The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Côte d'Ivoire.
The country’s economy recovered significantly from the pandemic in 2021 and 2022, though this was dampened somewhat by inflation caused by the Russia-Ukraine conflict. Nevertheless, the alcoholic drinks market grew due to a significant increase in…
In 2022, soft drinks is recovering from the COVID-19 pandemic, however, the industry now faces a new set of problems due to the international inflation rates and fuel price hikes. This is affecting household incomes across the country and forcing…
Retailing value sales continued to expand in Côte d’Ivoire during 2022 growing at a higher rate than they did in both 2020 and 2021 but at a slower rate than in the earlier part of the review period. The market continued to recover from disruption…
Home care continues to benefit from the COVID-19 pandemic as consumers keep their homes scrupulously clean. However, the industry now faces some challenges due to the global inflation rates and fuel price hikes which mean manufacturing is now more…
Tobacco will remain popular in 2022, however, global inflation is having a negative impact on all categories within the industry. While inflation has not necessarily caused the prices of products to increase significantly, the price of food and other…
Snacks is seeing steady growth in retail volume terms in Côte d’Ivoire in 2023, although elevated inflation has put pressure on prices and on the general cost of living. With a median age of just 19 years there is a large base of young consumers keen…
During the review period prior to the onset of the pandemic, retail volume sales of hot drinks were expanding at a robust rate, supported by urbanisation, population growth, and a buoyant economy, but they were flat in 2020 and 2021 as the economic…
Coronavirus (COVID-19) affected demand, supply and retail routes, but had an unorthodox effect on beauty and personal care demand trends among men and women and behaviours as the pandemic eased. Consumers focused more on e-commerce and product health…
Demand continued to increase across most categories of cooking ingredients and meals in 2022 despite significant average unit price increases as high inflation eroded consumer spending power. General economic development, urbanisation and the spread…
Although the economy rebounded after the pandemic, 2022 was marked by rising inflation on food, transportation and manufacturing costs, putting pressure on both imported and domestic tissue and hygiene brands. Most of these products are considered…
Rice dominates retail volume sales of staple foods in Côte d’Ivoire and demand continues to grow in 2022 due to population growth and its fixed prices which are capped by the government. The industry is recovering from the impact of the COVID-19…
In 2022, consumer health is performing well due to the urbanisation, population growth, and the growing health and wellness trend. Self-medication also continues to dominate purchasing behaviour in consumer health, with many consumers continuing to…
Dairy products and alternatives in 2022: The big picture
The number of households is set to increase rapidly in Côte d’Ivoire over 2021-2040, with “other” (extended) remaining the leading household type. Household earnings will reach pre-pandemic levels by 2022, with the fastest household expenditure…
Côte d’Ivoire is facing significant challenges in its business environment due to prevalent corruption, inadequate infrastructure, and a crucial shortage of skilled professionals. Additionally, the country's ICT sector is underdeveloped, higher…
Despite being ‘moderately free’ for economic freedom, corruption and a weak rule of law continue to blight Côte d’Ivoire, whilst state finances have worsened because of the Coronavirus (COVID-19) pandemic. Focus on reforms has boosted economic…
Abidjan and San Pedro are Côte d’Ivoire’s most economically vibrant cities. The cities’ economic strength is partially supported by elevated consumer expenditure compared to other cities, and increasing digital connectivity levels. Moreover, Abidjan…
Cote d’Ivoire is expected to be one of the fastest growing economies globally through to 2040, leading to one of the highest increases in disposable income levels regionally. Increasing digitalisation, structural reforms and rapid urbanisation are…
The report examines the economic landscape of Côte d’Ivoire and provides information on major monetary indicators, foreign trade, investments and government finance. The economy in Côte d’Ivoire expanded in real terms in 2022, driven by increasing…