 2021

    Due to the outbreak of COVID-19 in South Africa, consumer foodservice operators across the country were impacted, starting with closures in March 2020 in line with the nationwide lockdown. After this period, extended restrictions continued to impact ...

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    Country Briefing

    Country Briefing

    Business Dynamics: South Africa

    Feb 2021

    While only average in a global context, South Africa was among the most attractive economies in Africa in the Ease of Doing Business 2020 and Global Competitiveness Index 2019 rankings. The country benefits from a stable and sound financial system, ...

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    Hypermarkets in South Africa

    Feb 2021

    Fear of exposure to the virus encouraged households to embrace larger outlets throughout 2020, a trend that was beneficial for hypermarkets. With consumers keen to social distance from each other, hypermarkets allowed enough space between ...

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    Convenience Stores in South Africa

    Feb 2021

    Due to the outbreak of COVID-19 in 2020, the government put restrictions of movements in place between 26 March and 30 April. Households were wary of travelling too far outside of the local areas, while all non-essential stores were closed. This was ...

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    Supermarkets in South Africa

    Feb 2021

    The announcement of the national lockdown in March 2020, caused consumers to stock up on goods, with many worried that the outbreak of the virus would impact supply issues, or that they would have to isolate for a period of time, and need a higher ...

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    Electronics and Appliance Specialist Retailers in South Africa

    Feb 2021

    Due to the outbreak of COVID-19 in South Africa, electronics and appliances were initially affected by disruptions in the supply chain, which saw low levels of stocks throughout stores. In addition, trading restrictions during lockdown periods ...

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    Variety Stores in South Africa

    Feb 2021

    Variety stores were significantly impacted by the outbreak of COVID-19 in 2020. Restrictions on movements and closures during the lockdown period meant that variety stores were hit hard, leading to a current value decline of 11% in 2020, compared to ...

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    Apparel and Footwear Specialist Retailers in South Africa

    Feb 2021

    Due to the outbreak of COVID-19 in the country, the government implemented strict restrictions in March 2020, which included limitations on travel and the closure of non-essential stores. As such, apparel and footwear specialist retailers were not in...

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    Country Report

    Country Report

    Traditional Grocery Retailers in South Africa

    Feb 2021

    Due to the outbreak of COVID-19, many consumers chose to shop at larger stores in 2020, with these stores allowing consumers to easily social distance from each other. In addition, larger stores also benefited from offering more goods under one roof,...

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    Country Report

    Country Report

    Homeshopping in South Africa

    Feb 2021

    Due to the outbreak of COVID-19 in 2020, homeshopping recorded a double-digit decline of 13%, compared to a decline of 2% in 2019. The decline came as a result of increased price-sensitivity across the country, with consumers having lost their jobs ...

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