Mexico

Having plunged by more than a fifth during 2020, retail constant value sales (2021 prices) of sun care rebounded during 2021 but remained well below their pre-pandemic level. During 2020, travel restrictions depressed the need or inclination to buy…

Oral care has been among the most stable categories in beauty and personal care in the face of the pandemic. Even before the onset of COVID-19, retail constant value sales (2021 prices) of oral care had been in decline, and this trend continued…

Having plunged by more than a fifth during 2020, retail constant value sales (2021 prices) of colour cosmetics saw no more than an anaemic recovery in 2021. Demand for lip products (the largest category in colour cosmetics) and colour cosmetics…

Hypermarkets continue to struggle in Mexico amid increasingly fierce competition, particularly from discounters. Even prior to the onset of the pandemic, the retail constant value sales (2021 prices) of hypermarkets had been in decline, with…

The rate of growth in retail constant value sales (2021 prices) of homeshopping accelerated during 2020, before exhibiting a slight decline in 2021. As the COVID-19 pandemic raged across the nation in 2020, many Mexican consumers actively sought to…

Having plunged by more than a fifth during 2020 due to COVID-19 restrictions, the retail constant value sales (2021 prices) of department stores rebounded strongly in 2021, exceeding their pre-pandemic peak. The fact that the number of department…

Dishwashing has particularly benefited from the home seclusion trend resulting from the pandemic and subsequent restrictions introduced by the government in an attempt to control the spread of the virus. Remote working and learning in addition to…

Retail current value sales of hosiery declined by a fifth in 2020 and rebounded only partially during 2021. Like all other apparel categories, sales were negatively impacted by the closure of non-essential retailers during the COVID-19 lockdown. The…

Although retail constant value sales (2021 prices) of hair care declined during 2020, they did so at a much more modest rate than in many other beauty and personal care categories. Apart from the economic shock of the pandemic, which led many local…

In contrast to discounters and supermarkets, the retail constant value sales (2021 prices) of supermarkets continued to increase during both 2020 and 2021. The performance of supermarkets was particularly strong in 2020, as consumers scrambled to…

Beauty and personal care and apparel and footwear dominate direct selling value sales in Mexico, with consumer health accounting for most of the remainder. For most of the review period prior to the onset of the pandemic, direct selling constant…

Surface care continued to perform well in Mexico in 2021, following an upturn in demand the previous year in line with heightened hygiene awareness and home seclusion as a result of the pandemic, which saw many consumers follow stringent cleaning…

The Mexican market saw total volume sales of fresh food decline slightly in 2020, mainly because the COVID-19 crisis had a dramatic negative impact on consumer confidence and purchasing power. In addition, major switches in sales were seen between…

Mexican cuisine is rich and varied – with a wide range of dishes that mix different types of sauces and proteins. However, tortillas (flat bread) are used in most dishes, either as part of the dish or as a complement. As a result, flat bread…

In October 2020, new labelling regulation came into force that required a black seal be added to those products with excessive amounts of sugar, fat, and sodium amongst other unhealthy ingredients. In addition, those drinks containing artificial…

Retail sales of concentrates remained relatively stable in 2021 as they offer an affordable alternative to other type of beverages such as carbonates or flavoured bottled water. Ongoing concerns about the economy, rising unemployment and wage…

Having been little better than flat in 2020, retail constant value sales (2021 prices) of skin care saw robust growth during 2021, as economic conditions improved. Skin care demand has exhibited resilience in the face of COVID-19, supported by…

Having plunged by more than a fifth in 2020, retail constant value sales (2021 prices) of fragrances saw a significant recovery during 2021 but remained well below their pre-pandemic level. Along with colour cosmetics, fragrances was one of the…

A number of retail tissue products are regarded as essential or desired, especially toilet paper. Therefore, the category witnessed significant stockpiling behaviour with the onset of the Coronavirus (COVID-19) pandemic in 2020, with toilet paper…

Endemic corruption and a weak rule of law continue to undermine economic freedom in Mexico, which is mired by violence. Although Mexico has recovered from recession, high inflation will persist in the short term, as will trade dependence on the US.…