Peru

Spot and stain removers was the most dynamic category within laundry care in volume growth terms in 2022, and saw sales rise at a markedly faster pace than in 2021. Its performance was lifted by the easing of the pandemic and the ending of most…

Dishwashing saw total volume sales decline for a second year in a row in 2022. The contraction was due to the easing of the pandemic and the ending of most associated public health restrictions, in that the need for these products diminished as…

Multi-purpose cleaners was by far the most dynamic performer within surface care in volume and current value growth terms in 2022. With high inflation driving up the cost of living and stretching household budgets, demand was bolstered by greater…

Toilet liquids/foam remained by far the single largest toilet care category in Peru in volume and current value sales terms throughout the review period. Such products have a broad appeal thanks to their cleaning efficacy, disinfectant properties,…

Bleach was among the areas of the Peruvian home care market that benefited most from increased hygiene-consciousness during the early stages of the COVID-19 pandemic, with the category showing an impressive return to growth in volume sales in 2020…

Air care saw total volume sales tip back into positive territory in 2022 after having posted declines in this respect over 2020-2021. The return to growth was underpinned by increased demand in the dominant category of spray/aerosol air fresheners.…

Unit prices increased sharply across home care in Peru in 2022 due to high inflation fuelled by the global recovery from COVID-19, the fallout of Russia’s invasion of Ukraine and continued lockdowns in China. Inflationary pressures within the market…

Floor and metal polish saw volume sales increase at robust rates for a second consecutive year in 2022, while furniture polish showed a modest return to growth in this respect after having contracted in 2021. All three categories benefited from the…

While total volume sales of home insecticides continued to increase in 2022, the rate of growth was substantially lower than those recorded in 2020 and 2021. This was mainly due to the easing of the pandemic and the ending of most restrictions…

RTD saw positive growth in volume terms in 2022, although demand remained well below pre-pandemic levels. Despite the relaxation of COVID-19 related restrictions, the category continued to struggle, as uncertain economic conditions led many consumers…

Volume sales of carbonates saw healthy growth for the second consecutive year in 2022, following a sharp decline in 2020. Sales were boosted by the strong recovery of foodservice, following the lifting of restrictions in terms of capacity and opening…

Collagen, which forms part of combination dietary supplements is witnessing strong value growth in 2022. Being highly fragmented there are a wide range of competing players, from pharmaceutical companies such as Laboratorios Bagó and Sanofi, to…

Gum witnessed a second year of double-digit growth as the category continued to recover from the pandemic, however retail consumption and current value sales have yet to fully recover to pre-pandemic levels. In 2020, Peru experienced the largest drop…

Pet care retail volume sales continued to expand at a robust pace in Peru during 2022, supported by rapidly expanding canine and feline populations and the deepening pet humanisation trend, which is leading more owners to feed their pets prepared…

Manufacturers of salon professional hair care were forced to rapidly develop other distribution channels during 2020 and 2021. This was due to the fact hair and beauty salons were closed, by order of the government, for several months in response to…

Sales via the vending channel were greatly affected by the pandemic because most vending machines are located within the facilities of establishments that were forced to close to prevent the transit and gatherings of people, such as shopping centres,…

Sales of department stores were strongly affected at the beginning of the pandemic due to the mandatory closure on all commercial activities considered non-essential as part of the measures to counteract the health emergency produced by COVID-19.…

RTD coffee remains relatively niche in Peru, with penetration and awareness largely lost during the COVID-19 pandemic. While the early part of the review period saw the launch of several new brands, notably Nescafé Cold Brew, at the beginning of…

Juice saw dynamic growth in volume terms in 2022, with sales exceeding pre-pandemic levels. This was due mainly to the easing of COVID-19 restrictions, which saw the return of face-to-face classes in schools, institutes and universities, as well as…

Following a two-year period of decline, concentrates saw buoyant growth in volume terms in 2022. Sales were boosted by the economic crisis in the country, exacerbated by a hike in global inflation, which facilitated a switch towards less expensive…