Indonesia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Indonesia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Indonesia StatisticsConsumer Lifestyles in IndonesiaIndonesia Country BriefingsFuture Demographics: Indonesia in 2030

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    Country Briefing

    Income and Expenditure: Indonesia

    Oct 2020

    Indonesian consumer income is expected to grow nearly six times by 2040, driven by robust population growth, rising worker productivity, and increasing wages. Purchasing power will be concentrated in the hands of the Middle Youth, determining future ...

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    Country Report

    Country Report

    Car Rental (Destination) in Indonesia

    Oct 2020

    After maintaining current value growth during most of the review period, in 2020 car rental is expected to see plummeting sales in 2020 due to COVID-19. Government policy is expected to be one factor dictating the performance of car rental in 2020. ...

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    Country Report

    Country Report

    Travel in Indonesia

    Oct 2020

    The travel industry is expected to see declines by all measures in 2020, due to policies implemented to try and limit the spread of COVID-19 in Indonesia. Flights from China were the first to be stopped, as this was where the virus first emerged, ...

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    Country Report

    Country Report

    Online Travel Sales and Intermediaries in Indonesia

    Oct 2020

    After seeing double-digit current value growth for most of the review period, 2020 is expected to see a double-digit decline in sales for both online travel sales to residents and travel intermediaries. The economic downturn caused by the COVID-19 ...

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    Country Report

    Country Report

    Airlines in Indonesia

    Oct 2020

    After already taking a hit to value sales due to the drop in arrivals due to terrorist attacks in the country in 2019, airlines is expected to see a further significant negative impact on its value sales from COVID-19 in 2020. From the beginning of ...

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    Country Report

    Country Report

    Tourism Flows in Indonesia

    Oct 2020

    Indonesia had already seen a strong decline in arrivals to the country in 2019. This was due to a series of bombings in East Java and attacks on police bases, as well as violence in the aftermath of the presidential elections in May. However, the ...

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    Country Report

    Country Report

    Lodging in Indonesia

    Oct 2020

    After seeing strong growth rates for most of the review period, lodging is expected to see an exceptionally strong current value decline in 2020, with popular tourist destinations in Indonesia, suffering significantly from the impact of COVID-19. For...

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    Country Report

    Country Report

    Wine in Indonesia

    Aug 2020

    While non-grape wine retained its dominance of volume sales, driven by off-trade demand for fruit and herbal wine, the category continued to lose popularity with local consumers, as they became increasingly adventurous in their choice of alcoholic ...

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    Country Report

    Country Report

    Cider/Perry in Indonesia

    Aug 2020

    Cider/perry remained a small but positively-performing category within Indonesia alcoholic drinks, dominated by off-trade demand but continuing to record higher volume and current value growth through the on-trade channel in 2019. The latter trend ...

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    Country Report

    Country Report

    Beer in Indonesia

    Aug 2020

    While the largest total volume category of domestic mid-priced lager continued to record increasing demand in 2019 (driven by the dynamic on-trade channel), more niche areas of beer experienced further dynamic volume growth including flavoured/mixed ...

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    Country Report

    Country Report

    Spirits in Indonesia

    Aug 2020

    Soju continued to record the most impressive performance within spirits in 2019, driven primarily through on-trade but off-trade acceptance has also grown as local consumers become increasingly exposed to this drink when visiting bars or restaurants ...

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    Country Report

    Country Report

    Alcoholic Drinks in Indonesia

    Aug 2020

    The implementation of various lockdown measures introduced by the Indonesian government due to the emergence of COVID-19 has had a significant impact on demand through on-trade establishments in Q2 2020 across the market with most categories behaving...

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    Country Profile

    Country Profile

    Asia Pacific: Regional Profile

    Aug 2020

    Driven by China and India, Asia’s developing economies saw healthy rates of growth in 2019. 2020’s economic prospects are less favourable however, due to the spread of the Coronavirus (COVID-19) and its impact on domestic and external demand in many ...

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    Country Report

    Country Report

    Mobile Phones in Indonesia

    Aug 2020

    Similar to other categories within consumer electronics, mobile phones is expected to fail to achieve retail volume growth during 2020 overall, with COVID-19 being the main reason for this decline, especially in the first half of the year. In the ...

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    Country Report

    Country Report

    Portable Players in Indonesia

    Aug 2020

    Portable players is expected to see a double-digit retail volume decline in 2020 overall. In the first half of 2020, retail outlets were forced to close in some areas due to COVID-19, which hampered distribution and therefore sales. Meanwhile, the ...

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    Country Report

    Country Report

    Consumer Electronics in Indonesia

    Aug 2020

    COVID-19 is expected to cause huge disruption to purchases of consumer electronics in 2020 overall. Almost all categories are expected to end the year with volume sales declines, mainly caused by the closure of store-based retail channels and the ...

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    Country Report

    Country Report

    Home Video in Indonesia

    Aug 2020

    In 2020 as a whole, COVID-19 is expected to negatively affect the retail volume demand for home video products. This is mainly because many consumers are holding back on big-ticket purchases and saving money in anticipation of recession. Many people ...

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    Country Report

    Country Report

    Computers and Peripherals in Indonesia

    Aug 2020

    In 2020 overall, computers and peripherals is expected to face major disruption to retail volume sales due to COVID-19, mainly as a result of the negative economic impact of measures to control the virus. The year started well, with strong growth in ...

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    Country Report

    Country Report

    In-Car Entertainment in Indonesia

    Aug 2020

    After seeing slow retail volume growth in 2018 and 2019, COVID-19 is expected to negatively impact in-car entertainment in 2020 overall, with a turn to decline. Whilst sales in Q1 were strong, Q2 sales struggled due to the social distancing measures ...

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    Country Report

    Country Report

    Imaging Devices in Indonesia

    Aug 2020

    Imaging devices is expected to see a strong double-digit retail volume decline during 2020 overall. A small part of this decline is likely to be attributed to COVID-19, as in the first half of the year store-based retailers were forced to shut in ...

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