The extraordinary global disruptions over the last few years have led to the rise of a new economic reality that is shaping today’s consumption and business outcomes. Understanding the major shifts in the global economic environment will help business to navigate through uncertain time with proactive strategies to enhance resiliency and drive growth.
The global economic environment has become more volatile during the last few years, with many risks clouding the outlook. Business leaders now need to focus on building resilience, improve efficiency and enhancing market foresight to prepare themselves for macroeconomic shocks and identify new growth opportunities.
Between 2022-2040, East Africa is predicted to record faster economic growth than sub-Saharan Africa at large and other Asian economies that are experiencing rapid industrialisation. However, like in other parts of sub-Saharan Africa, the region will still need to grapple with major challenges, including widespread poverty and political instability.
As the world’s energy landscape is undergoing a significant transformation, countries around the globe are striving to secure reliable and sustainable energy supply. However, not all nations are positioned equally in this quest for energy security. Our Global Energy Vulnerability Index sheds light on the energy vulnerabilities and strengths of different economies, revealing the challenges they face and the opportunities they can seize to enhance energy security.
Geopolitical tensions, stagnation in major economies, debt distress and climate change are the key risk factors that could result in further disruptions in the global economy. Macroeconomic shocks can have a major impact on business outcomes as they affect production costs, consumer spending power and market potential. As economic uncertainty persists, companies need to judge their business stability against future shocks and be ready for a range of macroeconomic scenarios.
Building back better is one of the most discussed ideas in tourism this year, particularly in Europe, and especially in the context of the post-pandemic rebound. Euromonitor International’s Sustainable Travel Index offers unique insights into resilience, overtourism, and value creation.