Articles Read the latest analyst insights and expert opinions from Euromonitor.

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Article

Five Trends Shaping the Global Luxury Goods Landscape

Fflur Roberts

Fflur Roberts

1 Jul 22

The consumer landscape has been transformed forever and changes that were already afoot have now been accelerated, together these have led to huge transformations in the future of globalisation; the future of work and education; and the future of consumer priorities, preferences, and values. In such uncertain times, luxury players are under intense pressure to adapt to new consumer lifestyles (eg working from home), retail preferences (a digital-first mindset) value propositions and the growing interest in sustainability.

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Tracking Where Private Label Brands Are Driving Inflation

Jared Conway

Jared Conway

1 Jul 22

With staple foods continuing to see inflationary pressure due to a number of cost-push and demand-pull drivers, monitoring these categories and their changing daily prices is paramount for staying ahead of the competition. Using Via, Euromonitor International’s e-commerce tracking tool, prices for stock keeping units (SKUs) by product categories and leading players can be easily tracked and compared.

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Recovery Growth Surge Drives Beauty in China

Kelly Tang

Kelly Tang

30 Jun 22

Following the negative impact of home seclusion and strict lockdown measures in China, beauty and personal care has enjoyed a surge in sales growth, driven by demand for better skin health, products that enhance personal wellbeing, the rise of Chinese beauty, and the ineluctable momentum of e-commerce and new retail experiences.

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Top Five Trends in Pet Care

Ekaterina Tretyakova

Ekaterina Tretyakova

30 Jun 22

Remote working pet owners continue to spend more time with their animals, treating them as family members and looking for more premium products for them. During the pandemic, pet owners embraced the convenience of online shopping and developed new purchase habits which contributes to the growth of e-commerce channel.

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The Untapped Commercial Strength of Female Athletes

Egle Tekutyte

Egle Tekutyte

30 Jun 22

Female athletes have strong potential to connect with audiences, not only through showcasing the highest levels of skill and athleticism, but also through what they can achieve beyond the playing field.

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Does Your Business Need a Metaverse Strategy?

Michelle Evans

Michelle Evans

29 Jun 22

The metaverse has taken 2022 by storm. This futuristic world is the latest buzzword in business. But is it living up to the hype?

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Strategies for Beauty Players to Overcome Inflation Challenges

Kayla Villena

Kayla Villena

28 Jun 22

Post-pandemic recovery in global beauty and personal care was led by skin care in 2021, with self-care and emotional wellness key to this growth. Digital engagement and beauty tech are now also essential considerations. However, inflation and the rising cost of goods casts is seeing heightened price sensitivity, spurring demand for multifunctional and affordable options in 2022 onward.

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Hydration Beverages: Blurring the Lines Between Sports Drinks and Consumer Health

Carmen Silva

Carmen Silva

28 Jun 22

Sports drinks and consumer health categories continue to blur the lines in 2022 as consumers increasingly value functionality of hydration products but also face restrictions in the product offering as brand haven't been able to keep up with increasing demand. We will explore the opportunities for both industries moving ahead.

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New Consumer Landscape: Four Behaviour Shifts Shaping Business Strategies

An Hodgson

An Hodgson

27 Jun 22

The post-pandemic consumer landscape has been transformed by major behavioural shifts on the part of consumers, in terms of how they live, work, play and shop. Key shifts in consumer behaviour – including the adoption of digitalised, home-centric lifestyles, increased concern about social and environmental responsibility, and a greater focus on value – have given rise to new consumer needs and priorities and necessitated the need for companies to rethink their strategies in order to stay relevant in the long term.