Home and Garden

Following a mixed performance across categories and markets in 2020, homewares and home furnishings is forecast to return to strong growth as consumers place new value on investing in their homes. Notably, developing markets are to return as the…

While shifts in retail distribution of home and garden products were already on the agenda pre-COVID-19, 2020 saw a sharpening of the focus on diversity of shopping platforms and the need to adapt logistics and brand engagement to the surge in…

Western European home improvement sales saw a clear spike in 2020. Coronavirus (COVID-19), and the measures taken to control its spread, contributed positively to sales in many countries in the region, given consumers were spending more time at home…

Home furnishings in Western Europe continued to stagnate in 2020. Coronavirus (COVID-19), and the measures taken to control its spread, benefited some categories, such as home office furniture or barbecues, but hit sales of other products like dining…

Home seclusion brought on by the 2020 global pandemic has renewed consumer interest in home improvement and gardening as both a means to improve the function of the home and as a form of recreation. However, a tepid industry response to changing…

Home seclusion brought on by the 2020 global pandemic has renewed consumer interest in home improvement and gardening as both a means to improve the function of the home and as a form of recreation. However, a tepid industry response to changing…

Robot vacuum cleaners emerge from niche penetration and are worth consideration as part of furniture selection priorities for a growing number of households. Furniture specifications can prevent robots from achieving 100% floor coverage, with…

In 2020, homewares recorded another year of positive current value growth, albeit at a slightly slower pace than in 2019. Although the lockdowns imposed by the German government during 2020 increased the demand for homewares, especially kitchen…

Unlike in many other countries, in Germany the pandemic led to more money to spend for consumers in 2020 as the economic situation remained relatively stable, while consumers had higher saving rates given the restrictions on travel, events and…

Home furnishings recorded only modest growth in 2020, albeit with strong performances seen in areas such as home office furniture, kitchen furniture, outdoor furniture and LED lamps. LED lamps and kitchen furniture were the fastest-growing categories…

Home and garden posted positive value growth in Germany in 2020, with COVID-19 having an overall positive impact on most of its categories. Lockdown measures imposed by the German government drove sales of premium, high-quality home furnishings and…