Lithuania

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Lithuania. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Lithuania StatisticsConsumer Lifestyles in LithuaniaLithuania Country BriefingsFuture Demographics: Lithuania in 2030

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    Business Dynamics: Lithuania

    Feb 2021

    Economies that offer an efficient, fast and inexpensive path to starting a business enjoy great dynamism and high FDI intake. A country with a competitive business environment is offering sound transport and ICT infrastructure; an effective juridical...

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    Country Report

    Country Report

    Bleach in Lithuania

    Feb 2021

    Bleach is a very small product in home care in Lithuania, with sales remaining very low in tonnes and almost negligible in retail current value terms. It is regarded as almost an obsolete product area. The poor reputation of chlorine is the main ...

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    Country Report

    Country Report

    Dishwashing in Lithuania

    Feb 2021

    Following the outbreak of COVID-19, dishwashing in Lithuania will perform well as current value sales rise notably. Due to lockdown, consumers have been spending more time at home and have been unable to dine out in restaurants and cafés, meaning ...

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    Country Report

    Country Report

    Surface Care in Lithuania

    Feb 2021

    Surface care will see current value sales rise notably in response to the COVID-19 pandemic in 2020 overall. Due to lockdown, consumers have been spending more time at home, which has led to an increase in cleaning, whether out of boredom or because ...

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    Country Report

    Country Report

    Polishes in Lithuania

    Feb 2021

    The COVID-19 pandemic has had a negative impact on polishes overall in 2020 as current value sales witness slowed growth, increasing only marginally. During the pandemic, consumers’ main priority has been the disinfection and sanitation of their ...

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    Country Report

    Country Report

    Home Care in Lithuania

    Feb 2021

    Most product areas within home care have been positively impacted by the COVID-19 pandemic in 2020. As a result of the government implementing lockdown, most Lithuanian consumers have been spending more time at home throughout 2020, meaning product ...

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    Country Report

    Country Report

    Toilet Care in Lithuania

    Feb 2021

    Prior to the pandemic, improved living standards and rising hygiene awareness continued to grow sales of toilet care in Lithuania. In 2020, the COVID-19 pandemic will have a positive impact on toilet care as current value growth reflects that seen ...

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    Country Report

    Country Report

    Air Care in Lithuania

    Feb 2021

    Prior to the pandemic, the health and wellness trend was having a positive impact on air care in Lithuania as living standards have slowly been rising. In response to the outbreak of COVID-19, this trend has slowed as air care will witness slowed ...

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    Country Report

    Country Report

    Laundry Care in Lithuania

    Feb 2021

    Laundry care is anticipated to respond well to the pandemic as current value sales rise slightly in 2020 overall. In response to the outbreak of COVID-19, the Lithuanian government implemented lockdown from March which saw the majority of consumers ...

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    Country Report

    Country Report

    Home Insecticides in Lithuania

    Feb 2021

    Home insecticides is a well-established product area, and such products are well-known to consumers in Lithuania. However, the product area is mainly associated with products designed to combat mosquitos and cockroaches, with sales of products for ...

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    Country Report

    Country Report

    RTD Coffee in Lithuania

    Jan 2021

    RTD coffee is a niche category in Lithuania which had been experiencing some impressive growth rates prior to the emergence of the pandemic. With the lockdown imposed in March, many Lithuanians turned to hot coffee while confined to their homes, ...

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    Country Report

    Country Report

    Soft Drinks in Lithuania

    Jan 2021

    The emergence of COVID-19 and subsequent lockdown restrictions in Lithuania significantly impacted demand for soft drinks through on-trade as horeca outlets were forced to close until the end of April 2020. However, this did not translate to a ...

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    Country Report

    Country Report

    Sports Drinks in Lithuania

    Jan 2021

    Sports drinks remains a niche category in Lithuania which had nevertheless been experiencing growing demand prior to the emergence of the pandemic, due to rising health trends. Demand was driven by an increasing number of consumers exercising or ...

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    Country Report

    Country Report

    Carbonates in Lithuania

    Jan 2021

    Carbonates, a category dominated by cola carbonates, was starting to experience slower growth in both on-trade and off-trade terms towards the end of the review period, due to rising health trends. Whilst demand for carbonates experienced significant...

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    Country Report

    Country Report

    Juice in Lithuania

    Jan 2021

    Already experiencing a low decline towards the end of the review period, this trend was exacerbated by the pandemic with juice suffering a stronger drop in demand through both on-trade and off-trade in 2020. The closure of on-trade establishments ...

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    Country Report

    Country Report

    RTD Tea in Lithuania

    Jan 2021

    Demand for RTD tea remained stable in 2020, driven by the dominant and affordable still RTD tea format. With the initial lockdown due to the pandemic introduced during a colder part of the year in March, demand was not adversely impacted with ...

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    Country Report

    Country Report

    Energy Drinks in Lithuania

    Jan 2021

    A small category within overall soft drinks in Lithuania, energy drinks continued to record impressive growth rates through off-trade in 2020 due to rising interest in alternative refreshing soft drinks to carbonates with an energy positioning, while...

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    Country Report

    Country Report

    Concentrates in Lithuania

    Jan 2021

    Remaining a niche category within Lithuanian soft drinks with stagnant volume sales, demand for concentrates declined in 2020, with the powder format performing marginally worse. These products are not deemed essential in many local households, and ...

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    Country Report

    Country Report

    Bottled Water in Lithuania

    Jan 2021

    Prior to the emergence of the pandemic, the largest volume category of bottled water within Lithuanian soft drinks had been experiencing solid demand for several years, linked to the health and wellness trend, as consumers increasingly turned away ...

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    Country Report

    Country Report

    Tea in Lithuania

    Jan 2021

    Tea was less impacted by the emergence of the pandemic and more by the ongoing declining trend through retail that it has been struggling with over the review period due to the strengthening coffee culture in Lithuania. As consumers spent longer ...

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