Africa

Understand the demographic, socioeconomic and cultural influences...

Understand the demographic, socioeconomic and cultural influences that shape consumer demand and future prospects in Africa, with analyses that offer unique local knowledge and insight in support of comprehensive market statistics.

Country Report

Travel in Morocco

Sep 2022

International flights to Morocco resumed on 7 February 2022, thanks to a general improvement in the country’s epidemiological situation. Although the tourism is now officially re-opened to international visitors, strict health protocols remain in…

USD 2,450
Country Report

Tourism Flows in Morocco

Sep 2022

International flights to and from Morocco resumed on 7 February 2022, thanks to a general improvement in the country’s epidemiological situation. According to official data, Moroccan airports welcomed 660,045 passengers from a total of 5,714 flights…

USD 1,195
Country Report

Plant-Based Dairy in Tunisia

Sep 2022

Other dairy has continued to maintain decent growth in retail volume and current value growth sales, with both picking up slightly on 2021 levels. A shift back to working lifestyles outside of the home is driving demand for products that can be used…

USD 990
Country Report

Lodging (Destination) in Morocco

Sep 2022

Retail constant value sales (2022 prices) of lodging (destination) continued to recover in 2022 but remained below their pre-pandemic level. In spite of the pandemic, the number of sites/outlets continued to expand throughout the forecast period.…

USD 1,195
Country Report

Booking in Morocco

Sep 2022

Booking retail constant value sales (2022 prices) continued to recover in 2022, as restrictions on international movement were eased. However, they remained well below pre-pandemic levels. In March 2022, Morocco’s National Tourism Office (ONMT)…

USD 1,195
Country Report

Airlines in Morocco

Sep 2022

Air passenger numbers continued to rebound in 2022 but nonetheless remained below their pre-pandemic level. While passenger-kilometres also recovered, they did so much more slower, standing at just over a quarter of their 2019 peak during 2022. This…

USD 1,195
Country Report

Yoghurt and Sour Milk Products in Tunisia

Sep 2022

Yoghurt and sour milk products is seeing healthy value and volume growth in 2022, following a similar pattern seen across the review period as the category felt little impacts from COVID-19. Overall, yoghurt is supported by the fact that it is a…

USD 1,195
Country Report

Yoghurt and Sour Milk Products in Cameroon

Sep 2022

After posting a decline in retail volume terms in 2020 due to the economic shock of COVID-19 and the home seclusion trend, yoghurt saw sales rebound strongly in 2021 as pandemic-related disruption began to subside. The category is poised to record…

USD 1,195
Country Report

Plant-Based Dairy in Cameroon

Sep 2022

Plant-based dairy is very much a niche area and still at a nascent stage of development in Cameroon, with plant-based yoghurt and soy drinks being the only categories to register measurable sales at the end of the review period. Nonetheless, both of…

USD 990
Country Report

Other Dairy in Tunisia

Sep 2022

Other dairy has continued to maintain decent growth in retail volume and current value growth sales, with both picking up slightly on 2021 levels. A shift back to working lifestyles outside of the home is driving demand for products that can be used…

USD 1,195
Country Report

Other Dairy in Cameroon

Sep 2022

Other dairy in Cameroon is dominated by condensed milk, which remains popular among lower-income and budget-conscious consumers due to its affordability and long shelf life. While these factors have ensured this category has continued to expand in…

USD 1,195
Country Report

Drinking Milk Products in Tunisia

Sep 2022

Semi-skimmed shelf stable milk is very popular in Tunisia representing more than 90% of total drinking milk consumption with fresh milk mostly used as an ingredient in other dairy products. Tunisia has experienced milk shortages since 2018 although…

USD 1,195
Country Report

Drinking Milk Products in Cameroon

Sep 2022

Drinking milk products in Cameroon is dominated by powder milk. The traditionally strong preference for this product type is partly explained by its greater affordability in comparison to fresh milk, but also attributable to its long storage life, as…

USD 1,195
Country Report

Dairy Products and Alternatives in Tunisia

Sep 2022

Despite dairy products facing a number of challenges in Tunisia, the category posted stronger retail volume growth in 2022 and another year of double-digit value growth underpinned by inflation and milk shortages. After the challenges of the COVID-19…

USD 2,100
Country Report

Dairy Products and Alternatives in Cameroon

Sep 2022

Overall retail volume growth for dairy products and alternatives in Cameroon is projected to slow in 2022. The slowdown mainly reflects the stabilisation of consumption patterns following the strong rebound in sales that accompanied the easing of the…

USD 2,100
Country Report

Cheese in Tunisia

Sep 2022

Overall, cheese remains very popular in Tunisia and is widely consumed at breakfast, after lunch, and for dinner. Many Tunisian consumers still prefer to purchase traditional cheese, such as mozzarella and cheddar, from traditional outlets selling…

USD 1,195
Country Report

Cheese in Cameroon

Sep 2022

Cheese in Cameroon is mainly represented by imported brands, with domestic production remaining low. Following the outbreak of COVID-19, the category saw retail volume sales decline in 2020 as the flow of imports was disrupted by tighter border…

USD 1,195
Country Report

Butter and Spreads in Tunisia

Sep 2022

Whilst the butter sector sees retail volume stagnate, margarine and spreads are gaining consumer interest on the back of product developments by local players. Companies are taking advantage of the absence of product development in butter to develop…

USD 1,195
Country Report

Butter and Spreads in Cameroon

Sep 2022

On 14 April 2022, Cameroon’s Minster of Commerce Luc Magloire Atangana Mbarga signed decrees requiring manufacturers, importers and retailers to seek agreement with the government before increasing prices for certain types of products, including…

USD 1,195
Country Report

Baby Food in Tunisia

Sep 2022

Despite the country’s economic crisis caused by COVID-19, high inflation and a lack of foreign investments, baby food recorded positive growth in retail volume and current value terms in 2022. This is due to the essential nature of such products,…

USD 1,195
Passport Our solution covers your every research need, providing context around your business for a deeper market view. Learn More