Tobacco

Market research on the tobacco industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.
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Strategy Briefing

Strategy Briefing

Cigarettes in Eastern Europe

Jul 2021

Smoking prevalence continues to decline in Eastern Europe, with retail volume sales of cigarettes also falling. Some consumers continue to try and cut down on their smoking or quit altogether for health reasons, brought into even greater focus by ...

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Country Report

Country Report

Tobacco in Pakistan

Jul 2021

The emergence of the pandemic in Pakistan had no significant impact on consumption trends within tobacco in 2020, despite the introduction of restrictions as cases of the virus increased, followed by a national lockdown, as access to tobacco products...

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Country Report

Country Report

Tobacco in the US

Jul 2021

2020 has been a standout year for tobacco in the US with cigarettes seeing the most notable improvement in performance terms in a decade. A combination of factors related to the pandemic and regulations impacted all categories in 2020 while offering ...

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Country Report

Country Report

Tobacco in Austria

Jul 2021

Due to the COVID-19 pandemic, a strong decline in cross-border traffic alongside the home seclusion made a positive contribution to tobacco sales in 2020, particularly for the main category, cigarettes. Border closures and restrictions on ...

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Country Report

Country Report

Tobacco in Latvia

Jul 2021

The decline of tobacco products slowed in 2020, with the quarantine resulting from the COVID-19 pandemic benefiting sales in the year. As many Latvians spent more time at home and started working from home, they had more time and opportunities to ...

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Country Report

Country Report

Tobacco in Brazil

Jul 2021

Cigarettes remained the main source of tobacco for Brazilians in 2020 as the cigarette market in Brazil shifted again towards the legal market. The growth of legal cigarette sales in Brazil did not come from a shift towards healthier living or ...

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Country Report

Country Report

Tobacco in Australia

Jul 2021

The outbreak of COVID-19 in Australia was not seen to have had a significant impact on demand for tobacco in 2020. Some consumers faced economic uncertainty as a result of the pandemic, which dictated which products and brands they chose. For ...

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Country Report

Country Report

Tobacco in Lithuania

Jun 2021

The Lithuanian economy proved relatively resilient to the pandemic shock. All the same there has been increased unemployment and increased price sensitivity....

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Country Report

Country Report

Tobacco in Estonia

Jun 2021

Estonia weathered the pandemic shock better than many of its peers in 2020, but nonetheless there was a negative impact on the economy, with rising unemployment and as a result increasing price sensitivity among consumers. Overall, current value of ...

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Strategy Briefing

Strategy Briefing

Nicotine Survey 2021: Key Insights and System Overview

Jun 2021

For the first time in the modern history of the tobacco industry, the last decade has seen the emergence of a viable alternative to the cigarette, altering consumer preferences and use patterns. The Nicotine Survey offers insight into the pace and ...

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Country Report

Country Report

Tobacco in Kazakhstan

Jun 2021

COVID-19 had a mixed impact on tobacco in Kazakhstan in 2020. The dominant category of cigarettes was largely unaffected by the ensuing economic and societal disruption, as these products are relatively inexpensive, mainly sold via grocery retailers ...

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Country Report

Tobacco in South Korea

Jun 2021

The Coronavirus (COVID-19) pandemic had a major impact on certain areas of tobacco in 2020, with the effects of the country’s efforts to slow the spread of the virus, such as lockdowns, business closures, and travel restrictions, negatively ...

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Country Report

Country Report

Tobacco in Uzbekistan

Jun 2021

COVID-19 did not have a significant impact on demand for cigarettes during 2020, with retail volume sales continuing to decline due to tax increases. The rate of excise duty levied on cigarettes increased significantly over the course of the review ...

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Country Report

Tobacco in Uruguay

Jun 2021

Tobacco saw higher retail current value growth in 2020, although this was mainly due to price rises, and volume performances varied between categories. COVID-19 impacted the industry in various ways in 2020. Although there were no mandatory ...

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Country Report

Country Report

Tobacco in New Zealand

Jun 2021

Even before the outbreak of COVID-19 smoking prevalence in New Zealand had been declining sharply driven by the government’s efforts to make the country smoke-free by 2025. Further annual tax hikes on cigarettes and fine cut tobacco in January 2020 ...

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Country Report

Country Report

Tobacco in Germany

Jun 2021

Overall, tobacco performed well in Germany in 2020. Border closures and travel restrictions had a positive impact on domestic demand and accelerated a shift towards fine cut tobacco. Several media reports mentioned an increase in cigarette ...

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Country Report

Country Report

Tobacco in Algeria

Jun 2021

The Algerian economy was already in a fragile position and was then hit by a double whammy in 2020 – COVID-19 and plummeting oil prices. Algeria is highly dependent on oil exports and with prices falling, this led to a devaluation of the dinar and a ...

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Country Report

Country Report

Tobacco in Singapore

Jun 2021

Tobacco sees positive growth in retail volume terms. With the Government’s ‘circuit breaker’ measures kick in as to curb community COVID-19 transmission, Singaporeans are asked to work and study from home. Home seclusion induces stress in some people...

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Country Report

Tobacco in Serbia

Jun 2021

The COVID-19 pandemic had limited impact on tobacco consumption in 2020 as the majority of consumers are habitual consumers, whose consumption is not explicitly linked to social settings but more often to stressful situations. Consequently, rather ...

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Country Report

Tobacco in China

Jun 2021

The overall tobacco industry recorded moderate growth in 2020, despite the disruption caused by Coronavirus (COVID-19), largely thanks to growing consumer preference for premium and mid-priced cigarettes, indicative of increasing disposable incomes, ...

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