Home Improvement

Market research on the home and garden industry. Standardised and...

Market research on the home and garden industry. Standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.

Country Report

Home Improvement in Mexico

Jun 2022

Home improvement saw accelerated growth in 2021, though the category proved resilient during the previous year and the onset of COVID-19 as the measures introduced to stem the spread of the SARS-CoV-2 virus forced consumers to work from home and…

USD 1,195
Country Report

Home Improvement in Indonesia

May 2022

In response to the COVID-19 pandemic, the Indonesian government introduced Value Added Tax (VAT) incentives for the housing sector. Under the regulation, the VAT payable on the delivery of landed houses or apartment units starting from March 2021 was…

USD 1,195
Country Report

Home Improvement in Australia

May 2022

One of the most immediately apparent responses to the COVID-19 pandemic and associated lockdowns was the determination by Australian householders to use their new-found spare time to fix the myriad of maintenance problems facing their homes. These…

USD 1,195
Country Report

Home Improvement in Italy

May 2022

Home improvement and gardening stores continued to dominate the retail distribution of home improvement products in 2021. These remained key outlets for consumers looking to choose from a wider range of home and garden products. As the threat of…

USD 1,195
Country Report

Home Improvement in Japan

May 2022

In 2020, as people stayed at home due to COVID-19, and spent much longer inside the house compared with pre-pandemic, the home increased its presence in people’s lives. Changes that occurred with home seclusion included changes in lifestyle. Students…

USD 1,195
Country Report

Home Improvement in Argentina

Jun 2022

Home improvement is set to see strong value growth in 2021 in current terms, driven by inflation; in real terms, the category is set to see another year of value decline. However, decline in 2020 and 201 is less steep than in 2019. The pandemic has…

USD 1,195
Country Report

Home Improvement in Taiwan

May 2022

Although Taiwan experienced rising cases of COVID-19 in early 2021, leading to the entire country entering a semi-lockdown period from May to August, real estate continued to gain momentum during the year. This can be partly attributed to further…

USD 1,195
Country Report

Home Improvement in Singapore

May 2022

The pandemic hit the Singaporean economy hard in 2020, leading to rising unemployment levels. This scenario also had a considerable negative impact on spending power for much of the year, as consumers saved their money. As such, Singaporeans focused…

USD 1,195
Country Report

Home Improvement in Thailand

Jun 2022

COVID-19 had a significant adverse impact on home improvement during 2020 as restrictions on movement temporarily halted professional renovation and redecoration projects. Even after the measures were eased, some local consumers remained reluctant to…

USD 1,195
Country Report

Home Improvement in France

May 2022

Home improvement continued to be a focus for French consumers in 2021 albeit to a lesser extent than in 2020. With consumers spending longer periods of time at home and restricting major renovation works due to financial concerns, many customers…

USD 1,195
Country Report

Home Improvement in Brazil

May 2022

Following a low dip in value sales the previous year, home improvement recorded high single-digit current value growth in 2021, as the construction sector picked up. Within the category, floor tiles, wooden flooring, kitchen sinks and hand tools were…

USD 1,195
Country Report

Home Improvement in Romania

Jun 2022

Even though many COVID-19 restrictions have been eased in 2021, Romanians continue to spend considerable amounts of time at home, either because many people are still working or studying there, or because restrictions on entertainment and…

USD 1,195
Country Report

Home Improvement in Sweden

Jun 2022

Home improvement in Sweden experienced further current value growth in 2021. This performance was supported by the fact that the pandemic continued to impact consumers and their purchasing priorities earlier in the year, as some restrictions remained…

USD 1,195
Country Report

Home Improvement in India

Jun 2022

Over 2020-2021, players present in bathroom and sanitaryware looked to capitalise on heightened consumer interest in hygiene by launching touch-free and sensor-based products. Due to the pandemic, the importance given to hygiene has increased…

USD 1,195
Country Report

Home Improvement in Switzerland

Jun 2022

Home improvement posted continued current value growth in 2021, albeit at a slower pace than in the previous year. Swiss consumers continued to invest in home renovation as they were obliged to stay at home for most of the time and desired a more…

USD 1,195
Country Report

Home Improvement in Malaysia

Jun 2022

Home improvement sales fell steeply in 2020 and continued to do so in 2021 as lockdowns and business restrictions led to the postponement of renovation projects and moving home. The severe economic impact of these restrictions, which led to job…

USD 1,195
Country Report

Home Improvement in Poland

Jun 2022

The housing market was flourishing at the end of the review period which helped to ensure steady sales growth in home improvement in current value terms in 2021. Some Polish consumers invested their savings into property, often with the aim of…

USD 1,195
Country Report

Home Improvement in Turkey

Jun 2022

With people staying at home as a result of lockdowns and remote working and studying following COVID-19, trends for DIY have continues to grow swiftly in 2021. More time spent at home has simply meant more focus on the domestic environment, and…

USD 1,195
Country Report

Home Improvement in Spain

Jun 2022

Having fallen in 2020 due in large part to disruption arising from the pandemic, home improvement retail constant value sales (2021 prices) rebounded strongly during 2021. Home improvement recorded the weakest performance within home and garden in…

USD 1,195
Country Report

Home Improvement in South Africa

May 2022

Home improvement in South Africa continued to experience positive current value growth in 2021. Local consumers continued to invest in their homes by turning to home improvement and maintenance tasks, as they had more spare time. As COVID-19…

USD 1,195
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