Lithuania

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Lithuania. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Sports Nutrition in Lithuania

Oct 2022

Sports nutrition is an emerging product, with high growth potential and in 2022, gyms are open once again after the pandemic lockdowns and people are looking to be more active and lead a healthier lifestyle. All the same, though current value is…

USD 1,195
Country Report

Analgesics in Lithuania

Oct 2022

While analgesics is expected to register a double-digit increase in current value sales, growth in constant value sales are expected to be muted. Soaring inflation as a result of the energy crisis stemming from the war in nearby Ukraine is pushing up…

USD 1,195
Country Report

Toilet Care in Lithuania

Apr 2022

In 2020, Lithuanians spent more time at home due to lockdown and used their toilets more frequently, which increased demand for toilet care as they also had to clean more frequently. The pandemic also caused most consumers to become more hygiene…

USD 1,195
Country Report

Home Insecticides in Lithuania

Apr 2022

Home insecticides is a well-established product area, and such products are well-known to consumers in Lithuania. The product area is mainly associated with products designed to combat mosquitos and cockroaches, with sales of products for other…

USD 1,195
Country Report

Dishwashing in Lithuania

Apr 2022

Lockdowns as a result of the COVID-19 pandemic had a positive impact on the category. Consumers spent more time cooking and eating at home and were unable to dine out in restaurants and cafés, boosting sales of dishwashing detergents in 2020. In…

USD 1,195
Country Report

Tea in Lithuania

Feb 2022

Tea is not a popular drink in Lithuania and has consistently been losing value and volume share over the review period. This continued in 2021, with another drop in retail current value and volume sales. The situation was brighter for foodservice,…

USD 1,195
Country Report

RTD Coffee in Lithuania

Feb 2022

RTD coffee is a niche product area in Lithuania. While RTD coffee has been growing strongly over the review period, the 2020 lockdowns stifled growth somewhat. RTD is mainly purchased on the go, and with people spending significant amounts of time at…

USD 1,195
Country Report

Hot Drinks in Lithuania

Feb 2022

The pandemic benefitted other hot drinks in 2020, as with people confined to home, they drank more coffee in particular. In 2021, with society opening up and people moving around more, value and volume growth was slightly lower.

USD 2,450
Country Report

Energy Drinks in Lithuania

Feb 2022

Energy drinks has been growing strongly over the review period and this continued during the pandemic lockdowns and into 2021, though there was a slight dip in value and volume growth during the lockdowns. This was due to on-the-go consumption…

USD 1,195
Country Report

Breakfast Cereals in Lithuania

Nov 2022

Although a large and competitive category, breakfast cereals still has growth potential in Lithuania. Healthier products are helping to capture consumer interest and underpin retail volume and current value sales. Muesli and granola have long been…

USD 1,195
Country Report

Sweet Spreads in Lithuania

Nov 2022

2022 saw the key sweet spreads category of honey register substantial sales declines as demand returned to normal levels. During 2021, demand for honey spiked substantially as the category registered very strong double-digit retail volume and value…

USD 1,195
Country Report

Consumer Health in Lithuania

Oct 2022

The war in nearby Ukraine is having a negative impact, with the resultant energy crisis leading to soaring inflation and dampening volume sales somewhat. As a result, while overall consumer health is expected to see an increase in current value sales…

USD 2,750
Country Report

Ice Cream in Lithuania

Sep 2022

Within Lithuania, ice cream is very much an impulse product. This is illustrated by the format of the packaging, with the most popular ice cream being single portion dairy ice cream usually eaten immediately after purchase. Take-home formats are…

USD 990
Country Report

Cider/Perry in Lithuania

Aug 2022

As with other categories of alcoholic drinks, the COVID-19 pandemic had a positive impact on cider/perry retail sales in Lithuania. Indeed, volume sales through the off-trade grew in 2021, a reversal compared with the declines earlier in the review…

USD 1,195
Country Report

Sun Care in Lithuania

Jun 2022

In 2021, sun care sales returned to solid growth once again. The travel restrictions during the pandemic limited demand for sun care products in the previous year. As Lithuania does not have a particularly warm or sunny climate, consumers tend to…

USD 1,195
Country Report

Fragrances in Lithuania

Jun 2022

A notable decline was recorded in fragrances in the previous year due to the COVID-19 pandemic. Social distancing and home seclusion meant that there were far fewer opportunities for consumers to wear fragrances, as such products are usually applied…

USD 1,195
Country Report

Surface Care in Lithuania

Apr 2022

The COVID-19 pandemic had an extremely positive impact on surface care sales in 2020 as, with growing hygiene concerns surrounding the virus, consumers were cleaning their homes more to prevent contagion. Products with disinfectant and antibacterial…

USD 1,195
Country Report

Home Care in Lithuania

Apr 2022

The COVID-19 pandemic had a positive impact on sales of home care products in Lithuania as hygiene and sanitation became more important in order to prevent contagion and the spread of the virus. With more time spent at home due to lockdown, consumers…

USD 2,750
Country Report

Sports Drinks in Lithuania

Feb 2022

Sports drinks is an emerging product area in Lithuania and has been registering strong growth, except during the 2020 lockdowns, as with gyms closed etc, it registered a fall in volume and value sales. In 2021, with society opening up again, sports…

USD 1,195
Country Report

Edible Oils in Lithuania

Nov 2022

During 2022, edible oils remained a stable and saturated category of products that are in high demand and considered to be essential staples in all Lithuanian kitchens. Nonetheless, maturity of demand and the pressure on household spending that has…

USD 1,195
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