Indonesia

Like most areas of alcoholic drinks, cider/perry recorded heavy losses in 2020 and the category only saw a modest recovery in 2021. Sales through the on-trade were impacted by movement restrictions and the forced closure of outlets, as well as…

Drinking milk products in Indonesia was performing strongly during the pandemic, supported by the fact that people were spending more time at home, given the fact that consumers were working and studying from home. This supported the packaging unit…

The COVID-19 pandemic is said to have contributed to increasing cases of myopia in Indonesia, including in children, due to spending increased time inside and staring at screes for long periods of time. The pandemic resulted in lockdowns,…

The year 2022 is set to mark the transition out of the pandemic in Indonesia. During the review period, including the first half of 2022, some limitations remained in place in the country due to another spike in positive COVID-19 cases. However,…

Paper towels was the best performing category in 2021. Steady population growth and urbanisation drive sales of retail tissue, including paper towels, in Indonesia. Furthermore, increasing urbanisation has resulted in higher standards of living and…

Indonesia saw a sharp decline in demand for footwear in 2020 as consumers sought to avoid spending money wherever possible due to the adverse economic situation that unfolded over the course of the year. The main reason for the low consumer…

While the economic pressures created by the COVID-19 pandemic put pressure on consumer spending, this did not affect childrenswear as much as either menswear or womenswear as childrenswear is widely regarded as more essential. Purchases are…

Imaging devices continues to decline in retail volume terms in 2022, largely due to intensified competition coming from smartphones with high megapixel built-in cameras. For mass consumers, smartphone cameras are generally seen as sufficient for…

The demand for single portion ice cream has improved in line with the relaxation of Coronavirus (COVID-19)-related restrictions on consumer mobility, as such products are typically purchased on impulse and consumed on the go. Nonetheless, the…

Over 2022, most chocolate confectionery categories are expected to see further decreases in retail volume and current value sales. However, most of these categories, except for tablets, are set to witness slower downturns in retail volume terms,…

The adverse economic environment that unfolded over the course of 2020 due to the COVID-19 pandemic placed substantial pressure on sales of womenswear during the year. The interruption caused to commercial activity in key sectors of the economy…

The COVID-19 vaccination programme accelerated in 2021 and there was also some loosening of movement restrictions in the first half of the year. However, the emergence of the delta variant and many people violating the lockdown imposed for the Eid…

Direct selling looked set to see growth slow in 2021 compared with the previous year. This was largely due to the deceleration of growth in consumer health direct selling following an upturn in growth in the previous year in the initial stages of the…

Due to the unfavourable economic conditions in Indonesia, lower-income consumers look for home care products that are affordable. This is mostly because of the decline in consumer disposable incomes and the quality of home care products, including…

The consumption of cigarettes in Indonesia remained high in 2021, and even saw a return to volume growth in this year, after a difficult 2020. With the stresses of daily life exacerbated by the pandemic, and with more time still spent at home,…

Televisions in Indonesia continues to enjoy positive retail volume growth in 2022, fuelled by the availability of more advanced technology that is available in new products. The availability of more advanced televisions has also helped to increase…

In Indonesia, vegetable, pulse and bread chips consists mainly of vegetable chips and tempeh chips (fermented soybean chips). The demand for these products has been increasing consistently in line with growing consumer awareness of health and…

Sugar confectionery in Indonesia is experiencing a slow recovery from the effects of the Coronavirus (COVID-19) crisis. One of the reasons is the on-the-go consumption nature of consumption, with residual caution limiting the opportunities for…

Sugar confectionery was negatively impacted by the COVID-19 pandemic, as many products in this category are targeted at children. With fewer opportunities to leave the house, with children confined to home seclusion for extended periods, impulse…

Overall, the pandemic has had a positive impact on demand across the dog food category. A key factor in driving growth has been consumers’ confinement to their homes due to the risk of contracting COVID-19, the closure of leisure venues and…