Czech Republic

Coronavirus (COVID-19) is not having a major impact on tobacco in the Czech Republic. In the short term, consumers are not expected to reduce their volume consumption of tobacco products by more than was projected before the outbreak of the health ...

Retail volume sales of cigarettes declined in 2019, as mainly younger adults migrated to modern and perceived less harmful smoking alternatives, such as e-vapour products and, increasingly, heated tobacco. In addition, more consumers, mostly female ...

Heated tobacco continued to emerge strongly in 2019 as a rising number of smokers looked for less harmful alternatives to traditional cigarettes. The emergence of heated tobacco products was supported by strong marketing campaigns featuring in-store ...

Following over a decade of growth, fine cut tobacco saw a decline in retail volume sales at the end of the review period. Sales were lost as some consumers shifted to modern tobacco products like heated tobacco. However, fine cut tobacco remained a ...

In 2019, bar soap continued to recover from retail current value sales losses during the early-to-mid-review period. Consumers increasingly perceived bar soap as an alternative lifestyle option, rather than as an outdated product type towards the end...

At the end of the review period, supported by improving disposable incomes, Czech men increasingly looked for new men’s products traditionally reserved for women. Shower gel, shampoo, pre-shave and moisturiser have become a new standard in men’s ...

Deodorants continued to see positive retail current value growth in 2019. The fitness and healthy lifestyle trends stimulated higher demand for deodorants to reduce perspiration and body odour. Players continually looked to improve the effectiveness ...

Colour cosmetics continued to see healthy retail current value growth in 2019. Growth was driven mainly by eye and facial make-up. Meanwhile, new launches offering combined benefits of rich colour, moisturiser and shine and new packaging options ...

Sun care is no longer perceived purely as a seasonal product. While consumers may buy more sun care products in summer, sales depend on the weather. If the summer is not hot, consumers will not necessarily buy sun care, especially aftersun and ...

Consumer concerns over the harsh chemicals used in some products informed a growing move to more natural and safer products. Thus, organic/bio products were widely available across mass beauty and personal care in 2019. As owners of mass brands were ...

The move by some players towards fragrances based on natural instead of synthetic-based ingredients continued in 2019, as awareness of the risks of allergies and toxins increased. For example, Gorilla Perfumes, launched in 2018 by Lush, the UK-based ...

Czech consumers’ relatively low loyalty to hair care brands continued to foster innovation to stimulate their interest. Men tended to show more loyalty due to their fairly simple routines, with 2-in-1 or even 3-in-1 products proving popular. As many ...

Depilatories is a highly seasonal category, as women are more likely to expose their arms and legs in warm temperatures. Although many consumers used these products throughout the year, summer continued to see a strong increase in the frequency of ...

Higher disposable incomes and the growing number of consumers suffering from allergies continued to stimulate interest in dermocosmetics in skin care in 2019. Manufacturers presented a wide range of products to meet various needs. Popular ...

Toothbrushes and toothpaste remained the main oral care products, although companies continued to inculcate the importance of mouthwashes/dental rinses as part of consumers’ primary oral care routine. Players promoted brushing at various points of ...

The demand for baby and child-specific dermocosmetics and all-natural products continued to grow in the Czech Republic in 2019. The increasing interest in premium and higher-quality products exerted upward pressure on unit prices in some categories, ...

Beauty and personal care continued to see growing popularity for premium brands/products in 2019. However, the importance of the premium segment appeared increasingly to vary according to gender and the specific category. Fragrances, which remained ...

Most beauty and personal care categories are seeing significant-to-steep declines in sales as a result of COVID-19 in 2020. Consumption and purchasing behaviours and beauty and personal care routines are being affected by lockdown and stay-at-home ...

Economic growth will experience a sharp recession in 2020. The economy is highly dependent on the weakened German export market. Economic activity will be hampered by COVID-19 crisis measures, including lockdowns and social distancing measures and ...

While the declining trend in sanitary protection volume sales persisted in 2019, the category continued to develop positively in current value growth terms. The decline in volume sales was mainly due to population ageing, though demand was also ...