Mexico

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Mexico. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Mexico StatisticsConsumer Lifestyles in MexicoMexico Country BriefingsFuture Demographics: Mexico in 2030

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    Beer in Mexico

    Jul 2019

    The entry of new brands and players in the beer category over the review period is likely to encourage the more dynamic development of new products in the future. Small independent brewers are likely to launch innovations more frequently in an aim to...

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    Country Report

    Country Report

    Cider/Perry in Mexico

    Jul 2019

    Over the forecast period, sparkling wine is expected to gain popularity as a celebratory beverage, which will have a negative impact on sales of cider/perry. Cider is perceived as a seasonal beverage, as it is mostly available for Christmas and New ...

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    Country Report

    Country Report

    Alcoholic Drinks in Mexico

    Jul 2019

    The wider availability of brands and products in the market, together with the continued strength of well-positioned brands, were the main drivers of growth in alcoholic drinks during 2018. Consolidated brands saw an increase in consumption ...

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    Spirits in Mexico

    Jul 2019

    In 2017 and 2018, the growth of whiskies saw a noticeable slowdown compared with the review period. This can mostly be explained by the maturity of the category, and by price increases resulting from the weakening currency. Over the forecast period, ...

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    Country Report

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    Wine in Mexico

    Jul 2019

    Over the forecast period, wine is expected to maintain dynamic growth, as consumers become increasingly curious and knowledgeable about the wine offer. More consumers are likely to develop a more sophisticated palate regarding wine, and recognise the...

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    Strategy Briefing

    Strategy Briefing

    Toys and Games Global Industry Overview

    Jul 2019

    Despite economic headwinds in some markets, the toys and games industry continues to see growth globally. However, the continuing adoption of smart devices and digital entertainment at an ever earlier age puts a spotlight on the need for seamless ...

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    Country Report

    Country Report

    Contact Lenses and Solutions in Mexico

    Jul 2019

    Daily disposable lenses (DD) will remain the most dynamic category due to their convenience and lack of requirement for daily cleaning, while also considered safer for the eye as they reduce the risk of allergies and infections. Expected innovation ...

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    Country Report

    Country Report

    Eyewear in Mexico

    Jul 2019

    Eyewear in Mexico continued to demonstrate a positive performance in 2019, supported by new product launches, marketing campaigns implemented by leading brands, and an ageing population, with an increasing number of consumers requiring vision ...

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    Country Report

    Country Report

    Spectacles in Mexico

    Jul 2019

    With the Mexican population ageing, demographic shifts are influencing the performance of the spectacles category, given that the likelihood of sight-related problems increases with age. According to a study by Salud Digna, a private health ...

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    Country Report

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    Sunglasses in Mexico

    Jul 2019

    The sunglasses category sees continued healthy growth, favoured by the fact that many Mexicans consider sunglasses to be everyday essentials. They also demonstrate a preference for branded sunglasses to convey a certain level of social status. ...

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    Country Report

    Country Report

    Bags and Luggage in Mexico

    Jul 2019

    Handbags’ important share of the category as a whole is underpinned by their importance to women in Mexico. They are ubiquitous products, offering functional attributes in addition to being viewed as social status and style statements. Continued ...

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    Country Report

    Country Report

    Jewellery in Mexico

    Jul 2019

    Engagement rings is an important category within fine jewellery, and the fact that the number of marriages is on a continuous decrease in Mexico represents a challenge for players in this environment. As a result, players implemented strategies aimed...

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    Country Report

    Country Report

    Personal Accessories in Mexico

    Jul 2019

    An increasing number of women in the formal workplace, who enjoy higher disposable income levels and seek products offering both practicality and style, contributed to the continued growth of bags in 2019. In luggage, consumers’ growing propensity to...

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    Country Report

    Country Report

    Watches in Mexico

    Jul 2019

    Quartz analogue watches saw the most dynamic performance in this category in 2019. They are available via a variety of brands, at various qualities and in different price segments. For example, the prices of Citizen watches in Mexico can range from ...

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    Country Report

    Country Report

    Writing Instruments in Mexico

    Jul 2019

    The retail purchases of writing instruments are mainly made by the school population, and even with the introduction of new writing and digital options, students predominantly continue to write in the traditional way, using traditional writing ...

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    Country Report

    Country Report

    Cigarettes in Mexico

    Jul 2019

    Cigarettes posted a moderate contraction in volume terms in 2018, driven by a mix of trends that include a decline in smoking prevalence and in the average number of sticks smoked per day. There was, however, growth in the volume of illicit trade, ...

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    Country Report

    Country Report

    Cigars, Cigarillos and Smoking Tobacco in Mexico

    Jul 2019

    Cigarillos and pipe tobacco continued to record contracting volume sales in 2018. This reflected a decline in the number of smokers as a result of a variety of factors, including new regulations on tobacco products under Mexican Tobacco Law. Due to ...

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    Country Report

    Country Report

    Tobacco in Mexico

    Jul 2019

    Cigarettes, by far the largest and most significant category in the tobacco market, posted a contraction in volume sales in 2018. The market was affected by a number of trends, not least of which was a decline in smoking prevalence and the average ...

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    Country Report

    Country Report

    Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Mexico

    Jul 2019

    Smokeless tobacco is a small category in Mexico where there are basically two products available: Klondike distributed by Tabasa Import Export and Kayak, distributed by Lieb International, both classified as loose US-style moist snuff, which is ...

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    Country Report

    Country Report

    Toys and Games in Mexico

    Jun 2019

    Toys and games in Mexico continued to record strong current value growth in 2018, driven by the impressive performance of video games. On the other hand, traditional toys and games experienced slower current value growth compared to previous years ...

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