Passport | The intelligence you trust, wherever you need it
50 years in the making. Everywhere in a moment.
Passport, our next-gen market intelligence platform, is now available inside the AI assistants, systems and workflows you already use. Helping your business move faster without compromising on trust.
Independent research, held to the highest standard since 1972
50+
years of independent research
210+
countries and territories covered
65k
active users worldwide
A message from our CEO
The next generation of Passport is live.
“This is much more than a platform update. It’s a total reimagining of how trusted market intelligence should work in a world where decisions need to be made faster than ever.”
The future of market intelligence is verified, connected, consistent and already inside the tools you already use. We rebuilt Passport to meet your questions wherever they get asked, one body of research, with sources named every time.
One connected view across markets, consumers, companies and economies. With unified search, detailed summaries and Passport’s built-in AI assistant, you get to the answers you need fast, with no technical set-up required.
Ask where you already work
Passport Connect brings Euromonitor insights and data into Claude, Microsoft Copilot and the other AI assistants your teams already use. Ask in plain language and every answer is drawn from verified Euromonitor research, with the source named.
Feed Passport into what you already run
APIs and integrations bring trusted Euromonitor intelligence into the dashboards, models and workflows your teams already run. One control layer governs it all: entitlements applied at source, usage you can audit.
Beyond the subscription
When the question needs something else
Passport is where most teams start. It isn’t the only way we work with you.
Our consulting team specialises in deep exploration of your markets. Whether you are looking for more in-depth analysis of existing data, or to commission original new research we can help guide you on your pathway to growth.
Our market research reports are your first step to understanding a category or market. Choose from tens of thousands of reports published annually. Reports are available to download immediately, an ideal solution if you need to understand key market drivers quickly.
See how we’re turning global data into market-winning decisions
Webinar
Luxury's next growth story: Who wins?
Euromonitor International is teaming up with Bloomberg for a one-hour dedicated session, bringing together more than 50 years of combined market intelligence for a focused session on the state of the luxury market.
Luxury and Fashion
Article
Apparel and Footwear 2027: Where Growth Opportunities Are Emerging
Today, geopolitical tensions, disruption in the Strait of Hormuz, challenging macroeconomic conditions, climate change and persistent uncertainty continue to cloud the outlook. Apparel and footwear is particularly exposed: its sourcing base remains concentrated in Asia and heavily reliant on imports, while consumers are reassessing discretionary spending and adopting more value-conscious, selective shopping habits.
Apparel and FootwearLuxury and Fashion
Article
The Trillion Litre Channel: Why Small Grocers Hold The Key
Globally, soft drinks sales are on course to reach one trillion litres by 2030. Yet very little of that growth will come from supermarket aisles in Europe or North America. It will instead come from kiranas, warungs, tiendas and kiosks across Africa, Asia and Latin America - markets where preserving affordability and entry-level brand accessibility are key. New AI-powered shelf audits can show what it takes to win in this fragmented, under-measured channel.
Soft DrinksTrending Topics
Webinar
No claim, no gain: Winning your category with irrefutable data
Brand and category managers at CPG companies are fighting for consumer attention and retail shelf space in crowded markets. How can you stand out in a way that earns trust?
Appliances and ElectronicsTravel
Article
The Trillion Litre Channel: Why Small Grocers Hold The Key
Globally, soft drinks sales are on course to reach one trillion litres by 2030. Yet very little of that growth will come from supermarket aisles in Europe or North America. It will instead come from kiranas, warungs, tiendas and kiosks across Africa, Asia and Latin America - markets where preserving affordability and entry-level brand accessibility are key. New AI-powered shelf audits can show what it takes to win in this fragmented, under-measured channel.
Soft DrinksBeyond Affordability
Article
In Southeast Asia, the Winning E-Commerce Decisions Are Local
Across the five markets where Passport now tracks marketplace sales - Indonesia, Malaysia, the Philippines, Thailand and Vietnam - retail e-commerce sales reached USD167.5 billion in 2025, up 19% from the previous year. The combined market is now more than 2.5 times its 2020 size. Yet growth alone does not tell the full story. Understanding Southeast Asia means looking beyond how fast e-commerce is growing to understand where that growth is happening, which platforms are capturing it and where opportunities are emerging.
