Israel

Sleep aids first benefitted from the pandemic. The anxiety caused by the pandemic, both in terms of health and also for many, financial worries, led to increased numbers of people suffering from sleeplessness and consequently an increase in the…

Overall, dermatologicals was negatively impacted by the pandemic in 2020, though some products such as topical germicidals/antiseptics did register positive value growth as people washed hands frequently in order to curb spread of COVID-19. In 2021,…

As the market recovers from the economic fallout from the COVID-19 pandemic many people are in a better financial position and thus can afford to upgrade their mobile phones. Having spent a considerable amount of time couped up at home there has also…

The ice cream market in Israel continues to record increasing sales in 2022, with growth stemming from both indulgent premium flavours and healthier options. On the one hand, the indulgence trend has a very strong impact on the market, and consumers…

The biggest trend in the spirits category is premiumisation. The pandemic changed the drinking habits of many consumers with high-priced alcohol brands in the home became something of a status symbol. People enjoyed hosting dinner parties and…

The pandemic had a notable impact on the off-trade as locals had to figure out ways to enjoy themselves at home while the country endured multiple lockdowns. Many consumers have continued to drink more alcohol at home in 2021 with the added appeal of…

During the COVID-19 crisis, many dogs were adopted and purchased as people spent more time at home and wanted more companionship for themselves and their children, given the limitations on conventional in-person social interactions. There was also a…

Wipes enjoyed high current value growth in 2020 due to the COVID-19 pandemic, with home care wipes seeing a particularly dynamic increase. Consumers were looking for cheap and readily available solutions to maintain a sterile environment inside and…

Department stores in Israel was already posting declining sales and closing outlets prior to the pandemic, as operators in the channel have failed to reinvent themselves and are therefore increasingly perceived as outdated. These stores also tend to…

After a year of dramatic decline in the sales of restaurants and cafés, the Israeli consumer foodservice market started to recover during 2021. In 2020, sales were hit hard by the fear of COVID-19 and government restrictions imposed to curb the…

RTD tea recorded strong decline in 2020 due to rising health awareness as consumers continued to shift to healthier and more natural beverages such as 100% juice or carbonated water. Sales were also affected by the red sugar labelling regulations,…

As families spent more time at home with school closures, lockdown, and home seclusion as a result of COVID-19, some juice categories recorded growth. This was especially evident in healthier categories such as natural juices thanks to rising health…

Over 2020 and part of 2021, consumers spent more time at home due to the COVID-19 pandemic, causing a rise in bulk formats of bottles, but also impacting sales of some water/carbonated water bottles as water bars (electric water filters that connect…

Insights and data on the traditional automotive sector and the mobility industry can help businesses examine how changing travel patterns will impact future consumer behaviour. Growing climate pressures and rising urbanisation rates are pushing…

Sports nutrition was negatively impacted by COVID-19 in what had been a fast-growing product area. With a significant portion of value sales sold through gyms and with gyms closed for much of 2020, it led to a severe slump. The category recovered in…

Prices in Israel continue to rise, and raw milk prices have increased, which has led the government to increase the cost cap on many price-controlled products. However, this strategy has not always worked in the past. After cottage cheese was removed…

Due to salmonella being found in Strauss’ chocolate factory, the company had the biggest recall of chocolate in Israel's history in April 2022. The recall was for all the chocolate that Strauss had made in the previous two months. All the chocolate…

The COVID-19 crisis led to a marked shift in consumers’ relationships with their pets, particularly dogs and cats. The greater amount of time spent at home due to restrictions on movement and the shift to remote working and distance learning resulted…

Due to global increases in the cost of raw materials, energy and transportation, as well as shortages of workers, manufacturers of pet food and pet products announced significant price increases early in 2022. These price increases affected all the…

Having seen retail volume and current value sales decline in 2020, due to the limitations on travel and tourism and outdoor activities during the Coronavirus (COVID-19) pandemic, sun care rebounded to exceed 2019 sales levels from summer 2020, as…