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Ireland

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Ireland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Ireland StatisticsConsumer Lifestyles in IrelandIreland Country BriefingsFuture Demographics: Ireland in 2030

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    Ireland: Country Profile

    Nov 2020

    The economy will shrink significantly in 2020. Due to the Coronavirus (COVID-19), containment measures enacted by the Irish authorities which have disrupted private consumption, as people were unable to access certain services and goods, while a ...

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    Country Report

    Country Report

    Cough, Cold and Allergy (Hay Fever) Remedies in Ireland

    Oct 2020

    The COVID-19 pandemic has meant that Irish consumers bought more cough, cold and allergy remedies in order to treat themselves at home, due to the lockdown which occurred in the spring and the subsequent social distancing restrictions. The pandemic ...

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    Country Report

    Country Report

    Wound Care in Ireland

    Oct 2020

    The wound care category continues to experience steady growth in Ireland. In 2020, this was largely due to the lifestyle changes brought about by the COVID-19 pandemic which led consumers to buy wound care products and first aid kits to treat ...

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    Country Report

    Country Report

    Consumer Health in Ireland

    Oct 2020

    Consumer Health in Ireland was positively impacted by the COVID-19 pandemic due to Irish consumers taking on a preventative health approach focusing on having sufficient medical supplies should they need to treat symptoms of illness while social ...

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    Country Report

    Country Report

    Eye Care in Ireland

    Oct 2020

    As global warming continues to intensify, hay fever season is starting earlier in Ireland compared to previous years and pollen levels are rising in the warmer summer months. This likely means that more people will experience allergy symptoms and for...

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    Country Report

    Country Report

    Sports Nutrition in Ireland

    Oct 2020

    COVID-19 caused disruption in the demand for sports nutrition in 2020. Before the pandemic struck, sports nutrition was growing impressively due to the increasing interest in fitness and wellness among Irish consumers, with more consumers seeking to ...

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    Country Report

    Country Report

    Dietary Supplements in Ireland

    Oct 2020

    Like vitamins, consumer demand for dietary supplements is increasing as customers look to support their immune systems and improve their overall wellness including their emotional and psychological wellbeing in the face of the COVID-19 pandemic. ...

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    Country Report

    Country Report

    Analgesics in Ireland

    Oct 2020

    The COVID-19 pandemic caused an initial increase in demand for OTC analgesics particularly for acetaminophen. However, the massive effect of stockpiling that affected countries such as the UK was prevented as the Irish Pharmacy Union (IPU) warned ...

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    Country Report

    Country Report

    Weight Management and Wellbeing in Ireland

    Oct 2020

    The COVID-19 pandemic has drastically altered people’s routines and this has led to weight gain for many people. Lockdown meant that people were mainly confined to their homes, only able to go outside for limited periods and within a strict distance ...

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    Country Report

    Country Report

    Vitamins in Ireland

    Oct 2020

    Vitamins gained accelerated growth momentum in Ireland in 2020, a trend that is predicted to continue into the forecast period. This acceleration is largely due the COVID-19 pandemic which caused consumers to be much more concerned about maintaining ...

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    Country Report

    Country Report

    Digestive Remedies in Ireland

    Oct 2020

    Before the COVID-19 pandemic, the digestive health sector benefited from consumer preferences shifting towards preventative health remedies. Digestive remedies benefited further from a small boost as stomach upset and diarrhoea were declared symptoms...

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    Country Report

    Country Report

    Dermatologicals in Ireland

    Oct 2020

    Changing consumer spending patterns due to the COVID-19 pandemic had a slight positive impact on sales of dermatological products in Ireland. Topical germicidals/antiseptics saw increased sales in 2020 as these products are viewed as priorities for ...

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    Country Report

    Country Report

    NRT Smoking Cessation Aids in Ireland

    Oct 2020

    NRT smoking cessation aids recorded an increase in demand in 2020, compared with the stable demand in 2019. The number of smokers continues to decline and the forecast period is expected to follow the same pattern particularly as consumers, ...

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    Country Report

    Country Report

    Herbal/Traditional Products in Ireland

    Oct 2020

    Herbal/traditional products recorded particularly strong performance in 2020 because of the COVID-19 pandemic in conjunction with the ever-increasing demand for natural products as more Irish consumers become more interested in healthy lifestyles, ...

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    Country Report

    Country Report

    Paediatric Consumer Health in Ireland

    Oct 2020

    During the pandemic parents prepared for more time spent at home during lockdown and subsequent social distancing restrictions in Ireland by making sure they had basic medical supplies such as over-the-counter (OTC) pain relievers and fever reducers ...

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    Country Report

    Country Report

    Sleep Aids in Ireland

    Oct 2020

    In recent years, the need for sleep aids has been rising in Ireland, this is due to factors such as a growing elderly population, increased screen time on devices and exposure to blue light technology and increased light and noise pollution. Further ...

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    Future Demographic

    Future Demographic

    Ireland in 2040: The Future Demographic

    Oct 2020

    A combination of natural increase and positive net migration will drive population growth in Ireland up to 2040. Ageing will continue to be a key demographic trend, though Ireland will remain relatively young in a regional context due to ...

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    Country Briefing

    Country Briefing

    Income and Expenditure: Ireland

    Oct 2020

    Irish income and spending are to witness solid growth, thanks to a strong economic performance. Wealth will be concentrated among the elderly in urban areas, supporting health goods and medical services. Nonetheless, Gen Z is to become a more vital ...

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    Country Report

    Country Report

    Car Rental (Destination) in Ireland

    Oct 2020

    While new revenue streams, such as insurance replacement cars and long-term rental agreements that compete with leasing, have served to reduce the seasonality of car rental in recent years, the market remains heavily reliant on a short rental season ...

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    Country Report

    Country Report

    Lodging in Ireland

    Oct 2020

    The closure of lodging locations as part of measures to limit the spread of COVID-19 will inevitably lead to a marked fall in category sales in 2020. In May, Airbnb Ireland Ltd, the leading player in the fragmented lodging category in Ireland, ...

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