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Indonesia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Indonesia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Indonesia StatisticsConsumer Lifestyles in IndonesiaIndonesia Country BriefingsFuture Demographics: Indonesia in 2030

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    Country Report

    Country Report

    Luxury Goods in Indonesia

    Jan 2020

    Luxury goods continued to see healthy growth in current value terms in 2019 backed by rising incomes and steady economic growth. The number of high net worth individuals in Indonesia continues to grow at a steady rate which is supporting sales of ...

    US$1,210
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    Country Report

    Country Report

    Luxury Leather Goods in Indonesia

    Jan 2020

    Women’s luxury bags and small leather goods recorded strong current value growth in 2019, with these products accounting for most sales of luxury leather goods. The category benefited from the country’s healthy economy and the rising number of mid- ...

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    Country Report

    Country Report

    Luxury Jewellery in Indonesia

    Jan 2020

    Indonesian consumers tend to like to show off when it comes to luxury jewellery, but this is not the only reason for purchasing luxury fine jewellery. Indonesian consumers often purchase jewellery as an investment that can be sold in the future. As a...

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    Country Report

    Country Report

    Super Premium Beauty and Personal Care in Indonesia

    Jan 2020

    With incomes rising and more women joining the workforce the demand for super premium colour cosmetics and skin care is rising rapidly, with this set to continue over the forecast period. With more money in their pockets women are seeking out new and...

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    Country Report

    Country Report

    Designer Apparel and Footwear (Ready-To-Wear) in Indonesia

    Jan 2020

    A strong fashion trend in Indonesia at the end of the review period was for luxury streetwear and trainers, with this being a popular trend around the world. Driven by celebrities such as Kanye West and Indonesian Instagram stars, growing numbers of ...

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    Country Report

    Country Report

    Luxury Eyewear in Indonesia

    Jan 2020

    A variety of factors have led to an increase in the use of both luxury spectacle frames and luxury sunglasses. Firstly, consumers have become increasingly aware about the importance of using eyewear to correct eye problems, whether at home watching ...

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    Country Report

    Country Report

    Personal Luxury in Indonesia

    Jan 2020

    Indonesia continued to see solid economic growth in 2019 boosted by a thriving tourism industry. This healthy position saw rising incomes at the end of the review period and increasing consumer confidence which benefited all areas of personal luxury....

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    Country Report

    Country Report

    Premium and Luxury Cars in Indonesia

    Jan 2020

    The government announced in 2019 that it will be decreasing the luxury tax on some types of premium and luxury cars. Under the new scheme vehicles will no longer be taxed based on their engine capacity but rather on their fuel consumption and carbon ...

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    Country Report

    Country Report

    Fine Wines/Champagne and Spirits in Indonesia

    Jan 2020

    In 2017 there was a proposal to ban the sale of alcoholic drinks in Indonesia, but this was rejected by parliament. The government recognises the importance of tourism to the future of the Indonesian economy and the banning of alcoholic drinks would ...

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    Country Report

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    Luxury Timepieces in Indonesia

    Jan 2020

    Luxury timepieces saw robust growth in 2019 in current value terms, supported by Indonesia’s strong economy and the rising number of mid- and high-income consumers. As incomes rise there is growing interest in investment opportunities, with luxury ...

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    Country Report

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    Luxury Hotels in Indonesia

    Jan 2020

    Tourism was expected to overtake crude palm oil as the largest contributor to Indonesia’s GDP by the end of 2019, with it continuing to see strong gains at the end of the review period. Indonesia has one of the most supportive governments in the ...

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    Country Report

    Country Report

    Luxury Writing Instruments and Stationery in Indonesia

    Jan 2020

    Gift giving has become more popular recently in Indonesia, driven in part by rising incomes. This gift giving is not just for birthdays, but also for anniversaries, congratulating a new job/graduation, weddings, a new baby, and other special events ...

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    Country Report

    Country Report

    Luxury Portable Consumer Electronics in Indonesia

    Jan 2020

    IN 2017 Vertu Corp Ltd filed for bankruptcy and with it disappeared all significant sales of luxury portable consumer electronics in Indonesia. Vertu offered a range of luxury mobile phones, but with sales of less than 1,000 units in 2017 the ...

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    Country Report

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    Consumer Appliances in Indonesia

    Dec 2019

    Consumer appliances in Indonesia saw a stronger retail volume increase in 2019 than in the previous two years, when economic slowdown hampered growth. Growth bounced back, driven by stronger marketing by consumer appliances retailers, the development...

    US$2,650
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    Country Report

    Country Report

    Refrigeration Appliances in Indonesia

    Dec 2019

    After a year of strong decline in 2017, refrigeration appliances maintained a second year of retail volume growth in 2019, with freestanding fridge-freezers seeing the highest growth. Amongst the many types of refrigeration appliances, ...

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    Country Report

    Country Report

    Small Cooking Appliances in Indonesia

    Dec 2019

    Small cooking appliances maintained retail volume growth in 2019, although growth was not particularly dynamic. Culturally, Indonesians love to cook, and most people prefer to cook themselves rather than buying ready meals, as most of the population ...

    US$990
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    Country Report

    Country Report

    Personal Care Appliances in Indonesia

    Dec 2019

    Personal care appliances continued to see moderate retail volume growth in 2019. Electric facial cleansers recorded the strongest increase, due to the rising number of consumers who are savvy about skin care and are increasingly willing to invest in ...

    US$990
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    Country Report

    Country Report

    Dishwashers in Indonesia

    Dec 2019

    Dishwashers saw a second year of retail volume decline in 2019. Cleaning dishes with a dishwasher is not common in Indonesia, as people still prefer to wash them by hand in the kitchen sink. Knowledge about dishwashers is still very low in Indonesia,...

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    Country Report

    Country Report

    Home Laundry Appliances in Indonesia

    Dec 2019

    Home laundry appliances saw further retail volume growth in 2019, continuing a long-term trend. Semi-automatic washing machines (twin-tubs) continued to account for most volume sales, leading sales in both urban and rural areas, and the category ...

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    Country Report

    Country Report

    Large Cooking Appliances in Indonesia

    Dec 2019

    Large cooking appliances saw a further retail volume increase in 2019, continuing the long-term growth trend due to continued low penetration across categories. Cooker hoods are important, given the strong flavours used in Indonesian cuisine. ...

    US$990
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