Iraq

Consumer health in 2021: The big picture

The population in the Middle East and Africa region is growing rapidly, unlocking high levels of unmet potential and making the region an exciting prospect. Nevertheless, the fastest growing income segment is set to remain the lowest income class,…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

The landscape in which businesses operate has an impact on the supply chain and regulatory matters while offering scope for innovation and new ways of doing business. Insights on key sectors directly related to the environmental sustainability of a…

Polarisation was the key trend in snacks in Iraq in 2020 and 2021 as consumers gravitated towards either the cheapest options available or premium imported brands. Although the security situation has improved considerably, the COVID-19 situation…

The briefing examines how Pharmaceuticals and Medical Equipment industry performs globally and in the largest countries in terms of pharmaceuticals and medical equipment output. The report also provides data for production, market size, imports,…

Political instability, weak security, and corruption blight Iraq’s society and business landscape. A disproportionate reliance on the oil sector distorts the country’s external sector and economy. Nevertheless, the recovering oil price is expected to…

Global shifts in gender, ageing, migration, housing and education are transforming the size, location and general make-up of households around the globe, with diverse implications for governments and companies. Households insights can help identify…

This report analyses the market for soft drinks in Iraq. For the purposes of the study, the market has been defined as follows:

Economies that offer an efficient, fast and inexpensive path to starting a business enjoy great dynamism and high FDI intake. A country with a competitive business environment is has sound transport and ICT infrastructure; an effective juridical…

Understanding the structure, health and potential risks of an economy are important for decision-making within an existing operating environment as well as for expansion strategies. Real GDP growth, inflation and exchange rate fluctuations will…

The Baghdad in Iraq report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

This report analyses the market for tobacco in Iraq. For the purposes of the study, the market has been defined as follows:

This report analyses the market for alcoholic drinks in Iraq. For the purposes of the study, the market has been defined as follows:

This report analyses the market for beauty and personal care in Iraq. For the purposes of the study, the market has been defined as follows:

In 2020 real GDP is expected to fall by of 9.7%. The pandemic containment and mitigation measures will have a significant negative impact on non-oil activity in 2020, whilst the decline in oil prices has resulted in a sharp fall in oil revenues since…

This report analyses the market for tissue and hygiene in Iraq. For the purposes of the study, the market has been defined as follows:

This report analyses the market for retailing in Iraq. For the purposes of the study, the market has been defined as follows:

Vigorous population growth in Iraq up to 2040 will be driven by strong, yet declining, natural increase. High, albeit waning, fertility and birth rates mean that the country will remain extremely young in a global context and the increasing share of…