Retail and E-CommerceAsia Pacific
Article
Why Southeast Asia Is E-Commerce’s Next Big Opportunity
Retail e-commerce across Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam reached USD172.5 billion in 2025, up 21% year on year. These six markets, referred to here as Southeast Asia, are about three times the size they were in 2020. They are home to more than 600 million consumers. As brands decide where to place their next big bet in Asia Pacific, Southeast Asia is hard to ignore. The harder task is understanding how its markets differ.
Retail and E-CommerceAsia Pacific
Article
The Rise of Chinese Beverage Brands in Southeast Asia
Southeast Asia remains an attractive region for Chinese beverage companies to expand and grow their global footprint. Following the footsteps of Chinese coffee and tea shops like Luckin and Chagee, beverage players like Eastroc Beverages and Nongfu Spring are expanding into Southeast Asia, becoming global beverage brands. Retail value sales of soft drinks in Southeast Asia will record a 3% CAGR over 2025-2030, hitting USD29.7 billion in 2030.
DrinksIndonesia
Article
Prime Days 2026 Signal Saturation in the US Though Many Brands Gain
This year, when Amazon moved its Prime Day period from July to June, competitors again followed, though sales declined for Amazon when comparing June 2026 to July 2025 among industry categories tracked by Euromonitor. Only beauty and personal care realised gains, growing 1.6% overall. Nevertheless, Prime Day still offered a lift for many brands, revealing a consumer cohort on the lookout for niche labels marketing clean ingredients, non-toxic formulations, and wellness.
Retail and E-CommerceUSA
Article
Diapers, Periods and Dignity: Latin America's Hygiene Shift
Few categories reveal as much about Latin American consumers as those that accompany some of life’s most intimate stages: baby diapers, menstrual care and adult incontinence. Their development across the region is being reshaped by demographic shifts, evolving lifestyles, new consumer priorities and cultural barriers that still limit access. In a challenging environment for the industry, these categories invite us to look beyond the product and open a much-needed conversation about wellbeing, access and dignity.
Tissue and HygieneLatin America
Whitepaper
Top Global Consumer Trends 2027
How can you respond to evolving lifestyles and consumer priorities in 2027? Read this report to understand five major shifts, backed by market intelligence and expert insights that'll inform your strategic decisions.
InnovationConsumer Trends
Assessment
A Leader’s Guide to the Decision Era
Download this guide and start shortening the path from business question to strategic action without sacrificing confidence in the age of AI.
Market Research in Action
Webinar
The shift to value: Identifying high-value demand inside and beyond Europe
Starting with Europe’s economic outlook, this session maps demand across several consumer categories and examines their reliance on imports and role in exports.
Economy, Finance and Trade
Article
Tracking the Key Ingredients Driving Global Innovation in 2026
New product launches tracked by Euromonitor International fell by 25% across the first three quarters of 2026, pointing to a more selective innovation environment. Against this backdrop, ingredient-level analysis reveals where formulation activity is retaining momentum. Analysis of global online SKU data reveals two primary growth areas: established botanicals like citrus oils and vanilla extract finding new applications across beauty and food, and targeted functional actives such as gotu kola (Centella asiatica), panthenol and adenosine addressing specific concerns like skin barrier health. Tracking these ingredient shifts across categories highlights where product development retains momentum.
InnovationIngredients
Article
Euromonitor’s Monthly Roundup: October 2026
Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our experts and market research knowledge hub, Passport. Here are your must-read insights for October 2026.
For over 50 years we have set the standard for independent research – combining human expertise with AI to deliver unique insight at speed and scale. Specialist teams in 16 offices and analysts in 100+ countries provide the cultural nuance others miss.
Our approach blends the judgement, perspective and expertise of our people with the scale and speed of AI. You’re never left wondering “where did this answer come from?” Every insight is transparent, reliable and relevant, backed by specialist teams who care.
Analysts in 100+ countries provide unique local perspective
Our network of analysts embedded in 100+ countries delivers the on-the-ground intelligence you need to make high-stakes decisions confidently. They go beyond the numbers, uncovering cultural, economic and social nuance through in-country research, native-language sources and direct engagement with local experts.
Proprietary data, trusted methods and transparent sources
We set the standard for data integrity through meticulous collection, expert processing and a rigorous approach to data handling – accelerated and scaled by AI. Every data point is sourced from reputable, transparent origins and validated through multi-layered quality checks.
Compare markets, categories and sales channels – quickly and confidently
Our globally consistent research approach and unified taxonomy give you a clear framework for comparison. Challenged and validated by clients over decades, our standardised methodologies guarantee consistent alignment and interpretation across countries, categories and channels.