Portugal

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Portugal. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Portugal StatisticsConsumer Lifestyles in PortugalPortugal Country BriefingsFuture Demographics: Portugal in 2030

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    Cafés/Bars in Portugal

    Feb 2021

    Cafés was one of the hardest hit areas of Portugal’s foodservice industry in 2020, largely due to the huge reliance on eat-in sales. Many other areas of consumer foodservice refocused their efforts on home delivery in response to COVID-19, but with ...

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    Country Report

    Limited-Service Restaurants in Portugal

    Feb 2021

    With Portugal introducing a wide range of measures to control the spread of COVID-19, including a nationwide lockdown, limited-service restaurants suffered a sharp decline in sales in 2020. Nonetheless, because of the nature of these establishments, ...

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    Country Report

    Country Report

    Self-Service Cafeterias in Portugal

    Feb 2021

    Self-service cafeterias has low penetration in Portugal compared to other consumer foodservice channels. The large number of outlets and strong competition offered by limited-service and full-service restaurants have limited its growth potential. The...

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    Consumer Foodservice By Location in Portugal

    Feb 2021

    Standalone locations dominate sales of consumer foodservice in Portugal and they also fared better than non-standalone locations in 2020, albeit still seeing a huge decline in sales. The lockdown and social distancing measures resulted in tourism ...

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    Country Report

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    Full-Service Restaurants in Portugal

    Feb 2021

    Full-service restaurants is the largest consumer foodservice category in Portugal, with it being accounted for largely by independent operators. With the introduction of a range of measures to control COVID-19 these outlets saw sales plummet ...

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    Consumer Foodservice in Portugal

    Feb 2021

    Consumer foodservice saw sales plummet across the board with the introduction of a lockdown and social distancing measures forcing consumers to remain at home. Those establishments which were able to adapt and offer takeaway and home delivery fared ...

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    Country Report

    Country Report

    Street Stalls/Kiosks in Portugal

    Feb 2021

    Street stalls/kiosks was the hardest hit area of consumer foodservice from COVID-19. These outlets are largely independent entrepreneurs which locate their street stalls/kiosks in areas with high foot traffic, benefiting from sales to both locals and...

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    Country Briefing

    Country Briefing

    Business Dynamics: Portugal

    Feb 2021

    Portugal’s ranking has worsened in the Ease of Doing Business Report, yet it still ranks in top half globally in 2020. A relatively heavy tax burden, costly procedures of starting a business and complex access to finance cloud the country’s global ...

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    Hosiery in Portugal

    Feb 2021

    Like all apparel categories, hosiery suffered from the impact of the COVID-19 pandemic with consumers restricted to their homes during lockdown and store closures limiting opportunities to make purchases. Nevertheless, hosiery suffered less than many...

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    Country Report

    Jeans in Portugal

    Feb 2021

    Jeans will record strongly decreased demand in 2020 as COVID-19 and its subsequent lockdowns reduced the opportunities to buy and made other products the priority. The category experienced a large boost in sales via e-commerce during the lockdown, as...

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    Footwear in Portugal

    Feb 2021

    Like most apparel categories in Portugal, footwear suffered decreased demand during the COVID-19 pandemic and especially during the lockdown from mid-March to early May, as apparel and footwear specialist retailers were forced to close. Formal ...

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    Childrenswear in Portugal

    Feb 2021

    Childrenswear was negatively impacted by the COVID-19 pandemic and the mid-March to early May lockdown in 2020. Nevertheless, it was one of the apparel categories that suffered to a lesser extent. The fact that babies and toddlers grow fast and ...

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    Country Report

    Womenswear in Portugal

    Feb 2021

    Sales of womenswear will see a strong decrease in 2020 due to the COVID-19 crisis, particularly influenced by first lockdown from mid-March to early May. During the year, stores selling womenswear underwent several closures (in line with lockdown ...

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    Country Report

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    Apparel and Footwear in Portugal

    Feb 2021

    The COVID-19 pandemic had a strong impact on sales of apparel in Portugal, as the first lockdown led to temporary closures of non-essential in-store retailing channels and reduced the opportunity for consumers to purchase apparel. Some consumers ...

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    Apparel Accessories in Portugal

    Feb 2021

    Apparel accessories was the only apparel category that will register growth in 2020. The category was buoyed by the boom of reusable face masks in the other apparel accessories category. Following the mid-March to early May lockdown in 2020, the use ...

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    Sportswear in Portugal

    Feb 2021

    Sportswear was negatively impacted by the COVID-19 pandemic in 2020, particularly during the mid-March to May lockdown when gyms and sports centres were closed, and sports events were cancelled. Nevertheless, the effect of this crisis was limited ...

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    Menswear in Portugal

    Feb 2021

    Menswear will see a steep decrease in current value sales in 2020 as the category was strongly affected by the COVID-19 restrictions and lockdown measures. During lockdown male apparel purchases were mainly focused on sportswear and casual clothes as...

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    Country Profile

    Country Profile

    Portugal: Country Profile

    Feb 2021

    Portugal’s economy will decline significantly in 2020. The slowdown reflects slower domestic demand due to the Coronavirus (COVID-19) pandemic contaiment measures, and limitations in key trading partners, particularly in Europe. Tourism was the ...

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    Country Report

    Country Report

    Laundry Care in Portugal

    Feb 2021

    COVID-19 had a small positive effect on laundry care. While current value was up, volume sales were only slightly up. Two contrasting factors affected value sales in 2020. While clothes were washed more often to disinfect from possible exposure to ...

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    Country Report

    Country Report

    Dishwashing in Portugal

    Feb 2021

    Dishwashing was one of the top performers in home care in 2020. With people spending more at home due to restrictions on movements, more dished needed to be washed. The boost from COVID-19 halted the decline in volume sales that were registered over ...

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