Lithuania

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Lithuania. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Lithuania StatisticsConsumer Lifestyles in LithuaniaLithuania Country BriefingsFuture Demographics: Lithuania in 2030

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    Apparel and Footwear Specialist Retailers in Lithuania

    Feb 2019

    Changing consumer preferences are reshaping the apparel and footwear specialist retailers channel. With increasing hectic lifestyles and growing attention on personal care and fashion, in line with increasing purchasing power, consumers are willing ...

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    Direct Selling in Lithuania

    Feb 2019

    Direct selling has a strong foothold in Lithuania historically and continued performing solidly in 2018. Consolidating numerous industries in its portfolio, direct selling manages to balance sales among the most popular and growing categories, such ...

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    Health and Beauty Specialist Retailers in Lithuania

    Feb 2019

    Health and beauty specialist retailers recorded some of the most consistent growth rates throughout the review period, and consecutive growth rates are also anticipated during the forecast period. Lithuanians are active consumers of both major ...

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    Internet Retailing in Lithuania

    Feb 2019

    Internet retailing continued to post healthy growth in 2018. Driving the channel is the increasing number of internet users; most of the total Lithuanian population used the internet in 2018. In response, a lot of companies are adopting multichannel ...

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    Mixed Retailers in Lithuania

    Feb 2019

    In May 2017, MSF Lithuania UAB closed its Marks & Spencer outlet, thus leading to the disappearance of the department stores channel within the overall mixed retailers channel in 2018. Marks & Spencer was the only player in the department stores ...

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    Mobile Internet Retailing in Lithuania

    Feb 2019

    Mobile internet retailing posted a healthy growth rate in 2018 and is playing a significant role in the consumer shopping experience. Increasing digitalisation is resulting in a growing number of smartphone users in Lithuania, thus integrating the ...

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    Modern Grocery Retailers in Lithuania

    Feb 2019

    Convenience stores and forecourt retailers recorded vibrant growth in 2018. This is a result of the greater convenience shopping at these outlets provides. Instead of purchasing large amounts of food and drink for the whole week or longer, consumers ...

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    Retailing in Lithuania

    Feb 2019

    Retailing in Lithuania is developing consistently. With the impact of the economic crisis diminished in 2012, the country continues posting healthy GDP rates, bringing more consumer confidence and resulting in growing local consumption. Rising ...

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    Traditional Grocery Retailers in Lithuania

    Feb 2019

    Traditional grocery retailers faces harsh competition from modern grocery retailers, especially price-competition from giant players as well as discounter Lidl Lietuva UAB. Focusing on specialised products, the channel is not able to offer a wide ...

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    Analgesics in Lithuania

    Feb 2019

    Analgesics is an OTC category with a strong consumption history in Lithuania. Although perceptions regarding the harm caused by over-use of analgesics remain, consumers value analgesics for their effectiveness, availability and affordability....

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    Cough, Cold and Allergy (Hay Fever) Remedies in Lithuania

    Feb 2019

    Incidences of allergies are growing in Lithuania. During the review period, the number of people affected by allergies continued to demonstrate dynamic pace, especially among children. The most common allergies are dermatitis, rhinitis and asthma, ...

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    Dermatologicals in Lithuania

    Feb 2019

    With the majority of categories within dermatologicals being quite well established and therefore saturated in Lithuania, the products targeting baby care are demonstrating strong growth in 2018. With the purchasing power and education of Lithuanians...

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    Dietary Supplements in Lithuania

    Feb 2019

    According to industry experts, Lithuanians continue to lack health awareness and not enough undertake physical activity. The local cuisine is rich in sugar, fat and salt, and consumption of alcohol is relatively high in comparison with other European...

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    Digestive Remedies in Lithuania

    Feb 2019

    Although the health and wellness trend is becoming highly popular among Lithuanians, the specifics of the local cuisine combined with hectic lifestyles benefiting the popularity of fast food is driving demand for quick solutions to reduce digestive ...

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    Herbal/Traditional Products in Lithuania

    Feb 2019

    Herbal/traditional products have a strong foothold in Lithuania historically and are highly appreciated by consumers. This product category consists of many offerings, which can be used for both fighting symptoms of illness and consumption on a daily...

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    Consumer Health in Lithuania

    Feb 2019

    Consumer health in Lithuania is gaining all the features of smart consumption in 2018. General health and wellness trend is supporting consumption of specific categories, such as sports nutrition or vitamins and dietary supplements. In addition, the ...

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    Paediatric Consumer Health in Lithuania

    Feb 2019

    Children are always very sensitive topic when it comes to product design, positioning and effect. Paediatric consumer health is under more scope still, as it deals with children at a very sensitive time when they are sick. As a result, parents ...

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    Sports Nutrition in Lithuania

    Feb 2019

    Sports nutrition is one more direct beneficiary of booming healthy lifestyles in Lithuania. With the purchasing power of consumers growing and sports activities being highly supported in the mass media, social networks and at government level, ...

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    Vitamins in Lithuania

    Feb 2019

    Vitamins directly benefits from the growing popularity of the health and wellness trend in Lithuania. In general, Lithuania is not one of the healthiest nations in the world, and Lithuanians consume large quantities of salt, sugar and fat in their ...

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    Weight Management and Wellbeing in Lithuania

    Feb 2019

    With the health and wellness trend booming in Lithuania, sales of weight management and wellbeing are not benefiting from this trend. More Lithuanians are interested in sporting activities, healthy lifestyles and body image, resulting in the growth ...

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