Lifestyles

Market research on lifestyles including top five consumer trends, consumer segmentation, house and home spending and saving, shopping, grooming and appearance, healthy and ethical living, leisure and recreation.
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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Spain

Jan 2019

While consumer confidence has been buoyed by economic recovery and a strengthening labour market since 2014, job insecurity remains a concern and many have been hit by poverty – especially the youth. This has caused consumers to increase their ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Japan

Jan 2019

The rapidly ageing population is altering the consumer profile and boosting demand for age-specific products and services. Most consumers have adopted moderate spending habits in the midst of a sluggish economy, low wage growth and the anticipated ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in South Africa

Dec 2018

South Africa is still very much a land of haves and have-nots. With 56% of the population living below the national poverty line and unemployment at 28%, purchasing power for many is extremely limited. Moreover, even the most affluent consumers are ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Russia

Dec 2018

Poverty and regional imbalances continue to affect Russia’s expenditure patterns. With purchasing power falling over the past four years, consumers have become highly price-sensitive and are seeking discounts and bargains wherever possible. ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in South Korea

Nov 2018

Economic expansion and income growth have positively impacted consumer confidence and driven expenditure in various discretionary spending categories; while the national love for technology has fuelled growth in areas from digital media consumption ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Colombia

Nov 2018

With the recent signing of a peace agreement to end the country’s long-standing civil war, as well as a growing middle class and a brighter economic outlook, Colombia stands on the brink of a new era. However, poverty is still rife, and consumers ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Canada

Nov 2018

Consumer spending has continued to grow in recent years, but rising interest rates and fear of household debt have recently prompted many to curtail spending on non-essentials. High interest rates are also a barrier for young consumers looking to buy...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Mexico

Nov 2018

Consumer expenditure has grown steadily in recent years despite several economic and political challenges, although many consumers remain cautious spenders. As internet penetration expands an increasing number are expected to take advantage of the ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Saudi Arabia

Oct 2018

Saudi nationals have become more price-conscious in recent years, slowing growth in consumer expenditure, but while they largely remain attentive to household spending, consumers nevertheless appear more comfortable with their personal finances which...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Australia

Oct 2018

Australia has one of the world’s wealthiest and most digitally-advanced societies, with consumption fuelled by buoyant consumer confidence, high wages and low unemployment. Lifestyles are also being reshaped by an ageing but more multicultural ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in India

Oct 2018

Consumers are enjoying rising incomes, but high income inequality means that not all are benefitting. Household spending has increased in recent years, driven largely by young, urban consumers with modern tastes. The nuclear family is becoming the ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Sweden

Oct 2018

Sweden has one of the world’s most affluent, egalitarian and digitally-advanced societies, with consumption fuelled by factors including high wages, low unemployment and a generous social security net. Consumers have been at the forefront of the ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Argentina

Sep 2018

Often described as having a lifestyle and culture more akin to Europe than Latin America, Argentina stands out as being one of the most affluent and digitally-advanced countries in the region. However, successive economic crises, rampant inflation ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Taiwan

Sep 2018

Despite the sluggish economy, consumers are still relatively well-off and spending continued to grow, albeit slowly, and modern retail options are abundant. But some age segments are struggling, particularly Young Adults facing low wage growth and ...

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Strategy Briefing

Strategy Briefing

Understanding Millennials as Parents

Sep 2018

Millennial parents are changing the way they raise their children compared with previous generations. These changes, whether they are career-driven, health-conscious or equality-focused, are affecting how they spend their money and make purchasing ...

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Strategy Briefing

Strategy Briefing

Retail in the Age of the Empowered Consumer

Sep 2018

Leveraging Euromonitor International’s proprietary Empowered Consumers segmentation, this report explores how Empowered Consumers behave during their pre-purchase, purchase and post-purchase parts of their shopping journey. It explains how the retail...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Peru

Sep 2018

While there have been a few recent economic bumps in the road, the middle class continues to grow and the income inequality gap continues to narrow, boosting consumer spending and expansion of modern retail. Relatively low internet penetration will, ...

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Strategy Briefing

Strategy Briefing

Update on our Top 10 Global Consumer Trends for 2018: It’s in the DNA – I’m so Special

Sep 2018

At the beginning of the year, Euromonitor International revealed its Top 10 Global Consumer Trends for 2018 and identified “It’s in the DNA – I’m so special” as one of the ones to watch. This update reviews the traction of the trend six months later....

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in Brazil

Sep 2018

In recent years consumers, suffering from the impact of the recession and related negative economic issues, cut back their household spending and eschewed non-essentials. Though the recession has passed, consumers remain wary, and a return to robust ...

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Consumer Lifestyle

Consumer Lifestyle

Consumer Lifestyles in New Zealand

Aug 2018

New Zealanders enjoy a comfortable standard of living and rank highly on the global happiness index. Good health, high disposable incomes, a robust economy and low unemployment helped drive buoyant growth in household expenditure over the 2012-2017 ...

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