Tissue and Hygiene

In 2022, retail tissue and hygiene in Germany experienced a significant increase in current value terms, following marginal growth in the previous year. Away-from-home tissue and hygiene also saw slightly higher current value growth than in the…

In 2022 demand for tissue and hygiene products had resumed pre-pandemic norms. Products that benefited from the pandemic started to slow while those that were negatively affected started to recover. The market remains driven and influenced by…

Retail sales of tissue and hygiene continue to perform well in 2022 and benefit from the COVID-19 pandemic. This is due to the more robust approach to personal hygiene which means higher interest in buying various tissue and hygiene items. Meanwhile,…

Lebanon’s economic crisis continued to put huge pressure on demand across tissue and hygiene in 2022 as the value of the local currency plummeted and purchasing power fell further. With no end in sight to widespread deprivation and perpetual…

Tissue and hygiene registered current value growth in 2022, though constant value was minimal. In particular, rising prices stemming from the war in Ukraine, which led to rising fuel prices, as well as supply disruptions, negatively impacted growth.

Tissue and hygiene in India demonstrated a positive recovery from the lingering effects of the pandemic in 2022. Since the emergence of COVID-19, there has been a considerable rise in public awareness of health and cleanliness which has aided growth…

In 2022, the tissue and hygiene market in Malaysia faced significant inflationary pressure following the global imposition of COVID-19 lockdowns and the subsequent Russian invasion of Ukraine. Manufacturers and retailers were confronted with the…

Tissue and hygiene registered positive sales growth in Bulgaria in 2022 as value and volume sales increased in both the retail and AFH channels. Among the key factors contributing to positive growth across tissue and hygiene during the year were…

Tissue and hygiene saw continued growth during 2022. The average unit price increased, largely as a result of local tissue players still relying on imported paper powder, though price rises were not as dramatic as in some markets. The shortage of…

Given the highly successful vaccination programme and high local vaccination rate, the Singapore government removed most COVID-19 restrictions on social activities in Singapore in 2022. The increase in footfall therefore boosted overall sales across…

Tissue and hygiene saw dynamic growth in current value terms in 2022, but this was largely driven by high inflation and the depreciation of the local currency exchange rate with volume growth being more stable. Households became more price sensitive…

There is an overriding shift in demand away from imported to local brands across all tissue and hygiene categories. Imported brands are simply too expensive for Cameroonians with some selling at almost twice the price of local brands. Supply chain…

Tissue and hygiene in Turkey experienced a difficult year in 2022, with most hygiene products demonstrating negative retail volume growth, whilst tissue products witnessed minor volume growth. The adverse economic conditions in Turkey, along with…

Growth and development in tissue and hygiene in Norway in 2022 were impacted by a number of important factors. The ongoing effects of the COVID-19 pandemic, as well as Russia's invasion of Ukraine, have contributed to a high inflationary environment…

Tissue and hygiene in Azerbaijan registered high current value growth in 2022. Constant value growth was significantly lower, though still healthy. Azerbaijan’s proximity to both Ukraine and Russian has created a lot of uncertainty and while…

In 2022, retail value sales in tissue and hygiene were high, boosted by rising inflations which led to significant price increases. As such, price points rose for all product areas within tissue and hygiene. While this positively impacted retail…

Tissue and hygiene registered a moderate increase in current value sales in 2022. Unlike many other countries, Bolivia did not experience soaring inflation. A fixed currency exchange rate helped stabilise prices, as well as subsidies for some…

In 2022, tissue and hygiene in Finland continued to emerge out from the effects of the Coronavirus (COVID-19) pandemic. Overall, the consumption of tissue and hygiene moved towards stabilisation. However, high inflation and the rising cost of raw…

Retail value sales of tissue and hygiene recorded substantial growth in value terms in 2022. The global rise in the cost of raw materials and global supply disruptions had an important role in the performance of tissue and hygiene products during the…

Retail tissue and hygiene benefited from the outbreak of Coronavirus (COVID-19) in 2020, as the pandemic increased awareness of the importance of hygiene and cleanliness to offer resistance to the virus. The spikes in volume growth in retail tissue…