Italy

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Italy. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Italy StatisticsConsumer Lifestyles in ItalyItaly Country BriefingsFuture Demographics: Italy in 2030

Filters
Industry
    Product Type
    Country Briefing

    Country Briefing

    Natural Resources: Italy

    Oct 2018

    Italy’s agricultural sector is trending downwards with unfavourable climatic conditions. In addition, farmers are switching from mass to value-added products. Meanwhile, the country shows there are positive developments in the energy sector, ...

    US$250
    Add to cart View details
    Country Report

    Country Report

    Consumer Credit in Italy

    Oct 2018

    In 2018, consumer credit in Italy benefited from the improved economic climate in the country as well as rising consumer confidence. Outstanding balance is expected to increase further over the forecast period thanks to the ongoing good performance ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Consumer Lending in Italy

    Oct 2018

    Consumer lending in Italy performed well in 2018, with all categories in consumer credit as well as mortgages/housing posting positive growth. In particular, the solid performance of consumer lending can be attributed to the country’s overall ...

    US$2,100
    Add to cart View details
    Country Profile

    Country Profile

    Italy: Country Profile

    Oct 2018

    Italy’s growth will slow in 2018. Private consumption and inventories continue to support output driven by increasing employment and moderately rising wages, whilst weak investment and exports are a drag on growth. The fragmented political landscape ...

    US$150
    Add to cart View details
    Country Report

    Country Report

    Analgesics in Italy

    Oct 2018

    Analgesics posted modest current value growth in 2018, displaying a slowdown compared to the review period. On the one hand, growth was supported by the increase in stress-related headaches and the trend towards self-medication, leading Italians to ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Cough, Cold and Allergy (Hay Fever) Remedies in Italy

    Oct 2018

    In 2018, cough, cold and allergy (hay fever) remedies received a boost from the virulent flu season impacting Italy. According to InfluNet, a flu surveillance network coordinated by the National Institute of Health, 2017/2018’s flu season reached its...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Dermatologicals in Italy

    Oct 2018

    In Italy, dermatologicals showed signs of maturity and posted a modest decline in current value sales in 2018. Growth within the largest category of topical antifungals was hindered by its high level of penetration and maturity as well as Italians’ ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Dietary Supplements in Italy

    Oct 2018

    Dietary supplements benefited from consumers’ increasing concerns about maintaining long-term health. There is a growing health culture in Italy, with consumers believing that following a healthy lifestyle and diet combined with vitamins and dietary ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Digestive Remedies in Italy

    Oct 2018

    Rising stress levels due to Italians’ hectic lifestyles are leading to a higher number of stress-related issues, such as slow digestion and hyperacidity, a trend which boosted growth within digestive remedies in 2018. According to Assosalute, 90% of ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Eye Care in Italy

    Oct 2018

    Eye care recorded positive growth in 2018, benefiting from the growing penetration of digital devices, including laptops and smartphones, which are increasing eye irritation among Italians. Digital devices are becoming increasingly popular and ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Herbal/Traditional Products in Italy

    Oct 2018

    Herbal/traditional products recorded healthy current value growth in 2018, driven by Italians’ increasing interest in alternative medicines, including phytotherapy. Curiosity and trust in alternative healing methods is growing in Italy, with the ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    NRT Smoking Cessation Aids in Italy

    Oct 2018

    In Italy, the number of smokers amounted to 11.7 million in 2017, growing moderately from 2016 because of the increase in the number of female smokers, which reached 4.6 million, while the number of male smokers showed a decrease (National Institute ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Consumer Health in Italy

    Oct 2018

    Consumer health posted solid current value growth in Italy in 2018, driven by the increasing health-culture focusing on long-term health and prevention, a trend that particularly benefited vitamins and dietary supplements and herbal/traditional ...

    US$2,650
    Add to cart View details
    Country Report

    Country Report

    Paediatric Consumer Health in Italy

    Oct 2018

    Paediatric consumer health’s growth was curbed by the falling numbers of births in Italy in 2018. The all-time low birth rates recorded in 2016 and 2017 is leading to an increasingly older population, with fewer children, the direct consumer base of ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Sleep Aids in Italy

    Oct 2018

    Growth of sleep aids was driven by the increasing number of Italians affected by sleep disorders in 2018. Some 10 million Italians suffer from chronic insomnia, while nearly 30 million suffer from acute or transitory insomnia according to EuroDap, ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Sports Nutrition in Italy

    Oct 2018

    Sports nutrition recorded solid growth in 2018, continuing to benefit from increasing penetration among Italians beyond the niche of bodybuilders and athletes, as well as sports practitioners. This is in addition to the mounting expansion of internet...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Vitamins in Italy

    Oct 2018

    Vitamins recorded robust growth in 2018, benefiting from Italians’ increasing attention to maintaining long-term health. Italians believe that having a healthy lifestyle and diet combined with consuming vitamins and dietary supplements can be ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Weight Management and Wellbeing in Italy

    Oct 2018

    Concerns about the health impact of excess weight continued to rise in Italy. Weight issues affect nearly 46% of Italians overall, with 36% of people being deemed overweight and 10% suffering from obesity, according to The National Observatory on ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Wound Care in Italy

    Oct 2018

    An increasingly polarised demand for either speciality or low-cost products continued to impact wound care in Italy. This trend resulted in modest current value growth in 2018, with sales being boosted by premium wound care with higher unit prices, ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Car Rental (Destination) in Italy

    Sep 2018

    Car rental performed well in 2018 both in terms of business as well as leisure car rental. Leisure car rental performed better than business and gave an extra boost to the overall category. Lower costs, promotions and availability were key drivers, ...

    US$990
    Add to cart View details

    Market Research Solutions

    Our Passport market research database provides market context, competitor insight and future trends analysis to help you make clear, confident decisions.

    Learn More